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Business Connect Quarterly Contest — Quarter 2, Fiscal Year 2011

The Business Connect® Quarterly Contest for Quarter 2, Fiscal Year (FY) 2011, runs from January 1, 2011, to March 31, 2011, and is focused on Express Mail® and Priority Mail® Flat Rate Envelopes. The objective is to conduct a minimum of five Business Connect activities — all of which must focus on Express Mail and Priority Mail Flat Rate Envelopes.

Competition Rules

Qualified participants include postmasters, station managers, managers of customer service, branch managers, and supervisors. Sales team members are not eligible to enter, but they will be critical in the support and success of participants.

Activities throughout the competition will automatically count towards monthly program targets, but to qualify for the con­test, activities listed as requirements for that quarter must be completed and documented in the Business Connect Data Center at http://blue.usps.gov/marketing/businessconnect/welcome.htm; in the right side box, click Go to Business Connect Data Center/Reports. (An activity can be an individual meeting, group presentation, or lobby event.)

After the quarter (i.e., after March 31, 2011), the names of all qualified participants (i.e., those who have met the minimum activity requirements) will be entered into a random prize drawing for one Grand Prize winner and 50 runner-up winners.

Bonus Points: For every sale for at least $5,000 in estimated annualized revenue, the qualified participant will have his or her name entered an additional time into the drawing. For example, a qualified participant who doesn’t make a sale for $5,000 will have his or her name entered once in the drawing (for having completed the requirements); a qualified participant who makes one sale for $5,000 will have his or her name entered twice (once for having completed the requirements, and once for the $5,000 sale); and a qualified participant who makes one sale for $5,000 and one sale for $10,000 will have his or her name entered three times (once for having completed the requirements, once for the $5,000 sale, and once for the $10,000 sale).

Additional Rules

Participants must complete five Business Connect activities, which all must focus on Express Mail (BC Contest) and/or Priority Mail services. To receive credit, participants must document their activities in the Business Connect Data Center by 11:59 p.m. CT on March 31, 2011. Click Go To Business Connect Data Center/Reports, log in, and select “Express Mail (BC Contest)” and/or “Priority Mail (BC Contest)” in the Type of Event dropdown box as the activity.

Prizes

A random drawing will be conducted after each quarter to award the Grand Prize and the 50 runner-up prizes. After Quar­ter 2, a qualified participant will have his or her name entered into a drawing for the Grand Prize — a 3-day/2-night trip for two to the National Postal Forum in San Diego, California, as a special guest of the USPS® trade show team in May. Also, 50 runner-up winners will be selected to receive a gift certificate for a prize selection of their choice ($50 value). To qualify, a winner must be a career employee of the U.S. Postal Service® through May 20, 2011, to accept the Grand Prize.

Additional Information

If you have questions about The Business Connect Quarterly Contest, e-mail Businessconnect@usps.gov. In the subject line, include the word “Contest” and your district name (for example: “Contest — Houston District”).

Manual offices that don’t have computers should contact their local manager of Shipping and Mailing Solutions (district) for manual activity forms. To qualify for the contest, manual offices must complete and submit manual forms to district offices for input into the Business Connect Data Center to meet the above contest deadlines.

Business Connect Quarterly Contest Postmaster Kit

The Business Connect® Quarterly Contest for Quarter 2, Fiscal Year (FY) 2011, runs from January 1, 2011, to March 31, 2011, and is focused on Express Mail® and Priority Mail® Flat Rate Envelopes. The objective is to conduct a minimum of five Business Connect activities — all of which must promote using Express Mail and Priority Mail Flat Rate Envelopes.

The Business Connect Postmaster Kit includes the following materials:

n Letter to Postmasters and Station and Branch Managers (see Exhibit A, page 3). This letter describes the promo­tional materials and how to use them.

n Contest Guide (see Exhibit B, pages 45 ). Refer to this guide for contest guidelines, presentation tips, and key mes­sages.

n Leave-Behinds (see Exhibit C, page 6). Use these z-folds and tear pads as meeting openers and leave-behinds.

Note: If needed, you can order more leave-behinds from the Business Connect Data Center at http://blue.usps.gov/marketing/businessconnect/welcome.htm; in the right side box, click Go to Business Connect Data Center/Reports. You may also order past materials (such as tear pads) from inventory to support your efforts.

Kits should be received in offices by the first week of January.

Starting the week of January 10, 2011, this kit will be available for downloading from the Business Connect Data Center.

See also the article “Business Connect Quarterly Contest — Quarter 2, Fiscal Year 2011” on page 1.

Exhibit A
Letter to Postmasters and Station and Branch ManagersLetter to Postmasters and Station and Branch Manager [D]

Exhibit B
Contest Guide

Exhibit B Contest Guide Page 1 [D]

Exhibit B Contest Guide Page 2 [D]
contest guide 2

Exhibit C
Leave-Behinds

Exhibit C Leave-Behinds, Priority Mail United States Postal Service The reason to use Flat Rate Envelopes keep stacking up. For Domestic and International Use visit us at www.usps.com

Exhibit C Leave-Behinds [D]

Open immediately: Business Connect Quarter 2 contest material enclosed. Picture yourself a winner: and win a trip to the National Postal Forum in San Diego. SAMPLE A SAMPLE ADDRESS 2 ADDRESS 1 CITY STATE ZIP CODE UNITED STATES POSTAL SERVICE