| Table A4-3 Total Pieces of Advertising Mail Received Per Week by Education of Head of Household Postal Fiscal Years 1987, 2006 and 2007 (Diary Data) |
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| Type of Ad Mail | < 8th Grade ‚ | Some High School | High School | Some College | ||||||||||
| 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | |||
| First-Class: | ||||||||||||||
| Advertising alone | 0.5 | 1.3 | 1.2 | 0.7 | 1.0 | 0.9 | 0.7 | 1.6 | 1.4 | 0.9 | 1.8 | 1.4 | ||
| Business invitation/ announcements | 0.1 | 0.4 | 0.7 | 0.1 | 0.3 | 0.5 | 0.2 | 0.5 | 0.5 | 0.3 | 0.5 | 0.5 | ||
| Stuffers (Advertising Enclosed) | 0.5 | 2.1 | 2.1 | 0.7 | 2.0 | 1.9 | 1.0 | 2.8 | 2.6 | 1.3 | 3.2 | 2.7 | ||
| Total First-Class ƒ | 1.1 | 3.8 | 4.1 | 1.5 | 3.3 | 3.3 | 1.9 | 4.9 | 4.5 | 2.5 | 5.5 | 4.7 | ||
| Standard Mail: | ||||||||||||||
| Commercial | 5.0 | 9.2 | 1.3 | 5.6 | 8.1 | 2.0 | 7.0 | 11.3 | 2.3 | 7.9 | 12.6 | 2.9 | ||
| Nonprofit | 1.2 | 1.6 | 1.9 | 1.5 | 1.3 | 1.9 | 1.6 | 1.8 | 1.9 | 2.2 | 2.4 | 2.0 | ||
| Total Standard Mail | 6.2 | 10.8 | 3.2 | 7.1 | 9.4 | 3.8 | 8.6 | 13.1 | 4.3 | 9.9 | 15.1 | 4.9 | ||
| Total Advertising ƒ | 7.3 | 14.6 | 7.3 | 8.6 | 12.7 | 7.2 | 10.5 | 18.0 | 8.8 | 12.4 | 20.6 | 9.6 | ||
| Type of Ad Mail | Tech School | College | Post Graduate | |||||||||||
| 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | ||||||
| First-Class: | ||||||||||||||
| Advertising alone | 0.9 | 1.9 | 1.7 | 1.2 | 2.1 | 1.7 | 1.5 | 2.3 | 1.9 | |||||
| Business invitation/announcements | 0.3 | 0.7 | 0.5 | 0.4 | 0.7 | 0.5 | 0.6 | 0.7 | 0.6 | |||||
| Stuffers (Advertising Enclosed) | 1.1 | 3.3 | 3.1 | 1.6 | 3.5 | 3.2 | 2.1 | 4.1 | 3.4 | |||||
| Total First-Class ƒ | 2.3 | 5.8 | 5.3 | 3.2 | 6.3 | 5.5 | 4.2 | 7.2 | 5.9 | |||||
| Standard Mail: | ||||||||||||||
| Commercial | 7.8 | 11.7 | 2.5 | 9.9 | 14.6 | 4.6 | 11.8 | 17.2 | 3.7 | |||||
| Nonprofit | 1.9 | 2.6 | 2.2 | 2.6 | 2.8 | 2.5 | 2.1 | 4.1 | 3.5 | |||||
| Total Standard Mail | 9.7 | 14.3 | 4.7 | 12.6 | 17.4 | 7.1 | 16.3 | 21.4 | 7.2 | |||||
| Total Advertising ƒ | 12.0 | 20.1 | 9.9 | 15.8 | 23.7 | 12.6 | 20.5 | 28.5 | 13.1 | |||||
| Includes First-Class advertising only, First-Class advertising enclosed, business invitations/announcements, and Standard Mail (A) non-package mail. | ||||||||||||||
| ‚ Fluctuations may be due to small sample sizes. | ||||||||||||||
| ƒ Total First-Class and total advertising are over-reported because some stuffers are counted twice. | ||||||||||||||
| Note: Totals may not sum due to rounding. | ||||||||||||||