V. Product development and modification

The Postal Service continues to enhance its services to help companies attract and retain customers. In an address to Postal Customer Council (PCC) members in September 2013, Postmaster General Patrick Donahoe highlighted the value of a merger of mail and the digital experience:

“The more we can bring mail and the digital experience together, the more opportunities we create for people to buy your product, or donate to your cause or enhance your message.”