Appendix A2: First-Class Mail
Table A2-1 |
|||||||
Content |
Percent of Total Mail Received by Households |
Pieces Per Household Per Week |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal: |
|
|
|
|
|
|
|
Holiday
card |
3.2 |
1.6 |
1.5 |
0.6 |
0.3 |
0.3 |
|
Other
greeting cards |
1.7 |
1.0 |
0.9 |
0.3 |
0.2 |
0.2 |
|
Invitations |
0.7 |
0.3 |
0.4 |
0.1 |
0.1 |
0.1 |
|
Letter |
2.7 |
0.6 |
0.5 |
0.5 |
0.1 |
0.1 |
|
Announcements |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Package |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Other
personal |
0.5 |
0.2 |
0.1 |
0.1 |
0.0 |
0.0 |
|
Total Personal |
9.1 |
3.9 |
3.5 |
1.6 |
0.8 |
0.7 |
|
Business
or Nonfederal Government: |
|
|
|
|
|
|
|
Advertising
Only |
5.2 |
4.7 |
4.0 |
0.9 |
1.0 |
0.9 |
|
Notice
of order |
1.4 |
1.9 |
1.8 |
0.2 |
0.4 |
0.4 |
|
Bill/invoice/premium
1 |
14.7 |
12.2 |
11.5 |
2.5 |
2.6 |
2.4 |
|
Financial
statement |
5.0 |
4.4 |
4.3 |
0.9 |
1.0 |
0.9 |
|
Payment |
1.9 |
0.9 |
1.0 |
0.3 |
0.2 |
0.2 |
|
Rebate |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Greeting
card |
0.3 |
0.2 |
0.3 |
0.1 |
0.1 |
0.1 |
|
Invitation
or announcement |
1.5 |
1.4 |
1.5 |
0.3 |
0.3 |
0.3 |
|
CD/DVD/Video
game |
N/A |
0.7 |
0.8 |
N/A |
0.2 |
0.2 |
|
Direct
Deposit Receipts |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Sweepstakes |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Insurance
policy 2 |
0.2 |
0.4 |
0.0 |
0.0 |
0.1 |
0.0 |
|
Tax
forms |
0.0 |
0.4 |
0.0 |
0.0 |
0.1 |
0.0 |
|
Other
business or government |
6.7 |
1.9 |
4.0 |
1.1 |
0.4 |
0.8 |
|
Packages |
0.1 |
0.8 |
0.9 |
0.0 |
0.2 |
0.2 |
|
Total Business or Government |
37.2 |
30.2 |
30.3 |
6.4 |
6.5 |
6.4 |
|
Social/Charitable/Political/Nonprofit: |
|
|
|
|
|
|
|
Announcement/meeting |
1.3 |
1.0 |
1.0 |
0.2 |
0.2 |
0.2 |
|
Request
for donation |
0.4 |
0.5 |
0.5 |
0.1 |
0.1 |
0.1 |
|
Confirmation
of donation |
0.2 |
0.2 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Bill/invoice/premium |
0.3 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Educational
acceptances |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Other
Social/Charitable/Political/Nonprofit |
1.2 |
0.4 |
0.4 |
0.2 |
0.1 |
0.1 |
|
Total Social/Charitable/Political/Nonprofit |
3.5 |
2.3 |
2.1 |
0.6 |
0.5 |
0.4 |
|
Don't
know/No answer |
0.6 |
2.7 |
1.9 |
0.1 |
0.6 |
0.4 |
|
Total Mail Received by Households |
50.4 |
39.1 |
37.8 |
8.6 |
8.4 |
7.9 |
|
1 Includes credit card
statement/bill. |
|||||||
2 Estimates for 2010 and 2011
include Insurance Related Mail. |
|||||||
Note:
Totals may not sum due to rounding. |
Table A2-2 |
|||||||
Quarter |
Total Personal |
Total Business or Nonfederal
Government 1 |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Quarter One |
2.42 |
0.51 |
1.40 |
6.49 |
6.22 |
6.68 |
|
Quarter Two |
1.56 |
0.56 |
0.52 |
6.38 |
6.30 |
6.85 |
|
Quarter Three |
1.16 |
0.61 |
0.49 |
6.56 |
6.74 |
6.24 |
|
Quarter Four |
1.04 |
1.56 |
0.41 |
6.00 |
7.17 |
6.03 |
|
1 Includes credit card statement/bill. |
Table A2-3 |
||||||||||
Industry |
Percent of First-Class
"Advertising Only" |
Percent of Total First Class
Mail |
Pieces Per Household Per Week |
|||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
|
|
|
Credit Card |
7.0 |
7.5 |
9.1 |
0.4 |
0.9 |
1.0 |
0.1 |
0.1 |
0.1 |
|
Bank |
7.0 |
5.9 |
4.4 |
0.4 |
0.7 |
0.5 |
0.1 |
0.1 |
0.0 |
|
Insurance |
7.8 |
6.9 |
5.8 |
0.4 |
0.8 |
0.7 |
0.1 |
0.1 |
0.1 |
|
Mortgage |
3.7 |
4.7 |
5.4 |
0.2 |
0.6 |
0.6 |
0.0 |
0.0 |
0.0 |
|
Investments |
N/A |
1.4 |
1.2 |
N/A |
0.2 |
0.1 |
N/A |
0.0 |
0.0 |
|
Other Financial |
1.1 |
1.1 |
1.8 |
0.1 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Total
Financial |
32.2 |
27.5 |
27.7 |
1.7 |
3.4 |
3.2 |
0.3 |
0.3 |
0.2 |
|
Merchants: |
|
|
|
|
|
|
|
|
|
|
Supermarkets |
0.0 |
1.6 |
1.6 |
0.0 |
0.2 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Department Store |
7.0 |
4.1 |
3.1 |
0.4 |
0.5 |
0.4 |
0.1 |
0.0 |
0.0 |
|
Other Store |
9.3 |
12.2 |
13.1 |
0.5 |
1.5 |
1.5 |
0.1 |
0.1 |
0.1 |
|
Mail Order |
8.5 |
4.5 |
3.3 |
0.4 |
0.6 |
0.4 |
0.1 |
0.0 |
0.0 |
|
Restaurant |
0.2 |
0.7 |
1.2 |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Publisher |
10.8 |
2.9 |
2.4 |
0.6 |
0.4 |
0.3 |
0.1 |
0.0 |
0.0 |
|
Auto dealers |
2.2 |
3.8 |
5.4 |
0.1 |
0.5 |
0.6 |
0.0 |
0.0 |
0.0 |
|
Online Auction |
N/A |
0.8 |
0.7 |
N/A |
0.1 |
0.1 |
N/A |
0.0 |
0.0 |
|
Other Merchants |
3.2 |
2.4 |
2.2 |
0.2 |
0.3 |
0.3 |
0.0 |
0.0 |
0.0 |
|
Total
Merchants |
46.1 |
33.0 |
33.1 |
2.4 |
4.1 |
3.8 |
0.4 |
0.3 |
0.3 |
|
Services: |
|
|
|
|
|
|
|
|
|
|
Telephone |
1.9 |
2.3 |
4.1 |
0.1 |
0.3 |
0.5 |
0.0 |
0.0 |
0.0 |
|
Other utility |
0.7 |
1.6 |
0.8 |
0.0 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Medical |
1.7 |
5.9 |
6.1 |
0.1 |
0.7 |
0.7 |
0.0 |
0.1 |
0.1 |
|
Other professional |
1.7 |
2.1 |
1.2 |
0.1 |
0.3 |
0.1 |
0.0 |
0.0 |
0.0 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
0.0 |
0.1 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Craftsman |
0.1 |
1.8 |
2.9 |
0.0 |
0.2 |
0.3 |
0.0 |
0.0 |
0.0 |
|
Leisure service |
7.7 |
7.7 |
6.1 |
0.4 |
1.0 |
0.7 |
0.1 |
0.1 |
0.1 |
|
Auto Maintenance |
N/A |
2.6 |
3.5 |
N/A |
0.3 |
0.4 |
N/A |
0.0 |
0.0 |
|
Roadside Assistance |
7.7 |
0.2 |
0.1 |
0.4 |
0.0 |
0.0 |
0.1 |
0.0 |
0.0 |
|
Other Services |
2.9 |
7.7 |
4.4 |
0.1 |
1.0 |
0.5 |
0.0 |
0.1 |
0.0 |
|
Total
Services |
17.5 |
32.0 |
29.3 |
0.9 |
3.9 |
3.4 |
0.2 |
0.3 |
0.3 |
|
All Manufacturers |
1.0 |
4.1 |
3.3 |
0.1 |
0.5 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Federal government |
N/A |
2.2 |
2.2 |
N/A |
0.3 |
0.3 |
N/A |
0.0 |
0.0 |
|
Nonfederal government |
1.0 |
0.4 |
0.3 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Social/Charitable/Political/Nonprofit |
0.0 |
0.0 |
3.8 |
0.0 |
0.0 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Don't Know/No Answer |
3.2 |
0.8 |
0.3 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total Advertising-Only Mail Received by
Households |
100.0 |
95.9 |
96.6 |
5.2 |
11.8 |
11.1 |
0.9 |
1.0 |
0.9 |
|
Note: Totals may not sum due to rounding. |
Table A2-4 |
||||
Income |
First-Class Mail |
|||
1987 |
2010 |
2011 |
||
< $7K |
18.6 |
17.6 |
25.6 |
|
$7K - $9.9K |
21.1 |
19.2 |
21.1 |
|
$10K - $14.9K |
25.5 |
23.3 |
22.2 |
|
$15K - $19.9K |
23.4 |
27.3 |
25.8 |
|
$20K - $24.9K |
24.3 |
22.8 |
26.2 |
|
$25K - $29.9K |
25.5 |
25.5 |
25.3 |
|
$30K - $34.9K |
27.0 |
|||
$35K - $49.9K |
29.5 |
25.0 |
24.9 |
|
$50K - $64.9K |
29.4 |
25.8 |
24.5 |
|
$65K - $79.9K |
29.9 |
26.2 |
23.7 |
|
$80K - $99.9K |
33.3 |
27.4 |
28.5 |
|
$100K+ |
31.6 |
26.4 |
28.6 |
|
1 Includes advertising only, advertising enclosed, and business invitations/announcements. |
Table A2-5 |
||||||||||
Industry |
BRM |
CRM |
Total Reply Mail |
|||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
|
|
|
Credit Card |
12.2 |
24.2 |
24.3 |
14.0 |
5.9 |
5.8 |
13.7 |
21.0 |
21.0 |
|
Bank |
10.5 |
6.7 |
7.6 |
5.5 |
17.4 |
13.5 |
6.8 |
6.7 |
7.4 |
|
Insurance |
13.0 |
8.4 |
8.8 |
9.5 |
12.8 |
12.6 |
10.3 |
8.4 |
8.8 |
|
Mortgage |
1.6 |
2.0 |
2.2 |
0.4 |
2.3 |
2.2 |
0.6 |
1.8 |
1.8 |
|
Investments |
N/A |
4.4 |
5.9 |
N/A |
6.5 |
7.2 |
N/A |
2.1 |
2.3 |
|
Other Financial |
1.4 |
0.8 |
0.6 |
0.4 |
1.3 |
0.8 |
0.6 |
0.7 |
0.4 |
|
Total
Financial |
49.3 |
46.5 |
49.4 |
31.4 |
46.2 |
42.1 |
35.0 |
40.8 |
41.7 |
|
Merchants: |
|
|
|
|
|
|
|
|
|
|
Supermarkets |
0.0 |
0.2 |
0.2 |
0.0 |
0.4 |
0.4 |
0.0 |
0.1 |
0.1 |
|
Department Store |
3.7 |
0.4 |
0.2 |
9.4 |
0.9 |
0.3 |
8.1 |
0.8 |
0.3 |
|
Other Store |
1.2 |
0.4 |
0.5 |
1.8 |
0.6 |
0.5 |
1.6 |
0.6 |
0.5 |
|
Mail Order |
4.6 |
1.7 |
1.6 |
2.3 |
1.3 |
0.7 |
2.6 |
1.4 |
0.9 |
|
Restaurant |
0.1 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Publisher |
8.2 |
2.3 |
2.6 |
6.8 |
2.2 |
2.4 |
7.0 |
2.2 |
2.4 |
|
Auto dealers |
0.3 |
0.1 |
0.6 |
0.0 |
0.0 |
0.1 |
0.1 |
0.1 |
0.2 |
|
Online Auction |
N/A |
0.1 |
0.0 |
N/A |
0.1 |
0.0 |
N/A |
0.1 |
0.0 |
|
Other Merchants |
0.8 |
0.4 |
0.3 |
0.7 |
0.5 |
0.2 |
0.7 |
0.4 |
0.2 |
|
Total
Merchants |
21.1 |
5.6 |
6.0 |
21.2 |
6.0 |
4.6 |
21.2 |
5.6 |
4.7 |
|
Services: |
|
|
|
|
|
|
|
|
|
|
Telephone |
3.6 |
2.1 |
5.2 |
11.8 |
9.1 |
14.6 |
10.3 |
7.6 |
12.4 |
|
Other utility |
3.1 |
3.9 |
4.3 |
14.4 |
13.6 |
14.1 |
12.1 |
11.6 |
11.9 |
|
Medical |
3.8 |
5.9 |
4.7 |
8.6 |
11.3 |
10.9 |
7.6 |
10.1 |
9.5 |
|
Other professional |
1.0 |
1.5 |
1.2 |
0.4 |
0.6 |
0.3 |
0.6 |
0.8 |
0.5 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
23.6 |
25.7 |
N/A |
0.0 |
0.0 |
N/A |
5.0 |
5.9 |
|
Craftsman |
0.1 |
0.2 |
0.3 |
0.1 |
0.1 |
0.1 |
0.1 |
0.1 |
0.2 |
|
Leisure service |
1.6 |
0.6 |
0.4 |
0.7 |
0.4 |
0.3 |
0.9 |
0.4 |
0.3 |
|
Auto Maintenance |
N/A |
0.1 |
0.1 |
N/A |
0.1 |
0.1 |
N/A |
0.1 |
0.1 |
|
Roadside Assistance |
N/A |
0.3 |
0.2 |
N/A |
0.2 |
0.4 |
N/A |
0.2 |
0.3 |
|
Other Services |
1.8 |
4.8 |
2.0 |
1.0 |
6.0 |
1.2 |
1.2 |
5.7 |
1.3 |
|
Total
Services |
15.6 |
43.2 |
44.0 |
40.5 |
41.3 |
41.9 |
35.5 |
41.7 |
42.4 |
|
All Manufacturers |
0.7 |
0.7 |
1.6 |
0.1 |
0.2 |
0.2 |
0.2 |
0.3 |
0.5 |
|
Federal government |
N/A |
5.7 |
3.7 |
N/A |
0.9 |
0.7 |
N/A |
1.9 |
1.4 |
|
Nonfederal government |
10.0 |
3.5 |
2.6 |
2.1 |
3.5 |
3.3 |
2.2 |
3.5 |
3.2 |
|
Social/Charitable/Political/Nonprofit |
2.6 |
10.1 |
8.5 |
3.6 |
4.5 |
4.4 |
5.0 |
5.7 |
5.4 |
|
Don't know/No answer |
1.4 |
0.4 |
0.3 |
1.2 |
0.4 |
0.2 |
1.2 |
0.4 |
0.2 |
|
Total Nonhousehold Mail Received |
100.0 |
115.0 |
114.4 |
100.0 |
102.9 |
97.3 |
100.0 |
99.7 |
98.9 |
|
by
Households |
||||||||||
Pieces per household per week |
0.5 |
1.3 |
1.3 |
2.1 |
3.3 |
3.3 |
2.7 |
1.7 |
1.6 |
|
Note: Totals may not sum to 100 due to rounding. |
Table A2-6 |
||||||||||
Industry |
BRM |
CRM |
Total Reply Mail |
|||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
Advertising Only |
33.7 |
14.6 |
12.4 |
5.2 |
2.7 |
1.4 |
11.0 |
5.2 |
3.9 |
|
Notice of Order |
3.0 |
2.8 |
3.6 |
1.6 |
1.2 |
1.0 |
2.0 |
1.5 |
1.6 |
|
Bill/invoice/premium 1 |
19.0 |
24.1 |
24.3 |
75.3 |
83.9 |
85.2 |
63.2 |
71.5 |
71.7 |
|
Financial Statement |
6.4 |
5.9 |
5.5 |
3.2 |
3.5 |
3.9 |
4.0 |
4.0 |
4.3 |
|
Payment |
1.54 |
0.2 |
0.9 |
0.4 |
0.2 |
0.5 |
0.8 |
0.2 |
0.6 |
|
Rebate |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.1 |
0.0 |
|
Greeting Card |
0.6 |
0.3 |
1.2 |
0.1 |
0.1 |
0.1 |
0.2 |
0.1 |
0.4 |
|
Invitation |
4.7 |
3.1 |
3.3 |
0.6 |
0.7 |
0.6 |
1.5 |
1.2 |
1.2 |
|
CD/DVD/Video Game |
N/A |
26.1 |
27.0 |
N/A |
0.1 |
0.0 |
N/A |
5.4 |
6.0 |
|
Other business or nonfederal government |
20.9 |
12.6 |
12.8 |
10.0 |
3.2 |
2.9 |
12.2 |
5.1 |
5.1 |
|
Total
Business or Nonfederal Government |
89.9 |
89.7 |
91.2 |
96.4 |
95.5 |
95.6 |
95.1 |
94.3 |
94.6 |
|
Social/Charitable/Political/Nonprofit |
|
|
|
|
|
|
|
|
|
|
Announcement/meeting |
1.8 |
2.6 |
1.7 |
0.5 |
0.7 |
0.9 |
0.9 |
1.1 |
1.1 |
|
Request for donation |
4.4 |
6.0 |
5.6 |
1.2 |
2.5 |
2.6 |
1.8 |
3.2 |
3.2 |
|
Confirmation of donation |
0.5 |
0.5 |
0.3 |
0.2 |
0.4 |
0.2 |
0.3 |
0.4 |
0.3 |
|
Bill/invoice/premium |
0.4 |
0.2 |
0.2 |
0.9 |
0.5 |
0.4 |
0.8 |
0.4 |
0.4 |
|
Other Social/Charitable/Political/Nonprofit |
3.2 |
1.0 |
1.1 |
0.8 |
0.4 |
0.2 |
1.3 |
0.5 |
0.4 |
|
Total
Social/Charitable/Political/Nonprofit |
10.2 |
10.3 |
8.8 |
3.6 |
4.5 |
4.4 |
4.9 |
5.7 |
5.4 |
|
Total
Received by Households |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|
Pieces Per Household Per Week |
0.5 |
0.6 |
0.6 |
2.1 |
2.1 |
2.0 |
2.7 |
2.7 |
2.6 |
|
1 Includes credit card statement/bill. |
||||||||||
Note: Totals may not sum due to rounding. |
Table A2-7 |
|||||||||||||
Industry |
BRM |
CRM |
Total Reply Mail |
||||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
|||||
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
||||
Advertising Only |
33.7 |
14.6 |
12.4 |
5.2 |
2.7 |
1.4 |
11.0 |
5.2 |
3.9 |
||||
Notice of Order |
3.0 |
2.8 |
3.6 |
1.6 |
1.2 |
1.0 |
2.0 |
1.5 |
1.6 |
||||
Bill/invoice/premium 1 |
19.0 |
24.1 |
24.3 |
75.3 |
83.9 |
85.2 |
63.2 |
71.5 |
71.7 |
||||
Financial Statement |
6.4 |
5.9 |
5.5 |
3.2 |
3.5 |
3.9 |
4.0 |
4.0 |
4.3 |
||||
Payment |
1.54 |
0.2 |
0.9 |
0.4 |
0.2 |
0.5 |
0.8 |
0.2 |
0.6 |
||||
Rebate |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.1 |
0.0 |
||||
Greeting Card |
0.6 |
0.3 |
1.2 |
0.1 |
0.1 |
0.1 |
0.2 |
0.1 |
0.4 |
||||
Invitation |
4.7 |
3.1 |
3.3 |
0.6 |
0.7 |
0.6 |
1.5 |
1.2 |
1.2 |
||||
CD/DVD/Video Game |
N/A |
26.1 |
27.0 |
N/A |
0.1 |
0.0 |
N/A |
5.4 |
6.0 |
||||
Other business or nonfederal government |
20.9 |
12.6 |
12.8 |
10.0 |
3.2 |
2.9 |
12.2 |
5.1 |
5.1 |
||||
Total
Business or Nonfederal Government |
89.9 |
89.7 |
91.2 |
96.4 |
95.5 |
95.6 |
95.1 |
94.3 |
94.6 |
||||
Social/Charitable/Political/Nonprofit |
|
|
|
|
|
|
|
|
|
||||
Announcement/meeting |
1.8 |
2.6 |
1.7 |
0.5 |
0.7 |
0.9 |
0.9 |
1.1 |
1.1 |
||||
Request for donation |
4.4 |
6.0 |
5.6 |
1.2 |
2.5 |
2.6 |
1.8 |
3.2 |
3.2 |
||||
Confirmation of donation |
0.5 |
0.5 |
0.3 |
0.2 |
0.4 |
0.2 |
0.3 |
0.4 |
0.3 |
||||
Bill/invoice/premium |
0.4 |
0.2 |
0.2 |
0.9 |
0.5 |
0.4 |
0.8 |
0.4 |
0.4 |
||||
Other Social/Charitable/Political/Nonprofit |
3.2 |
1.0 |
1.1 |
0.8 |
0.4 |
0.2 |
1.3 |
0.5 |
0.4 |
||||
Total
Social/Charitable/Political/Nonprofit |
10.2 |
10.3 |
8.8 |
3.6 |
4.5 |
4.4 |
4.9 |
5.7 |
5.4 |
||||
Total
Received by Households |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
||||
Pieces Per Household Per Week |
0.5 |
0.6 |
0.6 |
2.1 |
2.1 |
2.0 |
2.7 |
2.7 |
2.6 |
||||
Note: Percents are row
percentages within each Industry classification. |
Table A2-8 |
|||||||
Industry |
Percent of Non-Household Mail
Received by Households |
Pieces Per Household Per Week |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
Credit Card |
2.9 |
4.3 |
4.3 |
0.50 |
0.86 |
0.86 |
|
Bank |
6.2 |
4.8 |
4.3 |
1.06 |
0.97 |
0.87 |
|
Insurance |
3.9 |
4.1 |
4.4 |
0.68 |
0.83 |
0.87 |
|
Mortgage |
0.6 |
0.7 |
0.8 |
0.10 |
0.15 |
0.15 |
|
investments |
N/A |
1.7 |
2.1 |
N/A |
0.34 |
0.41 |
|
Other financial |
0.5 |
0.4 |
0.2 |
0.08 |
0.07 |
0.05 |
|
Total
Financial |
15.8 |
16.1 |
16.1 |
2.72 |
3.2 |
3.2 |
|
Merchants: |
|
|
|
|
|
|
|
Supermarkets |
0.0 |
0.1 |
0.1 |
0.00 |
0.02 |
0.02 |
|
Department Store |
2.1 |
0.4 |
0.2 |
0.37 |
0.08 |
0.05 |
|
Other Store |
1.2 |
0.8 |
0.8 |
0.21 |
0.17 |
0.16 |
|
Mail Order |
0.9 |
0.4 |
0.3 |
0.16 |
0.09 |
0.07 |
|
Restaurant |
0.0 |
0.1 |
0.1 |
0.00 |
0.01 |
0.02 |
|
Publisher |
1.9 |
0.5 |
0.5 |
0.33 |
0.10 |
0.09 |
|
Auto dealers |
0.2 |
0.2 |
0.3 |
0.04 |
0.05 |
0.06 |
|
Online Auction |
N/A |
0.1 |
0.1 |
N/A |
0.02 |
0.01 |
|
Other Merchants |
0.5 |
0.6 |
0.4 |
0.08 |
0.12 |
0.07 |
|
Total
Merchants |
7.4 |
3.3 |
2.8 |
1.28 |
0.65 |
0.55 |
|
Services: |
|
|
|
|
|
|
|
Telephone |
2.2 |
1.5 |
2.4 |
0.37 |
0.30 |
0.47 |
|
Other utility |
3.0 |
2.3 |
2.2 |
0.51 |
0.45 |
0.44 |
|
Medical |
2.8 |
3.0 |
3.0 |
0.47 |
0.61 |
0.59 |
|
Other professional |
0.5 |
0.6 |
0.4 |
0.09 |
0.12 |
0.08 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
0.7 |
0.8 |
N/A |
0.14 |
0.16 |
|
Craftsman |
0.1 |
0.1 |
0.3 |
0.01 |
0.03 |
0.05 |
|
Leisure service |
0.9 |
0.6 |
0.5 |
0.15 |
0.12 |
0.09 |
|
Auto Maintenance |
N/A |
0.2 |
0.2 |
N/A |
0.03 |
0.04 |
|
Roadside Assistance |
N/A |
0.1 |
0.1 |
N/A |
0.01 |
0.01 |
|
Other Services |
0.8 |
1.7 |
0.8 |
0.14 |
0.35 |
0.15 |
|
Total
Services |
11.1 |
10.8 |
10.5 |
1.87 |
2.17 |
2.09 |
|
All Manufacturers |
0.3 |
0.4 |
0.4 |
0.04 |
0.08 |
0.08 |
|
Federal government |
N/A |
1.3 |
1.0 |
N/A |
0.25 |
0.20 |
|
Nonfederal government |
2.0 |
1.7 |
1.5 |
0.34 |
0.33 |
0.30 |
|
Social/Charitable/Political/Nonprofit |
3.4 |
2.7 |
2.3 |
0.59 |
0.53 |
0.46 |
|
Don't Know/No Answer |
0.9 |
1.0 |
0.5 |
0.14 |
0.20 |
0.10 |
|
Total
Industry Mail to Households |
40.6 |
36.7 |
34.8 |
6.94 |
7.36 |
6.92 |
|
Note: Pieces per Household per Week totals do not
match those in Table A2-1 due to the exclusion of Personal Mail, Packages,
and Mail Pieces for which no response was given to Mail Type. |
|||||||
Note: Totals may not sum due to rounding. |
Table A2-9 |
|||||||||||||
Industry |
Percent of Total |
Pieces Per |
Percent of Total |
Pieces Per |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Credit Card |
1.8 |
8.3 |
8.2 |
0.3 |
0.7 |
0.6 |
0.1 |
N/A |
N/A |
0.0 |
N/A |
N/A |
|
Bank |
1.0 |
2.1 |
2.3 |
0.2 |
0.2 |
0.2 |
3.2 |
6.5 |
5.8 |
0.6 |
0.5 |
0.5 |
|
Insurance |
1.6 |
4.0 |
3.0 |
0.3 |
0.3 |
0.2 |
0.3 |
0.9 |
0.5 |
0.1 |
0.1 |
0.0 |
|
Mortgage |
0.1 |
0.6 |
0.6 |
0.0 |
0.1 |
0.0 |
0.0 |
0.2 |
0.2 |
0.2 |
0.0 |
0.0 |
|
investments |
N/A |
0.1 |
0.1 |
N/A |
0.0 |
0.0 |
N/A |
2.7 |
3.4 |
N/A |
0.2 |
0.3 |
|
Other Financial |
0.1 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
0.1 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Total
Financial |
4.7 |
15.3 |
14.3 |
0.8 |
1.3 |
1.1 |
4.5 |
10.5 |
10.0 |
0.8 |
0.9 |
0.8 |
|
Merchants: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Supermarkets |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Department Store |
1.3 |
0.3 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Other Store |
0.4 |
0.2 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Mail Order |
0.2 |
0.2 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Restaurant |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Publisher |
0.9 |
0.6 |
0.7 |
0.2 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Auto dealers |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Online Auction |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Merchants |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Total
Merchants |
2.9 |
1.4 |
1.2 |
0.5 |
0.1 |
0.1 |
0.1 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Services: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Telephone |
1.6 |
2.9 |
4.9 |
0.3 |
0.2 |
0.4 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Other utility |
2.4 |
4.9 |
5.0 |
0.4 |
0.4 |
0.4 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Medical |
1.7 |
4.0 |
3.8 |
0.3 |
0.3 |
0.3 |
0.1 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Other professional |
0.1 |
0.3 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Craftsman |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Leisure service |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Auto Maintenance |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Roadside Assistance |
N/A |
0.0 |
0.1 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Services |
0.2 |
2.0 |
0.5 |
0.0 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Services |
6.7 |
14.3 |
14.8 |
1.2 |
1.2 |
1.1 |
0.2 |
0.4 |
0.4 |
0.0 |
0.0 |
0.0 |
|
All Manufacturers |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Federal government |
N/A |
0.2 |
0.2 |
N/A |
0.0 |
0.0 |
N/A |
0.3 |
0.4 |
N/A |
0.0 |
0.0 |
|
Nonfederal government |
0.3 |
0.7 |
0.7 |
0.1 |
0.1 |
0.1 |
0.1 |
0.2 |
0.7 |
0.0 |
0.0 |
0.1 |
|
Social/Charitable/Political/Nonprofit |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Don't Know/No Answer |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.1 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Total
Bills or Statements Received by |
14.9 |
31.9 |
31.2 |
2.6 |
2.6 |
2.4 |
5.0 |
11.5 |
11.7 |
0.9 |
0.9 |
0.9 |
|
Households |
|||||||||||||
1 Includes credit card statement/bill. |
|||||||||||||
Note: Totals may not sum due to rounding. |
Industry |
Percent of |
Percent of Total First Class
Mail |
Pieces Per Household Per Week |
|||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
|
|
|
Credit Card |
3.6 |
5.1 |
9.1 |
0.1 |
0.2 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Bank |
8.9 |
9.4 |
9.9 |
0.1 |
0.3 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Insurance |
7.4 |
10.3 |
9.4 |
0.1 |
0.4 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Mortgage |
2.5 |
2.8 |
2.8 |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
investments |
N/A |
5.6 |
6.7 |
N/A |
0.2 |
0.3 |
N/A |
0.0 |
0.0 |
|
Other financial |
1.7 |
1.2 |
0.7 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Financial |
29.5 |
34.4 |
38.5 |
0.5 |
1.2 |
1.6 |
0.1 |
0.1 |
0.1 |
|
Merchants: |
|
|
|
|
|
|
|
|
|
|
Supermarkets |
0.0 |
0.0 |
0.3 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Department Store |
2.8 |
0.7 |
0.5 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Other Store |
4.6 |
1.0 |
1.6 |
0.1 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Mail Order |
1.0 |
0.7 |
1.3 |
0.0 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Restaurant |
0.2 |
0.5 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Publisher |
3.6 |
1.0 |
1.5 |
0.1 |
0.0 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Auto dealers |
0.6 |
0.5 |
1.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Online Auction |
N/A |
0.2 |
0.2 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Merchants |
4.1 |
4.4 |
0.7 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Merchants |
20.4 |
9.1 |
7.4 |
0.3 |
0.3 |
0.3 |
0.1 |
0.0 |
0.0 |
|
Services: |
|
|
|
|
|
|
|
|
|
|
Telephone |
2.6 |
1.2 |
4.2 |
0.0 |
0.0 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Other utility |
1.6 |
1.7 |
3.6 |
0.0 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Medical |
11.0 |
15.9 |
18.0 |
0.2 |
0.6 |
0.8 |
0.0 |
0.0 |
0.1 |
|
Other professional |
5.2 |
9.0 |
4.9 |
0.1 |
0.3 |
0.2 |
0.0 |
0.0 |
0.0 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Craftsman |
0.5 |
0.2 |
1.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Leisure service |
9.9 |
3.8 |
1.8 |
0.2 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Auto Maintenance |
N/A |
0.2 |
0.2 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Roadside Assistance |
N/A |
0.0 |
0.2 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Services |
4.9 |
8.5 |
4.1 |
0.1 |
0.3 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Total
Services |
36.9 |
40.6 |
38.2 |
0.6 |
1.4 |
1.6 |
0.1 |
0.1 |
0.1 |
|
All Manufacturers |
2.3 |
2.3 |
2.3 |
0.0 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Federal government |
N/A |
4.1 |
3.9 |
N/A |
0.1 |
0.2 |
N/A |
0.0 |
0.0 |
|
Nonfederal government |
9.7 |
9.1 |
9.4 |
0.2 |
0.3 |
0.4 |
0.0 |
0.0 |
0.0 |
|
Social/Charitable/Political/Nonprofit |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Don't Know/No Answer |
3.5 |
0.4 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Business Invitations/Announcements |
100.0 |
97.7 |
97.7 |
1.5 |
3.3 |
3.9 |
0.3 |
0.3 |
0.3 |
|
Mail
Received by Households |
||||||||||
Note: Totals may not sum due to rounding. |
Industry |
Industry
Breakdown of First-Class Household Mail That is "Advertising
Enclosed" |
Percent
of Total First Class Mail |
Pieces
Per Household Per Week |
|||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
|
|
|
Credit Card |
18.3 |
26.6 |
25.8 |
1.3 |
2.3 |
2.6 |
0.2 |
0.3 |
0.3 |
|
Bank |
11.7 |
10.5 |
9.0 |
0.8 |
0.9 |
0.9 |
0.1 |
0.1 |
0.1 |
|
Insurance |
4.2 |
4.4 |
4.6 |
0.3 |
0.4 |
0.5 |
0.1 |
0.0 |
0.1 |
|
Mortgage |
0.8 |
1.3 |
1.7 |
0.0 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Investments |
N/A |
2.1 |
1.8 |
N/A |
0.2 |
0.2 |
N/A |
0.0 |
0.0 |
|
Other Financial |
5.8 |
0.3 |
0.1 |
0.0 |
0.0 |
0.0 |
0.1 |
0.0 |
0.0 |
|
Total
Financial |
40.0 |
45.2 |
43.1 |
2.8 |
3.9 |
4.3 |
0.5 |
0.5 |
0.5 |
|
Merchants: |
|
|
|
|
|
|
|
|
|
|
Supermarkets |
0.0 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Department Store |
14.2 |
1.6 |
0.5 |
1.0 |
0.1 |
0.1 |
0.2 |
0.0 |
0.0 |
|
Other Store |
2.5 |
0.6 |
0.7 |
0.2 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Mail Order |
2.5 |
1.3 |
1.0 |
0.2 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Restaurant |
0.0 |
0.0 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Publisher |
5.0 |
1.4 |
1.5 |
0.4 |
0.1 |
0.2 |
0.1 |
0.0 |
0.0 |
|
Auto dealers |
0.0 |
0.1 |
0.4 |
0.02 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Online Auction |
N/A |
0.0 |
0.1 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Merchants |
0.8 |
0.4 |
0.5 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Merchants |
25.8 |
5.6 |
5.1 |
1.8 |
0.5 |
0.5 |
0.3 |
0.1 |
0.1 |
|
Services: |
|
|
|
|
|
|
|
|
|
|
Telephone |
8.3 |
11.6 |
19.4 |
0.6 |
1.0 |
1.9 |
0.1 |
0.1 |
0.2 |
|
Other utility |
8.3 |
9.7 |
9.3 |
0.6 |
0.8 |
0.9 |
0.1 |
0.1 |
0.1 |
|
Medical |
1.7 |
1.3 |
1.6 |
0.1 |
0.1 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Other professional |
1.7 |
0.2 |
0.4 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
6.1 |
7.9 |
N/A |
0.5 |
0.8 |
N/A |
0.1 |
0.1 |
|
Craftsman |
0.0 |
0.1 |
0.4 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Leisure service |
0.0 |
0.7 |
0.7 |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Auto Maintenance |
N/A |
0.0 |
0.3 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Roadside Assistance |
N/A |
0.2 |
0.4 |
N/A |
0.0 |
0.0 |
N/A |
0.0 |
0.0 |
|
Other Services |
0.8 |
7.5 |
1.2 |
0.1 |
0.6 |
0.1 |
0.0 |
0.1 |
0.0 |
|
Total
Services |
25.0 |
37.4 |
41.6 |
1.7 |
3.2 |
4.2 |
0.3 |
0.4 |
0.5 |
|
All Manufacturers |
0.0 |
0.2 |
0.4 |
0.0 |
0.0 |
0.0 |
0.00 |
0.00 |
0.00 |
|
Federal government |
N/A |
0.8 |
0.6 |
N/A |
0.1 |
0.1 |
N/A |
0.0 |
0.0 |
|
Nonfederal government |
0.8 |
1.0 |
1.2 |
0.1 |
0.1 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Social/Charitable/Political/Nonprofit |
7.5 |
9.1 |
7.8 |
0.5 |
0.8 |
0.8 |
0.1 |
0.1 |
0.1 |
|
Don't Know/No Answer |
0.8 |
0.5 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Advertising Enclosed |
100.0 |
99.8 |
99.6 |
7.0 |
8.5 |
9.9 |
1.20 |
1.1 |
1.2 |
|
Mail
Received by Households |
||||||||||
1 Does not include "Advertising Only"
mail. |
||||||||||
Note: Totals may not sum due to rounding. |
Table
A2-12 |
|||||||||||||
Number
of Accounts and Policies |
None |
Low
(1-5) |
Medium
(6-9) |
High
(10+) |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Pieces
per Household per Week |
3.2 |
3.6 |
3.0 |
5.6 |
5.3 |
5.1 |
8.5 |
7.7 |
7.2 |
12.4 |
10.1 |
9.6 |
|
Table
A2-13 |
|||||||||||||
Number
of Credit Cards |
None |
Low
(1-3) |
Medium
(4-7) |
High
(8+) |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Pieces
per Household per Week |
4.8 |
5.4 |
4.9 |
7.3 |
6.9 |
6.5 |
9.9 |
8.8 |
8.6 |
13.2 |
11.0 |
9.9 |
|
Table A2-14 |
|||||||||||||||
Contents |
18 - 21 |
22 - 24 |
25 - 34 |
35 - 44 |
|
||||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
|
|||
Personal |
1.6 |
0.0 |
0.2 |
0.8 |
0.0 |
0.3 |
1.2 |
0.0 |
0.9 |
1.5 |
0.0 |
0.7 |
|||
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|||
Advertising |
0.4 |
0.0 |
0.7 |
0.3 |
0.0 |
0.3 |
0.7 |
0.0 |
0.8 |
1.0 |
0.0 |
1.0 |
|||
Invitation/Announcement |
0.1 |
0.0 |
0.1 |
0.1 |
0.0 |
0.2 |
0.2 |
0.0 |
0.3 |
0.3 |
0.0 |
0.3 |
|||
Bill 2 |
1.5 |
0.0 |
2.3 |
1.8 |
0.0 |
1.3 |
2.6 |
0.0 |
2.4 |
3.0 |
0.0 |
2.9 |
|||
Financial Statement |
0.6 |
0.0 |
0.6 |
0.4 |
0.0 |
0.4 |
0.6 |
0.0 |
0.6 |
1.0 |
0.0 |
0.9 |
|||
Other 1 |
0.7 |
0.0 |
2.5 |
1.0 |
0.0 |
1.0 |
1.5 |
0.0 |
1.6 |
1.9 |
0.0 |
1.9 |
|||
Total
Business or Nonfederal Government |
3.3 |
0.0 |
6.2 |
3.6 |
0.0 |
3.2 |
5.6 |
0.0 |
5.6 |
7.2 |
0.0 |
7.0 |
|||
Social/Charitable/Political/Nonprofit |
0.3 |
0.0 |
0.6 |
0.3 |
0.0 |
0.2 |
0.5 |
0.0 |
0.4 |
0.8 |
0.0 |
0.5 |
|||
Total |
5.3 |
0.0 |
7.1 |
4.7 |
0.0 |
3.7 |
7.3 |
0.0 |
6.9 |
9.6 |
0.0 |
8.2 |
|||
Contents |
45 - 54 |
55 - 64 |
65 - 69 |
70+ |
70 - 74 |
75+ |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
2010 |
2011 |
||
Personal |
1.8 |
0.0 |
0.8 |
1.8 |
0.0 |
0.8 |
1.7 |
0.0 |
1.0 |
1.9 |
0.0 |
1.0 |
0.0 |
0.8 |
|
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Advertising |
1.1 |
0.0 |
1.2 |
1.1 |
0.0 |
1.2 |
1.0 |
0.0 |
1.2 |
0.7 |
0.0 |
1.1 |
0.0 |
0.9 |
|
Invitation/Announcement |
0.4 |
0.0 |
0.3 |
0.3 |
0.0 |
0.4 |
0.4 |
0.0 |
0.3 |
0.2 |
0.0 |
0.3 |
0.0 |
0.2 |
|
Bill 2 |
3.1 |
0.0 |
3.1 |
2.7 |
0.0 |
2.8 |
2.0 |
0.0 |
2.8 |
1.6 |
0.0 |
2.2 |
0.0 |
2.0 |
|
Financial Statement |
1.1 |
0.0 |
1.1 |
1.1 |
0.0 |
1.2 |
0.9 |
0.0 |
1.1 |
0.8 |
0.0 |
1.0 |
0.0 |
0.9 |
|
Other 1 |
2.1 |
0.0 |
2.2 |
2.0 |
0.0 |
2.1 |
1.8 |
0.0 |
2.3 |
1.9 |
0.0 |
2.6 |
0.0 |
2.6 |
|
Total
Business or Nonfederal Government |
7.8 |
0.0 |
7.9 |
7.2 |
0.0 |
7.7 |
6.1 |
0.0 |
7.7 |
5.2 |
0.0 |
7.1 |
0.0 |
6.5 |
|
Social/Charitable/Political/Nonprofit |
0.7 |
0.0 |
0.6 |
0.7 |
0.0 |
0.5 |
0.5 |
0.0 |
0.5 |
0.5 |
0.0 |
0.5 |
0.0 |
0.5 |
|
Total |
10.4 |
0.0 |
9.3 |
9.9 |
0.0 |
9.0 |
8.5 |
0.0 |
9.2 |
7.6 |
0.0 |
8.6 |
0.0 |
7.9 |
|
1 Includes pieces for which no response was given
for Mail Type. |
|||||||||||||||
2 Includes credit card
statement/bill. |
|||||||||||||||
Note: Totals may not sum due to rounding. |
Table A2-15 |
|||||||||||||
Contents |
< 8th Grade |
Some High School |
High School |
Some College |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal |
1.1 |
0.0 |
0.5 |
1.1 |
0.0 |
0.4 |
1.3 |
0.0 |
0.6 |
1.5 |
0.0 |
0.8 |
|
Business
or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Advertising |
0.5 |
0.0 |
0.6 |
0.6 |
0.0 |
0.7 |
0.7 |
0.0 |
1.0 |
0.9 |
0.0 |
1.0 |
|
Invitation/Announcement |
0.1 |
0.0 |
0.1 |
0.1 |
0.0 |
0.2 |
0.2 |
0.0 |
0.2 |
0.3 |
0.0 |
0.3 |
|
Bill 2 |
1.7 |
0.0 |
1.6 |
2.0 |
0.0 |
2.5 |
2.4 |
0.0 |
2.6 |
2.6 |
0.0 |
2.8 |
|
Financial
Statement |
0.4 |
0.0 |
0.4 |
0.6 |
0.0 |
0.6 |
0.7 |
0.0 |
0.9 |
0.9 |
0.0 |
0.9 |
|
Other
1 |
1.2 |
0.0 |
3.2 |
1.6 |
0.0 |
1.9 |
1.6 |
0.0 |
1.9 |
1.7 |
0.0 |
1.8 |
|
Total Business or Nonfederal Government |
3.9 |
0.0 |
5.8 |
4.9 |
0.0 |
6.0 |
5.6 |
0.0 |
6.7 |
6.4 |
0.0 |
6.9 |
|
Social/Charitable/Political/Nonprofit |
0.2 |
0.0 |
0.3 |
0.3 |
0.0 |
0.2 |
0.4 |
0.0 |
0.4 |
0.6 |
0.0 |
0.4 |
|
Total |
5.4 |
0.0 |
6.7 |
6.5 |
0.0 |
6.6 |
7.4 |
0.0 |
7.7 |
8.5 |
0.0 |
8.1 |
|
Contents |
Technical School |
College Graduate |
Post Graduate |
||||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
|||||
Personal |
1.3 |
0.0 |
0.8 |
1.9 |
0.0 |
1.1 |
2.7 |
0.0 |
1.2 |
||||
Business
or Nonfederal Government |
|
|
|
|
|
|
|
|
|
||||
Advertising |
0.9 |
0.0 |
1.0 |
1.2 |
0.0 |
1.2 |
1.5 |
0.0 |
1.3 |
||||
Invitation/Announcement |
0.3 |
0.0 |
0.4 |
0.4 |
0.0 |
0.3 |
0.6 |
0.0 |
0.4 |
||||
Bill 2 |
2.5 |
0.0 |
2.5 |
3.1 |
0.0 |
2.7 |
3.4 |
0.0 |
2.7 |
||||
Financial
Statement |
0.9 |
0.0 |
0.9 |
1.2 |
0.0 |
1.1 |
1.7 |
0.0 |
1.3 |
||||
Other
1 |
1.8 |
0.0 |
1.8 |
2.2 |
0.0 |
2.1 |
2.9 |
0.0 |
2.2 |
||||
Total Business or Nonfederal Government |
6.4 |
0.0 |
6.5 |
8.1 |
0.0 |
7.4 |
10.1 |
0.0 |
8.1 |
||||
Social/Charitable/Political/Nonprofit |
0.4 |
0.0 |
0.4 |
0.9 |
0.0 |
0.6 |
1.7 |
0.0 |
0.9 |
||||
Total |
8.2 |
0.0 |
7.7 |
11.0 |
0.0 |
9.1 |
14.6 |
0.0 |
10.1 |
||||
1 Includes pieces for which no
response was given for Mail Type. |
|||||||||||||
2 Includes credit card statement/bill. |
|||||||||||||
Note:
Totals may not sum due to rounding. |
Contents |
<Under $7K |
$7K - $9.9K |
$10K - $14.9 |
$15K - $19.9K |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal |
0.9 |
0.0 |
0.2 |
1.3 |
0.0 |
0.2 |
1.1 |
0.0 |
0.4 |
1.5 |
0.0 |
0.3 |
|
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Advertising |
0.3 |
0.0 |
0.2 |
0.5 |
0.0 |
0.3 |
0.6 |
0.0 |
0.5 |
0.7 |
0.0 |
0.6 |
|
Invitation/Announcement |
0.1 |
0.0 |
0.1 |
0.1 |
0.0 |
0.1 |
0.1 |
0.0 |
0.2 |
0.2 |
0.0 |
0.2 |
|
Bill 2 |
1.2 |
0.0 |
1.0 |
1.5 |
0.0 |
1.2 |
1.9 |
0.0 |
1.9 |
2.3 |
0.0 |
1.6 |
|
Financial Statement |
0.2 |
0.0 |
0.2 |
0.4 |
0.0 |
0.3 |
0.6 |
0.0 |
0.4 |
0.7 |
0.0 |
0.5 |
|
Other 1 |
1.4 |
0.0 |
1.4 |
1.3 |
0.0 |
2.2 |
1.5 |
0.0 |
1.8 |
1.3 |
0.0 |
1.8 |
|
Total
Business or Nonfederal Government |
3.2 |
0.0 |
3.0 |
3.8 |
0.0 |
4.0 |
4.7 |
0.0 |
4.7 |
5.2 |
0.0 |
4.6 |
|
Social/Charitable/Political/Nonprofit |
0.2 |
0.0 |
0.4 |
0.3 |
0.0 |
0.1 |
0.3 |
0.0 |
0.2 |
0.5 |
0.0 |
0.3 |
|
Total |
4.3 |
0.0 |
3.6 |
5.5 |
0.0 |
4.4 |
6.2 |
0.0 |
5.3 |
7.3 |
0.0 |
5.2 |
|
Contents |
$20K - $24.9K |
$25K - $29.9K |
$30K - $34.9K |
$35K - $49.9K |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal |
1.3 |
0.0 |
0.7 |
1.5 |
0.0 |
0.7 |
1.8 |
0.0 |
0.7 |
1.7 |
0.0 |
0.7 |
|
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Advertising |
0.6 |
0.0 |
0.6 |
0.8 |
0.0 |
0.7 |
1.0 |
0.0 |
0.7 |
1.1 |
0.0 |
0.8 |
|
Invitation/Announcement |
0.2 |
0.0 |
0.2 |
0.2 |
0.0 |
0.2 |
0.4 |
0.0 |
0.2 |
0.4 |
0.0 |
0.3 |
|
Bill 2 |
2.6 |
0.0 |
1.8 |
2.5 |
0.0 |
2.4 |
2.9 |
0.0 |
2.4 |
3.2 |
0.0 |
2.5 |
|
Financial Statement |
0.8 |
0.0 |
0.8 |
0.9 |
0.0 |
0.7 |
0.9 |
0.0 |
0.7 |
1.1 |
0.0 |
0.8 |
|
Other 1 |
1.5 |
0.0 |
1.9 |
1.9 |
0.0 |
1.8 |
1.9 |
0.0 |
1.8 |
2.1 |
0.0 |
1.8 |
|
Total Business or Nonfederal Government |
5.7 |
0.0 |
5.3 |
6.3 |
0.0 |
5.9 |
7.1 |
0.0 |
5.9 |
7.9 |
0.0 |
6.2 |
|
Social/Charitable/Political/Nonprofit |
0.4 |
0.0 |
0.3 |
0.6 |
0.0 |
0.3 |
0.7 |
0.0 |
0.3 |
0.8 |
0.0 |
0.4 |
|
Total |
7.5 |
0.0 |
6.3 |
8.5 |
0.0 |
6.9 |
9.8 |
0.0 |
6.9 |
10.4 |
0.0 |
7.4 |
|
Contents |
$50K - $64.9K |
$65K - $79.9K |
$80K - $99.9K |
$100K+ |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal |
2.1 |
0.0 |
0.7 |
2.2 |
0.0 |
1.0 |
2.1 |
0.0 |
1.0 |
2.7 |
0.0 |
1.2 |
|
Business or Nonfederal Government: |
|
|
|
|
|
|
|
|
|
|
|
|
|
Advertising |
1.5 |
0.0 |
1.2 |
2.1 |
0.0 |
1.1 |
2.4 |
0.0 |
1.4 |
2.4 |
0.0 |
1.5 |
|
Invitation/Announcement |
0.4 |
0.0 |
0.3 |
0.4 |
0.0 |
0.3 |
0.6 |
0.0 |
0.4 |
0.7 |
0.0 |
0.5 |
|
Bill 2 |
3.5 |
0.0 |
3.0 |
3.9 |
0.0 |
2.9 |
4.2 |
0.0 |
3.5 |
4.6 |
0.0 |
3.2 |
|
Financial Statement |
1.5 |
0.0 |
1.0 |
1.8 |
0.0 |
1.0 |
1.8 |
0.0 |
1.3 |
2.0 |
0.0 |
1.4 |
|
Other 1 |
2.5 |
0.0 |
2.1 |
3.3 |
0.0 |
2.1 |
3.1 |
0.0 |
2.0 |
3.2 |
0.0 |
2.4 |
|
Total
Business or Nonfederal Government |
9.4 |
0.0 |
7.6 |
11.5 |
0.0 |
7.5 |
12.1 |
0.0 |
8.5 |
12.9 |
0.0 |
9.0 |
|
Social/Charitable/Political/Nonprofit |
1.0 |
0.0 |
0.5 |
1.1 |
0.0 |
0.4 |
1.2 |
0.0 |
0.6 |
1.6 |
0.0 |
0.8 |
|
Total |
12.6 |
0.0 |
8.8 |
14.9 |
0.0 |
9.0 |
15.5 |
0.0 |
10.1 |
17.5 |
0.0 |
11.1 |
|
1 Includes pieces for which no response was given
for Mail Type. |
|||||||||||||
2 Includes credit card
statement/bill. |
|||||||||||||
Note: 2010/2011 Estimates for Income Levels
$25K-$29.9K are identical to those in $30K-$34.9K since categories used to
collect data only included $25K-$34.9K. |
|||||||||||||
Note: Totals may not sum due to rounding. |
Table
A2-17 |
||||
Content |
Percent |
|||
1987 |
2010 |
2011 |
||
Advertising Only |
48.8 |
76.7 |
80.3 |
|
Notice of order |
36.1 |
68.0 |
69.1 |
|
Bill/invoice/premium 1 |
68.9 |
78.1 |
77.9 |
|
Financial Statement |
60.8 |
83.4 |
83.0 |
|
Payment |
42.3 |
57.3 |
51.6 |
|
Rebate |
27.3 |
76.5 |
77.5 |
|
Greeting card |
25.3 |
36.7 |
40.7 |
|
Invitation or announcement |
28.5 |
59.0 |
63.6 |
|
Sweepstakes |
77.5 |
100.0 |
82.5 |
|
Insurance policy 2 |
59.5 |
82.0 |
82.6 |
|
Tax forms |
25.3 |
76.3 |
0.0 |
|
CD/DVD/Video game |
N/A |
95.2 |
94.6 |
|
Other business or government |
49.7 |
74.1 |
77.7 |
|
Total
Business or Nonfederal Government |
56.7 |
76.3 |
76.9 |
|
Announcement/meeting |
10.3 |
35.3 |
35.4 |
|
Request for donation |
19.9 |
46.9 |
50.2 |
|
Confirmation of donation |
11.8 |
30.0 |
25.3 |
|
Bill/invoice/premium |
29.9 |
46.9 |
37.7 |
|
Educational acceptances |
37.8 |
17.1 |
25.0 |
|
Other
Social/Charitable/Political/Nonprofit |
18.0 |
34.8 |
39.4 |
|
Total Social/Charitable/Political/Nonprofit |
16.5 |
37.8 |
39.1 |
|
Total Nonpersonal Mail Received by Households |
53.9 |
73.3 |
73.6 |
|
Pieces per Household Per Week |
3.74 |
4.87 |
4.48 |
|
1 Includes credit card
statement/bill. |
||||
2 Fluctuation may be due to
small sample sizes. |
||||
Note: Percents
are row percentages within each Mail Type. |
||||
Note: Totals may not sum due to
rounding. |
Table A2-18 |
||||
Industry |
Percent Sent Presort |
|||
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
Credit Card |
76.9 |
88.6 |
86.5 |
|
Bank |
59.1 |
84.0 |
85.8 |
|
Insurance |
62.2 |
83.3 |
84.8 |
|
Mortgage |
19.0 |
61.4 |
56.7 |
|
Investments |
N/A |
78.2 |
77.1 |
|
Total Financial |
58.9 |
83.3 |
83.1 |
|
Merchants: |
|
|
|
|
Supermarkets |
N/A |
72.9 |
84.7 |
|
Department Store |
73.5 |
87.4 |
82.5 |
|
Other Store |
33.1 |
73.4 |
78.0 |
|
Mail Order |
50.0 |
81.8 |
88.2 |
|
Restaurant |
50.0 |
64.1 |
73.5 |
|
Publisher |
58.9 |
83.6 |
89.3 |
|
Auto dealers |
45.5 |
67.4 |
79.0 |
|
Online Auction |
N/A |
33.7 |
31.6 |
|
Total
Merchants |
55.0 |
71.6 |
77.6 |
|
Services: |
|
|
|
|
Telephone |
84.4 |
52.0 |
62.1 |
|
Other utility |
81.2 |
82.4 |
85.5 |
|
Medical |
35.9 |
63.1 |
61.7 |
|
Other professional |
7.8 |
46.6 |
37.9 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
97.1 |
95.1 |
|
Craftsman |
22.2 |
46.3 |
39.7 |
|
Leisure service |
31.1 |
69.9 |
66.1 |
|
Auto Maintenance |
N/A |
80.9 |
84.7 |
|
Roadside Assistance |
N/A |
87.1 |
90.9 |
|
Total
Services |
56.7 |
67.7 |
67.5 |
|
All Manufacturers |
30.8 |
73.6 |
70.1 |
|
Federal government |
N/A |
82.9 |
76.2 |
|
Nonfederal government |
54.0 |
68.5 |
74.1 |
|
Social/Charitable/Political/Nonprofit |
16.5 |
37.5 |
38.6 |
|
Total Nonhousehold Mail Received by households |
53.9 |
65.9 |
67.1 |
|
Pieces per household per week |
3.7 |
5.3 |
5.1 |
|
Note: Percents are row
percentages within each Industry classification. |
Table A2-19 |
||||
Sector |
1987 |
2010 |
2011 |
|
Household-to-household |
9.4 |
6.4 |
6.3 |
|
Household-to-nonhousehold |
12.3 |
16.4 |
14.5 |
|
Nonhousehold-to-household |
39.2 |
49.5 |
52.0 |
|
Unidentified incoming |
0.6 |
4.7 |
3.4 |
|
Unidentified outgoing |
1.4 |
1.0 |
2.1 |
|
Subtotal |
62.9 |
78.0 |
78.3 |
|
Nonhousehold-to-nonhousehold |
37.1 |
22.0 |
21.7 |
|
Total |
100.0 |
100.0 |
100.0 |
|
Note: Totals may not sum due to rounding. |
||||
Base: RPW Total, First-Class Envelopes. |
Table A2-20 |
||||
Content |
Percentage of Total Envelopes |
|||
1987 |
2010 |
2011 |
||
Personal: |
|
|
|
|
Holiday
card |
3.3 |
2.9 |
2.9 |
|
Other
greeting cards |
1.7 |
1.7 |
1.7 |
|
Invitations |
1.2 |
0.5 |
0.7 |
|
Letter |
2.6 |
1.1 |
0.9 |
|
Announcements |
0.1 |
0.1 |
0.0 |
|
Other
personal |
0.5 |
0.3 |
0.2 |
|
Total Personal |
9.4 |
6.7 |
6.4 |
|
Business
or Nonfederal Government: |
|
|
|
|
Advertising
only |
4.5 |
4.1 |
3.2 |
|
Notice
of order |
1.2 |
3.0 |
2.8 |
|
Bill/invoice/premium
1 |
15.1 |
22.5 |
22.3 |
|
Financial
statement |
5.3 |
8.1 |
8.3 |
|
Payment |
2.0 |
1.7 |
1.9 |
|
Rebate |
0.0 |
0.2 |
0.2 |
|
Greeting
card |
0.2 |
0.3 |
0.4 |
|
Invitation
or announcement |
1.3 |
1.9 |
2.3 |
|
Sweepstakes |
0.0 |
0.0 |
0.1 |
|
Direct
Deposit Receipts |
N/A |
0.1 |
0.0 |
|
Insurance
policy 2 |
0.2 |
0.8 |
0.1 |
|
Tax
Forms |
0.0 |
0.7 |
0.0 |
|
CD/DVD/Video
game |
N/A |
1.3 |
1.5 |
|
Other
business or government |
6.7 |
3.2 |
7.4 |
|
Total Business or Nonfederal Government |
36.4 |
48.0 |
50.4 |
|
Social/Charitable/Political/Nonprofit: |
|
|
|
|
Announcement/meeting |
1.2 |
1.3 |
1.3 |
|
Request
for donation |
0.4 |
0.9 |
0.9 |
|
Confirmation
of donation |
0.2 |
0.3 |
0.3 |
|
Bill/invoice/premium |
0.2 |
0.2 |
0.2 |
|
Educational
acceptances |
0.1 |
0.0 |
0.0 |
|
Other
Social/Charitable/Political/Nonprofit |
0.7 |
0.6 |
0.5 |
|
Total
Social/Charitable/Political/Nonprofit |
2.8 |
3.3 |
3.3 |
|
Don't
Know/No answer |
0.6 |
4.8 |
3.5 |
|
Total Envelopes Received by Households |
49.2 |
62.8 |
63.5 |
|
Pieces Per Household Per Week |
8.11 |
7.27 |
6.82 |
|
1 Includes
credit card statement/bill. |
||||
Base:
RPW Total, First-Class Envelopes. |
||||
Note:
Totals may not sum due to rounding. |
Table A2-21 |
||||
Industry |
1987 |
2010 |
2011 |
|
Financial: |
|
|
|
|
Credit
Card |
2.7 |
7.3 |
7.8 |
|
Bank |
5.7 |
8.0 |
7.7 |
|
Insurance |
3.6 |
6.8 |
7.7 |
|
Mortgage |
0.5 |
1.0 |
1.1 |
|
Investments |
N/A |
2.9 |
3.7 |
|
Other
financial |
0.4 |
0.6 |
0.3 |
|
Total Financial |
14.5 |
26.6 |
28.4 |
|
Merchants: |
|
|
|
|
Supermarkets |
N/A |
0.1 |
0.1 |
|
Department
Store |
1.8 |
0.5 |
0.2 |
|
Other
Store |
0.9 |
0.6 |
0.6 |
|
Mail
Order |
0.7 |
0.5 |
0.4 |
|
Restaurant |
0.0 |
0.0 |
0.0 |
|
Publisher |
1.6 |
0.7 |
0.7 |
|
Auto
dealers |
0.2 |
0.2 |
0.4 |
|
Online
Auction |
N/A |
0.1 |
0.1 |
|
Other
merchants |
0.3 |
0.8 |
0.5 |
|
Total Merchants |
5.9 |
3.4 |
2.9 |
|
Services: |
|
|
|
|
Telephone |
2.0 |
2.5 |
4.1 |
|
Other
utility |
2.4 |
3.7 |
3.9 |
|
Medical |
2.4 |
4.5 |
4.6 |
|
Other
professional |
0.4 |
0.9 |
0.6 |
|
DVD/Blu-ray/Video
Game Rental Company |
N/A |
1.2 |
1.5 |
|
Craftsman |
0.1 |
0.1 |
0.3 |
|
Leisure
service |
0.7 |
0.5 |
0.4 |
|
Auto
Maintenance |
N/A |
0.1 |
0.1 |
|
Roadside
Assistance |
N/A |
0.1 |
0.1 |
|
Other
Services |
0.6 |
2.4 |
0.9 |
|
Total Services |
9.2 |
15.9 |
16.6 |
|
All
Manufacturers |
0.2 |
0.5 |
0.5 |
|
Federal
government |
N/A |
1.9 |
1.6 |
|
Nonfederal
government |
1.7 |
2.6 |
2.5 |
|
Social/Charitable/Political/Nonprofit |
2.9 |
3.6 |
3.5 |
|
Don't
know/No answer |
0.5 |
1.5 |
0.9 |
|
Total Envelopes Received by Households
from Non-Households |
34.6 |
55.6 |
56.4 |
|
Pieces Per Household Per Week |
6.4 |
6.4 |
6.0 |
|
Base:
RPW Total, First-Class Envelopes. |
Table A2-22 |
||||
Sector |
1987 |
2010 |
2011 |
|
Household-to-household |
12.5 |
17.4 |
17.6 |
|
Household-to-nonhousehold |
17.3 |
42.2 |
39.3 |
|
Nonhousehold-to-household |
25.2 |
41.8 |
44.6 |
|
Unidentified incoming |
0.5 |
4.2 |
3.4 |
|
Unidentified outgoing |
2.5 |
2.7 |
5.6 |
|
Subtotal |
58.0 |
108.4 |
110.5 |
|
Nonhousehold-to-nonhousehold |
42.0 |
-8.4 |
-10.5 |
|
Total |
100.0 |
100.0 |
100.0 |
|
Base: RPW Total, First-Class Envelopes. |
||||
Note: Totals may not sum due to rounding. |
Table A2-23 |
||||
Sector |
1987 |
2010 |
2011 |
|
Household-to-household |
9.2 |
2.7 |
2.3 |
|
Household-to-nonhousehold |
8.5 |
2.8 |
1.9 |
|
Nonhousehold-to-household |
56.8 |
49.6 |
50.5 |
|
Unidentified incoming |
0.6 |
1.2 |
0.5 |
|
Unidentified outgoing |
0.0 |
0.3 |
0.6 |
|
Subtotal |
75.1 |
56.6 |
55.8 |
|
Nonhousehold-to-nonhousehold |
24.9 |
43.4 |
44.2 |
|
Total |
100.0 |
100.0 |
100.0 |
|
Base: RPW Total, First-Class Cards. |
||||
Note: Totals may not sum due to rounding. |
Table A2-24 |
||||
Industry |
1987 |
2010 |
2011 |
|
Financial: |
|
|
|
|
Credit Card |
0.2 |
0.4 |
1.0 |
|
Bank |
0.2 |
1.6 |
1.5 |
|
Insurance |
1.1 |
2.2 |
2.0 |
|
Mortgage |
1.3 |
1.8 |
2.2 |
|
Investments |
N/A |
0.2 |
0.8 |
|
Total
Financial |
3.2 |
6.3 |
7.5 |
|
Merchants: |
|
|
|
|
Supermarkets |
0.0 |
0.2 |
0.2 |
|
Department Store |
4.2 |
1.4 |
1.2 |
|
Other Store |
6.4 |
6.9 |
7.2 |
|
Mail Order |
5.0 |
1.2 |
1.2 |
|
Restaurant |
0.2 |
0.6 |
0.9 |
|
Publisher |
4.0 |
0.8 |
0.7 |
|
Auto dealers |
0.6 |
0.6 |
0.6 |
|
Online Auction |
N/A |
0.3 |
0.3 |
|
Other merchants |
2.2 |
1.2 |
1.4 |
|
Total
Merchants |
24.4 |
12.9 |
13.5 |
|
Services: |
|
|
|
|
Telephone |
0.3 |
0.7 |
1.5 |
|
Other utility |
7.9 |
2.0 |
1.6 |
|
Medical |
4.7 |
6.2 |
7.5 |
|
Other professional |
1.0 |
1.3 |
1.1 |
|
DVD/Blu-ray/Video Game Rental Company |
N/A |
0.0 |
0.0 |
|
Craftsman |
0.0 |
1.2 |
1.8 |
|
Leisure service |
4.0 |
2.3 |
2.2 |
|
Auto Maintenance |
N/A |
1.4 |
2.1 |
|
Roadside Assistance |
N/A |
0.1 |
0.0 |
|
Other Services |
2.7 |
4.4 |
2.9 |
|
Total
Services |
21.7 |
19.5 |
20.6 |
|
All Manufacturers |
0.3 |
1.0 |
1.1 |
|
Federal government |
N/A |
2.1 |
1.3 |
|
Nonfederal government |
1.4 |
1.6 |
1.9 |
|
Social/Charitable/Political/Nonprofit |
5.9 |
5.8 |
3.9 |
|
Don't know/No answer |
N/A |
0.8 |
0.2 |
|
Total Mail Recieved by
Households |
56.7 |
49.3 |
48.9 |
|
Pieces Per Household Per Week |
0.4 |
0.4 |
0.3 |
|
Base: RPW Total, First-Class Cards. |
||||
Note: Totals may not sum due to rounding. |
Table A2-25 |
||||
Content |
Percentage of Total Envelopes |
|||
1987 |
2010 |
2011 |
||
Personal: |
|
|
|
|
Holiday
card |
0.9 |
0.2 |
0.2 |
|
Other
greeting cards |
1.1 |
0.8 |
0.5 |
|
Invitations |
1.7 |
0.6 |
0.8 |
|
Letter |
3.9 |
0.5 |
0.8 |
|
Announcements |
0.2 |
0.2 |
0.0 |
|
Other
personal |
1.4 |
0.3 |
0.0 |
|
Total Personal |
9.2 |
2.7 |
2.3 |
|
Business
or Nonfederal Government: |
|
|
|
|
Advertising
only |
22.2 |
28.8 |
29.5 |
|
Notice of order |
5.1 |
4.5 |
5.2 |
|
Bill/invoice/premium
1 |
10.6 |
2.2 |
2.1 |
|
Financial
statement |
0.1 |
0.4 |
0.8 |
|
Payment |
0.1 |
0.1 |
0.1 |
|
Rebate |
0.1 |
0.4 |
0.4 |
|
Greeting
card |
0.8 |
1.0 |
1.3 |
|
Invitation
or announcement |
7.3 |
3.9 |
5.7 |
|
Sweepstakes |
0.4 |
0.0 |
0.2 |
|
Direct
Deposit Receipts |
0.2 |
0.0 |
0.0 |
|
Insurance
policy 2 |
0.1 |
0.0 |
0.0 |
|
Tax
Forms |
0.0 |
0.2 |
0.0 |
|
CD/DVD/Video
game |
N/A |
0.0 |
0.0 |
|
Other
business or government |
3.9 |
2.2 |
1.3 |
|
Total Business or Nonfederal Government |
50.9 |
43.8 |
46.6 |
|
Social/Charitable/Political/Nonprofit: |
|
|
|
|
Announcement/meeting |
4.0 |
4.2 |
2.6 |
|
Request
for donation |
0.3 |
0.3 |
0.3 |
|
Confirmation
of donation |
0.3 |
0.2 |
0.1 |
|
Bill/invoice/premium |
0.1 |
0.1 |
0.0 |
|
Educational
acceptances |
0.0 |
0.0 |
0.0 |
|
Other
Social/Charitable/Political/Nonprofit |
1.2 |
0.9 |
0.8 |
|
Total
Social/Charitable/Political/Nonprofit |
5.9 |
5.7 |
3.9 |
|
Don't
Know/No answer |
0.6 |
1.2 |
0.5 |
|
Total |
66.6 |
53.5 |
53.3 |
|
Pieces Per Household Per Week |
0.5 |
0.38 |
0.35 |
|
Base:
RPW Total, First-Class Cards. |
||||
1 Includes credit card
statement/bill. |
Table A2-26 |
|||||||
Content |
Total Nonpresort
Cards |
Total Presort Cards |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Personal: |
|
|
|
|
|
|
|
Holiday card |
1.3 |
0.2 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Other greeting cards |
1.5 |
0.7 |
0.5 |
0.0 |
0.0 |
0.0 |
|
Invitations |
2.3 |
0.6 |
0.8 |
0.0 |
0.0 |
0.0 |
|
Letter |
5.3 |
0.5 |
0.7 |
0.0 |
0.0 |
0.0 |
|
Announcements |
0.3 |
0.2 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Other personal |
1.7 |
0.3 |
0.0 |
0.0 |
0.0 |
0.0 |
|
Total
Personal |
12.4 |
2.4 |
2.2 |
0.0 |
0.0 |
0.0 |
|
Business or Nonfederal Government: |
|
|
|
|
|
|
|
Advertising only |
16.8 |
6.9 |
6.6 |
38.0 |
21.4 |
22.7 |
|
Notice of order |
6.1 |
2.5 |
1.9 |
2.2 |
1.9 |
3.2 |
|
Bill/invoice/premium 1 |
5.7 |
0.4 |
0.6 |
25.0 |
1.8 |
1.5 |
|
Financial statement |
0.2 |
0.1 |
0.1 |
0.2 |
0.3 |
0.7 |
|
Payment |
0.1 |
0.0 |
0.0 |
0.1 |
0.0 |
0.1 |
|
Rebate |
0.1 |
0.1 |
0.1 |
0.4 |
0.4 |
0.3 |
|
Greeting card |
1.0 |
0.6 |
0.6 |
0.1 |
0.4 |
0.7 |
|
Invitation or announcement |
8.2 |
1.5 |
2.5 |
4.2 |
2.4 |
3.2 |
|
Other business or government |
4.2 |
0.4 |
0.4 |
5.2 |
1.9 |
1.0 |
|
Total
Business or Nonfederal |
42.4 |
12.5 |
12.8 |
75.4 |
30.5 |
33.4 |
|
Government |
|||||||
Social/Charitable/Political/Nonprofit: |
|
|
|
|
|
|
|
Announcement/meeting |
4.9 |
2.3 |
1.4 |
1.1 |
1.8 |
1.2 |
|
Request for donation |
0.3 |
0.2 |
0.2 |
0.1 |
0.0 |
0.0 |
|
Confirmation of donation |
0.4 |
0.2 |
0.1 |
0.0 |
0.0 |
0.0 |
|
Bill/invoice/premium |
0.1 |
0.0 |
0.0 |
0.0 |
0.1 |
0.0 |
|
Other Social/Charitable/Political/Nonprofit |
1.4 |
0.5 |
0.5 |
0.0 |
0.5 |
0.3 |
|
Total
Social/Charitable/Political/Nonprofit |
7.1 |
3.2 |
2.3 |
1.3 |
2.4 |
1.5 |
|
Don't Know/No answer |
0.7 |
0.3 |
0.2 |
1.7 |
0.6 |
0.2 |
|
Total
Mail Recieved by Household |
62.6 |
18.4 |
17.5 |
78.4 |
33.5 |
35.2 |
|
Pieces
Per Household Per Week |
0.3 |
0.1 |
0.1 |
0.1 |
0.1 |
0.1 |
|
Base: RPW Total, First-Class Cards. |
|||||||
1 Includes credit card statement/bill. |
Table A2-27 |
|||||||
Industry |
Percent of Total Nonpresort |
Percent of Total Presort |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Financial: |
|
|
|
|
|
|
|
Credit Card |
0.0 |
0.0 |
0.1 |
0.4 |
0.4 |
0.9 |
|
Bank |
0.2 |
0.2 |
0.3 |
0.2 |
1.4 |
1.2 |
|
Insurance |
0.2 |
0.4 |
0.4 |
0.3 |
1.8 |
1.6 |
|
Mortgage |
0.0 |
0.7 |
0.9 |
0.0 |
1.1 |
1.3 |
|
Investments |
N/A |
0.0 |
0.1 |
N/A |
0.2 |
0.7 |
|
Other financial |
0.3 |
0.0 |
0.0 |
0.2 |
0.5 |
0.9 |
|
Total
Financial |
3.3 |
1.4 |
1.8 |
2.4 |
5.3 |
6.6 |
|
Merchants: |
|
|
|
|
|
|
|
Supermarkets |
N/A |
0.1 |
0.0 |
6.1 |
0.1 |
0.1 |
|
Department Store |
3.5 |
0.1 |
0.1 |
6.1 |
1.2 |
1.1 |
|
Other Store |
3.7 |
1.2 |
1.0 |
8.6 |
5.6 |
6.2 |
|
Mail Order |
6.1 |
0.2 |
0.2 |
6.9 |
0.8 |
1.0 |
|
Restaurant |
3.1 |
0.0 |
0.1 |
6.6 |
0.5 |
0.8 |
|
Publisher |
0.9 |
0.1 |
0.1 |
1.6 |
0.7 |
0.6 |
|
Auto dealers |
0.1 |
0.2 |
0.2 |
0.3 |
0.4 |
0.4 |
|
Online Auction |
0.1 |
0.1 |
0.1 |
0.6 |
0.2 |
0.1 |
|
Other merchants |
1.9 |
0.5 |
0.3 |
2.7 |
0.7 |
1.0 |
|
Total
Merchants |
20.3 |
2.4 |
2.1 |
34.6 |
10.0 |
11.2 |
|
Services: |
|
|
|
|
|
|
|
Telephone |
0.1 |
0.1 |
0.1 |
0.7 |
0.6 |
1.4 |
|
Other utility |
3.1 |
0.4 |
0.4 |
21.5 |
1.6 |
1.2 |
|
Medical |
5.9 |
4.5 |
4.8 |
0.5 |
1.7 |
2.6 |
|
Other professional |
1.0 |
0.4 |
0.4 |
0.8 |
0.9 |
0.7 |
|
DVD/Blu-ray/Video Game Rental Company |
3.0 |
0.0 |
0.0 |
6.9 |
0.0 |
0.0 |
|
Craftsman |
0.5 |
0.4 |
0.7 |
1.9 |
0.8 |
1.2 |
|
Leisure service |
0.1 |
0.6 |
0.3 |
0.2 |
1.6 |
1.9 |
|
Auto Maintenance |
0.1 |
0.2 |
0.2 |
0.0 |
1.2 |
1.9 |
|
Roadside Assistance |
N/A |
0.0 |
0.0 |
N/A |
0.1 |
0.0 |
|
Other Services |
2.9 |
1.3 |
1.5 |
2.2 |
2.9 |
1.5 |
|
Total
Services |
16.6 |
7.7 |
8.1 |
34.8 |
11.5 |
12.2 |
|
All Manufacturers |
0.1 |
0.2 |
0.1 |
0.6 |
0.8 |
0.9 |
|
Federal government |
N/A |
0.2 |
0.3 |
N/A |
2.0 |
1.0 |
|
Nonfederal government |
1.0 |
0.6 |
0.5 |
3.0 |
1.0 |
1.4 |
|
Social/Charitable/Political/Nonprofit |
7.1 |
3.2 |
2.3 |
2.1 |
2.4 |
1.5 |
|
Don't know/No answer |
1.0 |
0.1 |
0.2 |
1.5 |
0.4 |
0.1 |
|
Total
Mail From Nonhouseholds |
49.4 |
15.4 |
15.0 |
78.4 |
30.7 |
33.1 |
|
Received
by Households |
|||||||
Pieces
Per Household Per Week |
0.3 |
0.1 |
0.1 |
0.1 |
0.2 |
0.2 |
|
Base: RPW Total, First-Class Cards. |
Table A2-28 |
|||||||
Mail Sent |
Percentage of |
Pieces Per |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Business Transactions -- In Response to
Advertising: |
|
|
|
|
|
|
|
Total
Response to Advertising |
3.6 |
1.2 |
1.0 |
0.6 |
0.1 |
0.1 |
|
Business Transactions -- Not in Response to
Advertising: |
|
|
|
|
|
|
|
Transaction to phone/utility company |
2.0 |
2.8 |
3.0 |
0.4 |
0.4 |
0.4 |
|
Transaction to credit card company |
1.5 |
2.2 |
1.9 |
0.3 |
0.3 |
0.2 |
|
All other business mail |
5.1 |
8.8 |
7.3 |
0.9 |
1.1 |
0.9 |
|
Total
Business Not In Response to Advertising |
8.6 |
13.7 |
12.2 |
1.5 |
1.8 |
1.5 |
|
Don't know / No answer |
0.1 |
0.2 |
0.2 |
0.0 |
0.0 |
0.0 |
|
Total
Mail Sent by Households to Nonhouseholds |
12.2 |
15.0 |
13.4 |
2.1 |
1.9 |
1.6 |
|
Note: Totals may not sum due to rounding. |
Table A2-29 |
|||||||
Sector |
Percentage of First-Class Mail |
Pieces Per Household Per Week |
|||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
Household-to-household |
9.1 |
6.3 |
6.0 |
1.6 |
0.8 |
0.7 |
|
Household-to-nonhousehold |
12.2 |
15.0 |
13.4 |
2.1 |
1.9 |
1.6 |
|
Nonhousehold-to-household |
40.6 |
53.3 |
55.7 |
7.0 |
6.8 |
6.6 |
|
Unknown outgoing |
1.9 |
1.0 |
1.9 |
0.3 |
0.1 |
0.2 |
|
Unknown incoming |
0.6 |
4.6 |
3.3 |
0.1 |
0.6 |
0.4 |
|
Subtotal |
64.4 |
80.2 |
80.3 |
11.1 |
10.3 |
9.6 |
|
Nonhousehold-to-nonhousehold |
35.6 |
19.8 |
19.7 |
N/A |
N/A |
N/A |
|
Total |
100.0 |
100.0 |
100.0 |
N/A |
N/A |
N/A |
|
Base: RPW Total, First-Class Letters & Cards.
|
|||||||
Note: Totals may not sum due to rounding. |
Table A2-30 |
||||||
Media |
1987 |
2010 |
2011 |
|||
Phone |
31.0 |
21.1 |
17.2 |
|||
Mail |
67.2 |
23.8 |
22.1 |
|||
Other |
1.7 |
55.2 |
60.6 |
|||
Total |
100.0 |
100.0 |
100.0 |
|||
Note: Totals may not sum due to rounding. |
||||||
Note: Instead of each respondent getting a 1 for
each type, summed the actual number of orders given. |
Table A2-31 |
||||
Method of Payment |
1987 |
2010 |
2011 |
|
By mail |
95.7 |
85.0 |
77.8 |
|
In person 1 |
N/A |
27.8 |
26.5 |
|
By automatic deduction from bank account |
21.8 |
52.0 |
49.0 |
|
By personal computer 1 |
N/A |
42.8 |
53.4 |
|
By telephone |
0.8 |
12.7 |
14.8 |
|
By automatic charge to credit card 1 |
N/A |
18.8 |
17.7 |
|
Number of Payments |
1987 |
2010 |
2011 |
|
Total
payments per household per month |
9.14 |
11.43 |
10.88 |
|
1 Due to the way questions were worded in the 1987
version of the Recruitment interview, |
||||
information regarding percentages is unavailable from the
data. |
||||
Note: Sum of Percentages exceed 100% due to
households using more than one method of bill payment. |
Table A2-38 |
||||
Deductions |
1987 |
2010 |
2011 |
|
0 |
78.1 |
46.4 |
48.5 |
|
1 |
13.1 |
16.9 |
16.4 |
|
2 |
4.4 |
13.3 |
12.9 |
|
3 |
1.6 |
8.1 |
7.2 |
|
>3 |
1.3 |
13.8 |
12.5 |
|
Don't know/No answer |
0.5 |
1.6 |
2.5 |
|
Total |
100.0 |
100.0 |
100.0 |
|
Note: Totals may not sum due to rounding. |
Table A2-39 |
|||||||||||||
Number of Monthly Deductions |
<Under $7K 1 |
$7K - $9.9K 1 |
$10K - $14.9 |
$15K - $19.9K |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
0 |
89.1 |
64.2 |
66.4 |
87.0 |
70.4 |
67.2 |
87.3 |
56.4 |
63.1 |
84.3 |
54.3 |
61.9 |
|
1 |
6.4 |
10.1 |
14.3 |
7.5 |
9.7 |
12.6 |
7.9 |
16.6 |
15.2 |
9.5 |
15.5 |
11.8 |
|
2 |
1.6 |
7.8 |
9.3 |
2.3 |
11.5 |
5.3 |
2.2 |
12.1 |
7.7 |
1.3 |
11.0 |
9.8 |
|
3 |
0.3 |
4.8 |
2.7 |
1.3 |
5.7 |
7.3 |
0.8 |
4.4 |
6.4 |
1.1 |
6.9 |
5.6 |
|
4 + |
0.7 |
10.2 |
4.8 |
0.9 |
2.7 |
3.7 |
0.6 |
10.3 |
6.5 |
1.0 |
11.4 |
7.8 |
|
Don't
know/No answer |
1.9 |
2.9 |
2.6 |
1.0 |
0.0 |
3.9 |
1.2 |
0.2 |
1.1 |
2.8 |
0.9 |
3.1 |
|
Total |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|
Mean |
0.1 |
1.0 |
0.8 |
0.2 |
0.6 |
0.8 |
0.2 |
1.1 |
1.1 |
0.2 |
1.2 |
1.2 |
|
Number of Monthly Deductions |
$20K - $24.9K |
$25K - $29.9K |
$30K - $34.9K |
$35K - $49.9K |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
0 |
78.3 |
57.3 |
57.6 |
71.1 |
45.7 |
49.2 |
75.8 |
45.7 |
49.2 |
66.1 |
46.8 |
49.7 |
|
1 |
15.8 |
16.4 |
12.3 |
16.8 |
18.9 |
20.0 |
14.8 |
18.9 |
20.0 |
20.0 |
18.8 |
17.9 |
|
2 |
2.4 |
11.2 |
10.8 |
8.0 |
13.1 |
13.7 |
6.0 |
13.1 |
13.7 |
8.6 |
13.5 |
12.3 |
|
3 |
1.0 |
6.9 |
7.3 |
1.1 |
8.6 |
6.7 |
1.4 |
8.6 |
6.7 |
2.6 |
8.2 |
6.3 |
|
4 + |
1.1 |
7.8 |
10.1 |
1.1 |
13.2 |
10.2 |
1.6 |
13.2 |
10.2 |
2.2 |
12.3 |
12.6 |
|
Don't
know/No answer |
1.4 |
0.4 |
1.8 |
1.9 |
0.5 |
0.3 |
0.4 |
0.5 |
0.3 |
0.5 |
0.4 |
1.2 |
|
Total |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|
Mean |
0.3 |
1.1 |
1.3 |
0.3 |
1.5 |
1.4 |
0.4 |
1.5 |
1.4 |
0.6 |
1.5 |
1.5 |
|
Number of Monthly Deductions |
$50K - $64.9K |
$65K - $79.9K |
$80K - $99.9K |
$100K+ |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||
0 |
68.5 |
38.9 |
44.7 |
68.7 |
42.0 |
44.0 |
76.3 |
41.5 |
38.8 |
68.2 |
34.9 |
36.8 |
|
1 |
18.6 |
18.2 |
17.7 |
18.6 |
18.7 |
18.2 |
17.6 |
20.8 |
18.8 |
18.2 |
16.9 |
17.0 |
|
2 |
5.7 |
16.0 |
14.6 |
8.8 |
13.3 |
13.0 |
2.2 |
14.4 |
19.1 |
5.7 |
15.7 |
15.4 |
|
3 |
4.0 |
8.4 |
8.2 |
2.4 |
10.3 |
7.6 |
3.4 |
7.8 |
7.5 |
2.8 |
10.7 |
8.7 |
|
4 + |
1.9 |
17.3 |
13.5 |
1.1 |
14.7 |
15.2 |
0.5 |
14.9 |
14.2 |
3.7 |
19.9 |
20.4 |
|
Don't
know/No answer |
1.3 |
1.1 |
1.2 |
0.4 |
1.0 |
2.0 |
0.0 |
0.6 |
1.4 |
1.4 |
1.8 |
1.7 |
|
Total |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|
Mean |
0.5 |
1.8 |
1.6 |
0.5 |
1.7 |
1.7 |
0.3 |
1.7 |
1.8 |
0.5 |
2.1 |
2.1 |
|
Note:
1987 figures reflect the response to "How many payments each month are
automatically deducted on a prearranged |
|||||||||||||
basis
from savings or checking accounts?" |
|||||||||||||
Note:
2010/2011 Estimates for Income Levels $25K-$29.9K are identical to those in
$30K-$34.9K since categories used to collect data only included $25K-$34.9K. |
|||||||||||||
Note:
Totals may not sum due to rounding. |
|||||||||||||
1 Fluctuations may be due to
small sample sizes. |
Table
A2-40 |
|||||||||||||||
Number
of Monthly Deductions |
18-21 |
22-24 |
25-34 |
35-44 |
|||||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
||||
0 |
89.3 |
62.5 |
53.3 |
92.0 |
56.6 |
59.7 |
75.3 |
43.7 |
47.4 |
73.5 |
41.4 |
49.3 |
|||
1 |
7.7 |
14.5 |
16.6 |
5.1 |
20.5 |
19.6 |
15.5 |
20.9 |
19.0 |
16.0 |
20.3 |
13.8 |
|||
2 |
2.1 |
0.0 |
4.5 |
1.2 |
6.1 |
8.8 |
5.8 |
13.2 |
16.6 |
5.4 |
16.0 |
14.1 |
|||
3 |
0.0 |
11.8 |
5.8 |
0.2 |
3.7 |
2.9 |
1.5 |
6.4 |
5.4 |
1.9 |
7.1 |
7.6 |
|||
4 + |
0.5 |
7.4 |
10.4 |
0.2 |
7.6 |
5.1 |
1.1 |
13.3 |
9.2 |
1.4 |
13.1 |
12.6 |
|||
Don't know/No answer |
0.4 |
3.8 |
9.4 |
1.3 |
5.5 |
3.9 |
0.8 |
2.5 |
2.4 |
1.8 |
2.1 |
2.6 |
|||
Total |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|||
Mean |
0.2 |
1.3 |
1.0 |
0.1 |
0.9 |
0.9 |
0.4 |
1.6 |
1.4 |
0.4 |
1.7 |
1.6 |
|||
Number
of Monthly Deductions |
45-54 |
55-64 |
65-69 |
70+ |
70-74 |
75+ |
|||||||||
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
1987 |
2010 |
2011 |
2010 |
2011 |
||
0 |
70.9 |
47.8 |
48.0 |
79.7 |
45.9 |
46.7 |
81.6 |
45.5 |
48.2 |
88.1 |
46.7 |
43.7 |
50.0 |
51.3 |
|
1 |
18.5 |
18.5 |
18.5 |
11.2 |
18.4 |
17.0 |
10.7 |
14.4 |
15.7 |
5.7 |
11.1 |
14.8 |
12.2 |
11.9 |
|
2 |
4.1 |
12.0 |
11.6 |
5.1 |
13.8 |
13.0 |
2.7 |
16.1 |
10.9 |
2.7 |
15.1 |
15.1 |
10.8 |
10.0 |
|
3 |
2.8 |
7.6 |
7.2 |
0.8 |
8.1 |
7.6 |
2.0 |
9.7 |
9.6 |
1.6 |
7.9 |
9.6 |
9.8 |
8.0 |
|
4 + |
1.0 |
12.4 |
12.1 |
1.6 |
12.7 |
13.8 |
2.1 |
13.3 |
14.5 |
1.1 |
18.8 |
15.8 |
16.5 |
16.8 |
|
Don't know/No answer |
2.7 |
1.8 |
2.7 |
1.6 |
1.1 |
1.9 |
0.9 |
1.0 |
1.1 |
0.8 |
0.3 |
1.0 |
0.7 |
2.0 |
|
Total |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
100.0 |
|
Mean |
0.4 |
1.5 |
1.5 |
0.3 |
1.5 |
1.6 |
0.4 |
1.5 |
1.7 |
0.2 |
1.8 |
1.7 |
1.7 |
1.6 |
|
Note: 1987 figures reflect the
response to "How many payments each month are automatically deducted on
a |
|||||||||||||||
prearranged
basis from savings or checking accounts?" |
|||||||||||||||
Totals may not sum due to
rounding. |