| Table A2-4 Percentage of First-Class Mail Containing Advertising1 by Household Income (Percentage of Pieces) Postal Fiscal Years 1987, 2008 and 2009 (Recruitment and Diary Data) |
A25COL | INCOM | _NAME_ | _LABEL_ | COL1 | COL2 | |||||||
| AD MAIL | Under*7K | PCT_ROW | Percent of Row Frequency | 33.48667624 | 20.10490385 | ||||||||
| AD MAIL | $7-*9.9K | PCT_ROW | Percent of Row Frequency | 26.98517377 | 20.8894863 | ||||||||
| AD MAIL | $10-*14.9K | PCT_ROW | Percent of Row Frequency | 23.88965038 | 24.20760118 | ||||||||
| AD MAIL | $15-*19.9K | PCT_ROW | Percent of Row Frequency | 23.07446858 | 23.87540444 | ||||||||
| AD MAIL | $20-*24.9K | PCT_ROW | Percent of Row Frequency | 28.48287989 | 23.27783338 | ||||||||
| AD MAIL | $25-*34.9K | PCT_ROW | Percent of Row Frequency | 28.76525201 | 24.45231228 | ||||||||
| Income | First-Class Mail | AD MAIL | $35-*49.9K | PCT_ROW | Percent of Row Frequency | 27.76803038 | 29.03649348 | ||||||
| 1987 | 2008 | 2009 | AD MAIL | $50-*64.9K | PCT_ROW | Percent of Row Frequency | 28.32766234 | 26.10489041 | |||||
| < $7K | 18.6 | 33.5 | 20.1 | AD MAIL | $65-*79.9K | PCT_ROW | Percent of Row Frequency | 28.77571642 | 28.4666588 | ||||
| $7K - $9.9K | 21.1 | 27.0 | 20.9 | AD MAIL | $80-*99.9K | PCT_ROW | Percent of Row Frequency | 28.63425725 | 26.96073041 | ||||
| $10K - $14.9K | 25.5 | 23.9 | 24.2 | AD MAIL | $100K*+ | PCT_ROW | Percent of Row Frequency | 30.95170499 | 28.91388411 | ||||
| $15K - $19.9K | 23.4 | 23.1 | 23.9 | AD MAIL | DK/RF | PCT_ROW | Percent of Row Frequency | 27.81954816 | 28.16690884 | ||||
| $20K - $24.9K | 24.3 | 28.5 | 23.3 | ALL OTHER | Under*7K | PCT_ROW | Percent of Row Frequency | 66.51332376 | 79.89509615 | ||||
| $25K - $29.9K | 25.5 | 28.8 | 24.5 | ALL OTHER | $7-*9.9K | PCT_ROW | Percent of Row Frequency | 73.01482623 | 79.1105137 | ||||
| $30K - $34.9K | 27.0 | ALL OTHER | $10-*14.9K | PCT_ROW | Percent of Row Frequency | 76.11034962 | 75.79239883 | ||||||
| $35K - $49.9K | 29.5 | 27.8 | 29.0 | ALL OTHER | $15-*19.9K | PCT_ROW | Percent of Row Frequency | 76.92553142 | 76.12459556 | ||||
| $50K - $64.9K | 29.4 | 28.3 | 26.1 | ALL OTHER | $20-*24.9K | PCT_ROW | Percent of Row Frequency | 71.51712011 | 76.72216662 | ||||
| $65K - $79.9K | 29.9 | 28.8 | 28.5 | ALL OTHER | $25-*34.9K | PCT_ROW | Percent of Row Frequency | 71.23474799 | 75.54768772 | ||||
| $80K - $99.9K | 33.3 | 28.6 | 27.0 | ALL OTHER | $35-*49.9K | PCT_ROW | Percent of Row Frequency | 72.23196962 | 70.96350652 | ||||
| $100K+ | 31.6 | 31.0 | 28.9 | ALL OTHER | $50-*64.9K | PCT_ROW | Percent of Row Frequency | 71.67233766 | 73.89510959 | ||||
| ALL OTHER | $65-*79.9K | PCT_ROW | Percent of Row Frequency | 71.22428358 | 71.53334121 | ||||||||
| 1 Includes advertising only, advertising enclosed, and business invitations/announcements. | ALL OTHER | $80-*99.9K | PCT_ROW | Percent of Row Frequency | 71.36574275 | 73.03926959 | |||||||
| ALL OTHER | $100K*+ | PCT_ROW | Percent of Row Frequency | 69.04829501 | 71.08611589 | ||||||||
| ALL OTHER | DK/RF | PCT_ROW | Percent of Row Frequency | 72.18045184 | 71.83309116 | ||||||||