JUNE 2012

FRONT PAGE WHAT'S UP INSIDE SCOOP
KEEPING POSTED SPOTLIGHT ON SUCCESS INFO@USPS

FRONT PAGE

NATIONAL PCC WEEK SCHEDULED SEPT. 18-20, 2012

‘TOGETHER TOWARD TOMORROW’

Graphic: PCC logo.

This year, National Postal Customer Council (PCC) Day is being expanded to “National PCC Week.” The event will begin Tuesday, Sept. 18 and last through Thursday, Sept. 20.

More than 100 events will be held during National PCC Week to celebrate this important postal and customer partnership. “Together toward Tomorrow” is the event’s central theme.

During PCC Week, Postmaster General Pat Donahoe will celebrate National PCC Day with the Greater Atlanta PCC, winner of the 2011 PCC of the Year Award. Also a pre-recorded video message from Postmaster General Pat Donahoe discussing the current state of the Postal Service will be made available to PCC venues across the country for use during their event. The video also will contain current information and product announcements — all in an entertaining format.

The week’s events also include recognition of PCCs that have grown professionally through focused educational programs.

National PCC Week will strengthen the partnership between USPS and local business mailers. It also gives members the opportunity to share information and exchange ideas about the Postal Service’s new and existing products, services, programs and procedures that affect business mailers.

With the expanded National PCC Week, PCCs now have the opportunity to schedule events anytime over the three days that is most convenient to their members, allowing more time for local PCC networking at the venue of their choice.

National PCC Week will continue to include the much anticipated PCC Leadership Program. Winners will be announced one week prior to the event.

For more information about National PCC Week, and to find a PCC and events near you, Find PCC Resources.

WHAT’S UP

MOBILE COMMERCE PROMOTION BEGINS JULY 1

Photo: Mobile Barcode Promotion.

The Postal Service’s 2012 Mobile Commerce and Personalization Promotion starts July 1 and runs through Aug. 31.

Business mailers will receive an upfront 2-percent postage discount on Standard Mail and First-Class Mail letters, flats, and cards (presort and automation only) that include a two-dimensional (2-D) barcode or print/mobile technology that can be read or scanned by a mobile device.

This is the first time meter mailers are eligible to participate in an upfront postage discount promotion. In order to qualify, mailers must affix a specified postage amount during this promotion.

2012 Mobile Commerce and Personalization Promotion
Metered Mail

Graphic: 2012 Mobile Commerce and Personalization Promotion Metered Mail.

Note: The affixed prices for metered postage are for each piece for Standard Mail. For First-Class Mail letters, additional postage must be affixed for any letters over 2 ounces. For First-Class Mail flats, the postage amount is for the first ounce only — additional postage is required for each additional ounce above the first ounce.

For more information, visit the Mobile Commerce and Personalization Promotion site.

PayPal NOW AVAILABLE FOR CLICK-N-SHIP CUSTOMERS

Photo: Click-N-Ship.

USPS has added PayPal as a payment option on its Click-N-Ship application, joining credit cards and Bill Me Later.

PayPal is highly secure, allowing customers to pay without sharing financial information. PayPal also provides flexible payment options — including PayPal account balances, bank accounts, credit cards and promotional financing.

“Our customers have told us they would like more payment options when shipping online, and that’s why we’re excited to announce we’re now using PayPal,” said Channel Access VP Kelly Sigmon.

Customers can select PayPal as their payment choice when checking out after completing a shipping label.

The addition of PayPal is one of several enhancements to Click-N-Ship and part of a broader redesign of usps.com intended to make online shipping and shopping more flexible and convenient for customers.

PERMIT TO LAUNCH

Photo: Picture Permit indicia.
Example of Picture Permit. This is a sample only; the image is not to scale.

The Postal Service’s new Picture Permit offering was launched for commercial mailers this week. Interested customers now can begin taking advantage of a permit indicia designed to assist their marketing efforts. The new offering allows commercial mailers to include logos, trademarks or other brand images in the permit imprint indicia area of automation presort mailings — increasing the value and visual impact of their First-Class Mail and Standard Mail letters and cards. The fee per mailpiece is 1 cent for First-Class Mail and 2 cents for Standard Mail.





“MAIL AND MOBILE COMMERCE —– MAKING THE CONNECTION”

“Mail and Mobile Commerce —– Making the Connection” is the latest PCC Workshop-in-a-Box available on RIBBS.

This slide presentation explains how mail can be a jumping-off point for mobile purchasing through using technologies like quick response (QR) codes, Microsoft Tags, Snap Tags, digital watermarks and image recognition.

The workshop includes information about the USPS Mobile Commerce and Personalization Promotion running July 1 through Aug. 31. Mailers receive an up-front 2 percent postage discount on automation and presort First-Class Mail and Standard Mail, letters, flats and cards that feature a technology that can be read or scanned by a mobile device.

The technology must lead to either a mobile-optimized Web page where customers can purchase an advertised product or service from a mobile device, or to a mobile-optimized and personalized Web page tailored to the recipient.

To learn more, see program requirements and FAQs on RIBBS, or go to usps.com/mobile-barcode.

NEW CLICK-N-SHIP FOR BUSINESS TOOL

Photo: Click-N-Ship for business.

The Postal Service’s Shipping Assistant desktop application has been re-named and upgraded. It’s now known as Click-N-Ship For Business.”

All of the functionality and popular features of Shipping Assistant remain, with some improvements:

  • Faster, simpler use
  • Quicker application start up
  • Updated navigation for easier label creation
  • Faster access to functions such as the Track and Confirm tool, creating return labels and importing orders directly into an address book
  • Updated look mirroring the current usps.com design

More enhancements will be added later this year.

NEW AND IMPROVED MAIL TRANSPORT EQUIPMENT

Photo: New Flat Tubs.

USPS flat tubs have a new look.

New tubs have the Mail Transport Equipment (MTE) hotline number and email address on the equipment to make it easier to report equipment that is found outside the USPS network.

The change was made to encourage the return of flat tubs to Post Offices and to more clearly advise customers that MTE is not available for private use.

Replacing missing or misused MTE hurts the Postal Service’s bottom line. USPS will spend more than $120 million this fiscal year to replace missing and damaged equipment.

To report MTE that’s being misused, stored unnecessarily or located outside the postal network, or send leads or tips, call the MTE hotline at 866-330-3404 or send an email to HQMTE@usps.gov.

FYI

PMG Pat Donahoe discussed mail and the future of the Postal Service at the opening session of the 2012 National Postal Forum. Click here to view this video.

INSIDE SCOOP

INSIDE SCOOP graphic: USPS is the core of  $1 trillion mailing industry that employs more than 8 million people.

KEEPING POSTED

  • National PCC Week, Sept. 18-20

INFO@USPS

YOUR LINKS TO MAILING RESOURCES

U.S. Postal Service: usps.com
National PCC Network: usps.com/pcc
RIBBS: ribbs.usps.gov
Questions? Comments? Send an email to pccinsider@usps.gov
Sign up for PCC Insider at usps.com/pcc, select “PCC Insider Registration”
PCC Insider online archives
PCC Management Insights online archives

SPOTLIGHT ON SUCCESS

GREATER CHARLOTTE PCC WELCOMES PMG PAT DONAHOE

Photo: Mid-Carolinas District Manager Angela Curtis and Charlotte, NC, Postmaster Tom Callahan welcome Postmaster General Pat Donahoe (left) to the NASCAR Hall of Fame for the Greater Charlotte Postal Customer Council Show and Forum.
Mid-Carolinas District Manager Angela Curtis and Charlotte, NC, Postmaster Tom Callahan welcome PMG Pat Donahoe (left) to the NASCAR Hall of Fame for the Greater Charlotte Postal Customer Council Show and Forum.

More than 250 people attended the Greater Charlotte Postal Customer Council (PCC) Show and Forum June 5 — proving a large audience can be expected at PCC events when the Postmaster General is the keynote speaker.

Mid-Carolinas District Manager Angela Curtis welcomed PMG Pat Donahoe and PCC members to the PCC luncheon at the new NASCAR Hall of Fame.

“This PCC event provides an open channel for USPS-to-business communication and also offers education and training of members,” said Curtis. “Businesses in this economy are looking for ways to improve mail effectiveness, efficiency and profitability.”

Donahoe’s presentation provided the latest information on the future of the Postal Service, the many political challenges it faces and the continuing evolution of the mailing industry. The PMG also took questions and solicited PCC members’ input on keeping the Postal Service viable for future generations.

The Charlotte Convention Center hosted the exhibit hall and several training sessions by PCC members. University of North Carolina, Chapel Hill, Mail Services Manager Lea Holt taught “Managing People is Like Herding Cats.” USPS Business Mailer Support Analyst Lance Bell led a session titled “IMb Full Service and Business Customer Gateway,” and USPS Shipping Products Manager Marc McCrery led “Maximizing USPS Shipping Service.”

The afternoon concluded with a USPS and Industry panel discussion and drawings for a door prize — registrations for the 2013 National Postal Forum in San Francisco, CA.
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