| Table A2-1 First-Class Mail Contents of Mail Received by Households Postal Fiscal Years 1987, 2008 and 2009 (Diary Data) |
A21ROW | _NAME_ | _LABEL_ | COL1 | COL2 | A21ROWP | YEAR | COLA | COLB | A21ROW | _NAME_ | _LABEL_ | COL1 | COL2 | ||||||||||||
| HOLIDAY CARD | COUNT | Frequency Count | 1.516935 | 1.474975 | 2008 | 1.056696 | 0.261288 | HOLIDAY CARD | COUNT | Frequency Count | 0.375091 | 0.321467 | ||||||||||||||
| Other greeting cards | COUNT | Frequency Count | 0.915008 | 1.061106 | Friend or relative | 2008 | 0.048677 | 0.012036 | Other greeting cards | COUNT | Frequency Count | 0.226253 | 0.231266 | |||||||||||||
| Invitations | COUNT | Frequency Count | 0.369909 | 0.405305 | Business - ordered by HH member | 2008 | 0.182906 | 0.045227 | Invitations | COUNT | Frequency Count | 0.091467 | 0.088335 | |||||||||||||
| LETTER | COUNT | Frequency Count | 0.696869 | 0.719637 | Business - ordered by friend/relative | 2008 | 0.002044 | 0.000505 | LETTER | COUNT | Frequency Count | 0.172314 | 0.156843 | |||||||||||||
| ANNOUNCEMENTS | COUNT | Frequency Count | 0.081133 | 0.110945 | Business - for other reasons | 2008 | 0.012879 | 0.003185 | ANNOUNCEMENTS | COUNT | Frequency Count | 0.020062 | 0.02418 | |||||||||||||
| OTHER PERSONAL | COUNT | Frequency Count | 0.180234 | 0.162091 | Unsolicited sample | 2008 | 0.003544 | 0.000876 | OTHER PERSONAL | COUNT | Frequency Count | 0.044566 | 0.035327 | |||||||||||||
| Content | Percent of Total Mail Received by Households | Pieces Per Household Per Week | Announcement/meeting | COUNT | Frequency Count | 1.103385 | 1.040817 | DK/RF | 2008 | 0.046789 | 0.011569 | Announcement/meeting | COUNT | Frequency Count | 0.272833 | 0.226844 | ||||||||||
| Request for donation | COUNT | Frequency Count | 0.502035 | 0.46448 | 2009 | 1.135943 | 0.247576 | Request for donation | COUNT | Frequency Count | 0.124138 | 0.101232 | ||||||||||||||
| 1987 | 2008 | 2009 | 1987 | 2008 | 2009 | Confirmation of donation | COUNT | Frequency Count | 0.2201 | 0.206535 | Friend or relative | 2009 | 0.059238 | 0.012911 | Confirmation of donation | COUNT | Frequency Count | 0.054424 | 0.045014 | |||||||
| Personal: | Bill/invoice/premium | COUNT | Frequency Count | 0.119956 | 0.138209 | Business - ordered by HH member | 2009 | 0.121524 | 0.026486 | Bill/invoice/premium | COUNT | Frequency Count | 0.029661 | 0.030122 | ||||||||||||
| Holiday card | 3.2 | 1.5 | 1.5 | 0.55 | 0.38 | 0.32 | Other social/charitable/political/nonprofit | COUNT | Frequency Count | 0.450971 | 0.494906 | Business - ordered by friend/relative | 2009 | 0.008652 | 0.001886 | Other social/charitable/political/nonprofit | COUNT | Frequency Count | 0.111511 | 0.107864 | ||||||
| Other greeting cards | 1.7 | 0.9 | 1.1 | 0.29 | 0.23 | 0.23 | Advertising Only | COUNT | Frequency Count | 5.499032 | 5.006219 | Business - for other reasons | 2009 | 0.01444 | 0.003147 | Advertising Only | COUNT | Frequency Count | 1.359739 | 1.091094 | ||||||
| Invitations | 0.7 | 0.4 | 0.4 | 0.12 | 0.09 | 0.09 | NOTICE OF ORDER | COUNT | Frequency Count | 1.880641 | 1.927038 | Unsolicited sample | 2009 | 0.00329 | 0.000717 | NOTICE OF ORDER | COUNT | Frequency Count | 0.465024 | 0.419993 | ||||||
| Letter | 2.7 | 0.7 | 0.7 | 0.46 | 0.17 | 0.16 | Bill/invoice/premium 1 | COUNT | Frequency Count | 12.42352 | 13.38258 | DK/RF | 2009 | 0.059732 | 0.013018 | Bill/invoice/premium 1 | COUNT | Frequency Count | 3.071949 | 2.916701 | ||||||
| Announcements | 0.2 | 0.1 | 0.1 | 0.03 | 0.02 | 0.02 | FINANCIAL STATEMENT | COUNT | Frequency Count | 4.368376 | 5.019435 | FINANCIAL STATEMENT | COUNT | Frequency Count | 1.080163 | 1.093974 | ||||||||||
| Package | 0.1 | 0.0 | 0.1 | 0.01 | 0.01 | 0.01 | PAYMENT | COUNT | Frequency Count | 0.881695 | 1.037597 | PAYMENT | COUNT | Frequency Count | 0.218016 | 0.226142 | ||||||||||
| Other personal | 0.5 | 0.2 | 0.2 | 0.09 | 0.04 | 0.04 | REBATE | COUNT | Frequency Count | 0.107776 | 0.13209 | REBATE | COUNT | Frequency Count | 0.02665 | 0.028789 | ||||||||||
| Total Personal | 9.1 | 3.8 | 4.0 | 1.55 | 0.94 | 0.87 | GREETING CARD | COUNT | Frequency Count | 0.265433 | 0.297828 | GREETING CARD | COUNT | Frequency Count | 0.065633 | 0.064911 | ||||||||||
| Business or Nonfederal Government: | Invitation or announcement | COUNT | Frequency Count | 1.921985 | 1.45595 | Invitation or announcement | COUNT | Frequency Count | 0.475247 | 0.317321 | ||||||||||||||||
| Advertising Only | 5.2 | 5.5 | 5.0 | 0.89 | 1.36 | 1.09 | CD/DVD/VIDEO GAME | COUNT | Frequency Count | 0.536931 | 0.705238 | CD/DVD/VIDEO GAME | COUNT | Frequency Count | 0.132766 | 0.153705 | ||||||||||
| Notice of order | 1.4 | 1.9 | 1.9 | 0.23 | 0.47 | 0.42 | Other business or government | COUNT | Frequency Count | 0.721748 | 1.124383 | Other business or government | COUNT | Frequency Count | 0.178466 | 0.245057 | ||||||||||
| Bill/invoice/premium 1 | 14.7 | 12.4 | 13.4 | 2.52 | 3.07 | 2.92 | Receipts for direct deposit | COUNT | Frequency Count | 0.090501 | 0.062618 | Receipts for direct deposit | COUNT | Frequency Count | 0.022378 | 0.013647 | ||||||||||
| Financial statement | 5.0 | 4.4 | 5.0 | 0.87 | 1.08 | 1.09 | SWEEPSTAKES | COUNT | Frequency Count | 0.013573 | 0.011506 | SWEEPSTAKES | COUNT | Frequency Count | 0.003356 | 0.002508 | ||||||||||
| Payment | 1.9 | 0.9 | 1.0 | 0.32 | 0.22 | 0.23 | Educational acceptances | COUNT | Frequency Count | 0.001679 | 0.006162 | Educational acceptances | COUNT | Frequency Count | 0.000415 | 0.001343 | ||||||||||
| Rebate | 0.1 | 0.1 | 0.1 | 0.01 | 0.03 | 0.03 | Insurance policy 2 | COUNT | Frequency Count | 0.886248 | 0.723488 | Insurance policy 2 | COUNT | Frequency Count | 0.219141 | 0.157683 | ||||||||||
| Greeting card | 0.3 | 0.3 | 0.3 | 0.05 | 0.07 | 0.06 | TAX FORMS | COUNT | Frequency Count | 0.391407 | 0.46156 | TAX FORMS | COUNT | Frequency Count | 0.096783 | 0.100596 | ||||||||||
| Invitation or announcement | 1.5 | 1.9 | 1.5 | 0.26 | 0.48 | 0.32 | Don't know/No answer | COUNT | Frequency Count | 1.978888 | 1.933614 | Don't know/No answer | COUNT | Frequency Count | 0.489317 | 0.421427 | ||||||||||
| CD/DVD/Video game | N/A | 0.5 | 0.7 | N/A | 0.13 | 0.15 | ||||||||||||||||||||
| Receipts for direct deposit | 0.0 | 0.1 | 0.1 | 0.01 | 0.02 | 0.01 | ||||||||||||||||||||
| Sweepstakes | 0.1 | 0.0 | 0.0 | 0.01 | 0.00 | 0.00 | ||||||||||||||||||||
| Insurance policy 2 | 0.2 | 0.9 | 0.7 | 0.03 | 0.22 | 0.16 | ||||||||||||||||||||
| Tax forms | 0.0 | 0.4 | 0.5 | 0.01 | 0.10 | 0.10 | ||||||||||||||||||||
| Other business or government | 6.7 | 0.7 | 1.1 | 1.14 | 0.18 | 0.25 | ||||||||||||||||||||
| Packages | 0.1 | 0.2 | 0.1 | 0.02 | 0.05 | 0.03 | ||||||||||||||||||||
| Total Business or Government | 37.2 | 30.2 | 31.5 | 6.37 | 7.46 | 6.86 | ||||||||||||||||||||
| Social/Charitable/Political/Nonprofit: | ||||||||||||||||||||||||||
| Announcement/meeting | 1.3 | 1.1 | 1.0 | 0.22 | 0.27 | 0.23 | ||||||||||||||||||||
| Request for donation | 0.4 | 0.5 | 0.5 | 0.07 | 0.12 | 0.10 | ||||||||||||||||||||
| Confirmation of donation | 0.2 | 0.2 | 0.2 | 0.03 | 0.05 | 0.05 | ||||||||||||||||||||
| Bill/invoice/premium | 0.3 | 0.1 | 0.1 | 0.04 | 0.03 | 0.03 | ||||||||||||||||||||
| Educational acceptances | 0.1 | 0.0 | 0.0 | 0.02 | 0.00 | 0.00 | ||||||||||||||||||||
| Other social/charitable/political/nonprofit | 1.2 | 0.5 | 0.5 | 0.20 | 0.11 | 0.11 | ||||||||||||||||||||
| Total Social/Charitable/Political/Nonprofit | 3.5 | 2.4 | 2.4 | 0.58 | 0.59 | 0.51 | ||||||||||||||||||||
| Don't know/No answer | 0.6 | 2.0 | 1.9 | 0.11 | 0.49 | 0.42 | ||||||||||||||||||||
| Total Mail Received by Households | 50.4 | 38.4 | 39.8 | 8.61 | 9.49 | 8.67 | ||||||||||||||||||||
| 1 Includes credit card statement/bill. | ||||||||||||||||||||||||||
| 2 Estimates for 2008 and 2009 include Insurance Related Mail. | ||||||||||||||||||||||||||
| Note: Totals may not sum due to rounding. | ||||||||||||||||||||||||||