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JULY 2009

FRONT PAGE WHAT'S UP PCC BLOG. CLICK HERE.
KEEPING POSTED SPOTLIGHT ON SUCCESS INFO@USPS

FRONT PAGE

EXPANDED ELIGIBILITY

CHANGES TO SATURATION MAIL VOLUME INCENTIVE PROGRAM

Saturation mail offers mailers a low-cost alternative to targeting advertising messages geographically in local markets. To help mailers grow their business by providing an affordable mailing option and to encourage volume growth, the Postal Service created an incentive program for mailers who increase their saturation Standard Mail letters or flats volume between May 11, 2009, to May 10, 2010.

In response to customer requests, the Postal Service will expand the eligibility criteria for the Saturation Mail Volume Incentive Program. Initially, mailers had to pay postage through a permit imprint advance deposit account, which had to be established at a postal facility having PostalOne! capability. The expanded eligibility criteria will allow mailers to participate in the program with mailings paid for by the authorized use of precanceled stamps, meter imprints or permit imprints. Mailers also will be eligible to participate in the program through non-PostalOne! locations provided they are the owner of at least one permit imprint advance deposit account at a postal location with PostalOne! capability.

Qualified mailers wishing to participate in the Saturation Mail Volume Incentive Program must submit a letter requesting participation to the district manager, Business Mail Entry, no later than Aug. 1, 2009. Requests must be submitted by an authorized official of the business or nonprofit entity that owns the mail.

Mailers can review eligibility criteria and other program information by visiting the RIBBS website at ribbs.usps.gov or see the April 23 Postal Bulletin, available at usps.com. The Postal Service will revise the Domestic Mail Manual on Aug. 3 to reflect this new option.

CALL FOR PAPERS FOR 2010

PLANNING UNDER WAY FOR NEXT YEAR’S NATIONAL POSTAL FORUM

Interested in being considered as a presenter at the 2010 National Postal Forum?

The annual NPF is a premier mailing industry event featuring more than 100 workshops and seminars. Speakers are selected for their expertise and ability to produce quality presentations that provide mailers the knowledge necessary to keep pace with the rapidly changing business world.

If you would like to be considered as a speaker or to lead a workshop at the 2010 NPF, being held April 11-14 in Nashville, TN, go to the NPF website at npf.org and click on the “NPF Call for Papers” link to submit your proposal online.

The deadline for submitting proposals is Aug. 21 and all potential workshop presenters will be notified of their selection or non-selection by Oct. 15.

WHAT'S UP

LOWER PRICES FOR HIGH-DENSITY STANDARD MAIL FLATS

The Postal Regulatory Commission completed its review of the Postal Service’s lower prices for high-density Standard Mail flats. The change is effective July 19 and decreases the per-piece prices by 0.1 cent for both commercial and nonprofit mailings. USPS also is decreasing the high-density pound prices. These changes do not affect drop-ship incentives.

New postage statements have been posted at usps.com/forms to support the July 19 prices for high-density Standard Mail flats:

  • PS Form 3602-N (PDF)
    Postage Statement – Nonprofit Standard Mail
  • PS Form 3602-R (PDF)
    Postage Statement – Standard Mail

Mailers may use plant-verified drop shipment (PVDS) for high-density Standard Mail flats as follows:

Current prices
Mailers may use the current high-density prices for PVDS mailings verified and paid before July 19. USPS will accept these mailings at destination entry postal facilities up to Aug. 3 when presented with appropriate verification and payment documentation.

New prices
Mailers may use the new high-density prices for PVDS mailings verified and paid beginning June 22 for deposit on or after July 19. USPS will accept these mailings at destination entry postal facilities beginning July 19 when presented with appropriate verification and payment documentation.

GALLUP POLL ON POSTAL SERVICE

A recent Gallup poll found 95 percent of Americans believe it’s vital for the Postal Service to remain in business, with two-thirds of respondents saying it’s very important to them personally for the Postal Service to survive.

Americans also prefer the Postal Service’s proposal to reduce mail deliveries to five days a week as the most acceptable step toward meeting the financial challenges facing USPS.

The poll asked Americans about nine possible remedies to help USPS financially. Sixty-six percent of respondents favor the plan to reduce mail deliveries by a day, with 33 percent opposed to the idea. The same percentage of respondents said reducing to five the number of days local Post Offices are open as the best option, with 32 percent opposed.

Respondents were evenly divided on federal funding for USPS, with 48 percent supporting each side.

GREENING THE DELIVERY FLEET

The Postal Service will conduct a one-for-one replacement of 6,500 vehicles with 1,000 E-85 ethanol-capable and 900 gasoline/electric hybrid vehicles in its delivery fleet. It’s part of a vehicle purchase by the U.S. General Services Administration (GSA). The balance of the GSA purchase for the Postal Service will be fuel-efficient, four-cylinder vehicles, which will replace aging vehicles at postal offices and facilities across the country.

There was no cost to the Postal Service for the vehicles. GSA bore all purchase and distribution expenses.

At nearly 220,000, the Postal Service operates and maintains the largest civilian fleet in the country. The 1,900 vehicles from GSA will bring the total number of alternate fuel-capable vehicles in the Postal Service fleet to more than 43,000.

USPS has increased alternative fuel use by 41 percent since 2006, and plans to reduce petroleum use by 20 percent over the next five years. Replacing aging vehicles with more fuel-efficient and alternative fuel-capable vehicles is key to reaching that goal.

FYI…

PCC Membership Kit is now available! The PCCAC Membership Subcommittee has created a kit that includes samples of a welcome letter, membership application and PCC annual event calendar. These are great resources for all PCCs. Click here to download copies: http://www.usps.com/nationalpcc/marketingcollateral.htm.

inside scoop advertising mail is less than 2 percent of total solid waste

KEEPING POSTED

2009

  • The Call for Papers for the 2010 National Postal Forum is open until Aug 21. Check out npf.org for more information.
  • National PCC Day is scheduled for Sept. 16 in New York City.

INFO@USPS

YOUR LINKS TO MAILING RESOURCES

U.S. Postal Service: usps.com
National PCC Network: usps.com/pcc
RIBBS: ribbs.usps.gov
Questions? Comments? Send an e-mail to pccinsider@usps.gov
Sign up for PCC Insider at usps.com/pcc, select “PCC Insider Registration”
Back issues: PCC Insider online archive

SPOTLIGHT ON SUCCESS

SPOTLIGHT ON SUCCESS

The flagship event of the Long Island Postal Customer Council is its annual mailing conference. On June 23, the mailing industry and the Long Island District came together in support of the event and its theme — “Sail with Mail — Connect, Retain and Grow Your Business!”

From left, Vice President, Sales, Susan Plonkey, Long Island District Manager and Executive-in-Charge Ken Hale and PCI Group President Chris Kropac. Hale is postal co-chair and Kropac just ended a two-year term as industry co-chair
From left, Vice President, Sales, Susan Plonkey is presented a “Sail with Mail” inscribed model sailboat by Long Island District Manager Ken Hale and outgoing Long Island PCC Industry Co-Chair Chris Kropac.

The conference featured 14 educational seminars designed to help mailers “shore up” internal processes and mailing operations, and offered opportunities for attendees to meet with industry vendors and network with fellow mail owners and preparers.

“We always learn something new every time we come,” said AAA’s Director of Management Services Jim Clifford. He praised educational workshops on topics that included address quality, mail center management, mail marketing and mail technology. “They’re great. The presenters really know what they’re talking about.”

And, of course, with today’s economy, he’s acutely concerned with curtailing expenditures. “The conference gives us ideas on how we can reduce costs and improve some efficiencies,” Clifford said. “We get to meet the vendors and people who are in similar businesses and get some ideas from what they’ve done in the past.”

Keynote speaker was Susan Plonkey, vice president of Sales for the Postal Service, who discussed actions being taken by USPS to respond to the challenging economy. As businesses everywhere are re-evaluating their processes, the Postal Service is doing so as well. “We are streamlining our network, adjusting operations to match the changing workload, and eliminating costs to keep prices down,” says Plonkey. “We are determined to keep mail affordable for you without sacrificing service. Service remains a top priority.”

Plonkey said that technical improvements in processing equipment and the different facets of Intelligent Mail services are resulting in changes in USPS internal procedures. She reminded participants that competitive pricing makes the Postal Service a smart choice for their package shipping, and she noted that a current advertising campaign by the Postal Service highlights the ease and convenience of Priority Mail Flat Rate Boxes.

As both the Postal Service and its customers are challenged by an uncertain economy, Plonkey said Postal Customer Councils provide important support for the mailing industry. “The PCC is the grassroots group that really does the networking, communication and education at the local level.”

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