Table A2-6
First-Class Mail -- Enclosure of Reply Envelopes -- by Content
(Percentage of Pieces)
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)		 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2 A26MN A27ROW _NAME_ _LABEL_ COL1 COL2 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2
  PCT_COL Percent of Column Frequency     PCT_COL Percent of Column Frequency     COUNT Frequency Count 1.41907 0.857419   COUNT Frequency Count 1.41907 0.857419
  Announcement/meeting PCT_COL Percent of Column Frequency     Announcement/meeting PCT_COL Percent of Column Frequency     Announcement/meeting COUNT Frequency Count 0 0   Announcement/meeting COUNT Frequency Count 0 0
  Request for donation PCT_COL Percent of Column Frequency     Request for donation PCT_COL Percent of Column Frequency     Request for donation COUNT Frequency Count 0 0   Request for donation COUNT Frequency Count 0 0
  Confirmation of donation PCT_COL Percent of Column Frequency     Confirmation of donation PCT_COL Percent of Column Frequency     Confirmation of donation COUNT Frequency Count 0 0   Confirmation of donation COUNT Frequency Count 0 0
  Bill/invoice/premium PCT_COL Percent of Column Frequency     Bill/invoice/premium PCT_COL Percent of Column Frequency     Bill/invoice/premium COUNT Frequency Count 0 0   Bill/invoice/premium COUNT Frequency Count 0 0
Industry BRM CRM Total Reply Mail   Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency     Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency     Other social/charitable/political/nonprofit COUNT Frequency Count 0 0   Other social/charitable/political/nonprofit COUNT Frequency Count 0 0
1987 2008 2009 1987 2008 2009 1987 2008 2009   ADVERTISING ONLY PCT_COL Percent of Column Frequency     ADVERTISING ONLY PCT_COL Percent of Column Frequency     ADVERTISING ONLY COUNT Frequency Count 0 0   ADVERTISING ONLY COUNT Frequency Count 0 0
Business or Nonfederal Government:                     NOTICE OF ORDER PCT_COL Percent of Column Frequency     NOTICE OF ORDER PCT_COL Percent of Column Frequency     NOTICE OF ORDER COUNT Frequency Count 0 0   NOTICE OF ORDER COUNT Frequency Count 0 0
Advertising Only 33.7 25.7 15.0 5.2 2.9 2.5 11.0 7.7 4.9   Bill/invoice/premium 1 PCT_COL Percent of Column Frequency     Bill/invoice/premium 1 PCT_COL Percent of Column Frequency     Bill/invoice/premium 1 COUNT Frequency Count 0 0   Bill/invoice/premium 1 COUNT Frequency Count 0 0
Notice of Order 3.0 3.6 2.4 1.6 1.2 0.9 2.0 1.7 1.1   FINANCIAL STATEMENT PCT_COL Percent of Column Frequency     FINANCIAL STATEMENT PCT_COL Percent of Column Frequency     FINANCIAL STATEMENT COUNT Frequency Count 0 0   FINANCIAL STATEMENT COUNT Frequency Count 0 0
Bill/invoice/premium 1 19.0 23.4 25.5 75.3 85.1 86.0 63.2 72.1 74.5   PAYMENT PCT_COL Percent of Column Frequency     PAYMENT PCT_COL Percent of Column Frequency     PAYMENT COUNT Frequency Count 0 0   PAYMENT COUNT Frequency Count 0 0
Financial Statement 6.4 6.3 5.8 3.2 2.9 3.0 4.0 3.6 3.5   REBATE PCT_COL Percent of Column Frequency     REBATE PCT_COL Percent of Column Frequency     REBATE COUNT Frequency Count 0 0   REBATE COUNT Frequency Count 0 0
Payment 1.54 0.2 0.3 0.4 0.3 0.3 0.8 0.3 0.3   GREETING CARD PCT_COL Percent of Column Frequency     GREETING CARD PCT_COL Percent of Column Frequency     GREETING CARD COUNT Frequency Count 0 0   GREETING CARD COUNT Frequency Count 0 0
Rebate 0.1 0.1 0.0 0.0 0.1 0.1 0.0 0.1 0.1   INVITATION PCT_COL Percent of Column Frequency     INVITATION PCT_COL Percent of Column Frequency     INVITATION COUNT Frequency Count 0 0   INVITATION COUNT Frequency Count 0 0
Greeting Card 0.6 1.0 0.8 0.1 0.1 0.1 0.2 0.3 0.2   CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency     CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency     CD/DVD/VIDEO GAME COUNT Frequency Count 0 0   CD/DVD/VIDEO GAME COUNT Frequency Count 0 0
Invitation 4.7 6.6 3.0 0.6 1.2 0.7 1.5 2.3 1.1   Other business or nonfederal government PCT_COL Percent of Column Frequency     Other business or nonfederal government PCT_COL Percent of Column Frequency     Other business or nonfederal government COUNT Frequency Count 0 0   Other business or nonfederal government COUNT Frequency Count 0 0
CD/DVD/Video Game N/A 18.9 27.3 N/A 0.1 0.0 N/A 4.0 5.2 Yes - pre-stamped or postage paid   PCT_COL Percent of Column Frequency   TOTAL REPLY MAIL   PCT_COL Percent of Column Frequency   Yes - pre-stamped or postage paid   COUNT Frequency Count 0 0.01895 TOTAL REPLY MAIL   COUNT Frequency Count 0 0.043506
Other business or nonfederal government 20.9 4.6 6.6 10.0 1.7 1.9 12.2 2.3 2.8 Yes - pre-stamped or postage paid Announcement/meeting PCT_COL Percent of Column Frequency 1.663296 2.660589 TOTAL REPLY MAIL Announcement/meeting PCT_COL Percent of Column Frequency 1.019099 1.0809 Yes - pre-stamped or postage paid Announcement/meeting COUNT Frequency Count 0.010808 0.014054 TOTAL REPLY MAIL Announcement/meeting COUNT Frequency Count 0.031499 0.029918
Total Business or Nonfederal Government 89.9 90.3 86.6 96.4 95.6 95.5 95.1 94.5 93.8 Yes - pre-stamped or postage paid Request for donation PCT_COL Percent of Column Frequency 5.678751 4.874046 TOTAL REPLY MAIL Request for donation PCT_COL Percent of Column Frequency 3.050932 2.632607 Yes - pre-stamped or postage paid Request for donation COUNT Frequency Count 0.036901 0.025745 TOTAL REPLY MAIL Request for donation COUNT Frequency Count 0.0943 0.072867
Social/Charitable/Political/Nonprofit                   Yes - pre-stamped or postage paid Confirmation of donation PCT_COL Percent of Column Frequency 0.687426 1.012705 TOTAL REPLY MAIL Confirmation of donation PCT_COL Percent of Column Frequency 0.536334 0.488891 Yes - pre-stamped or postage paid Confirmation of donation COUNT Frequency Count 0.004467 0.005349 TOTAL REPLY MAIL Confirmation of donation COUNT Frequency Count 0.016577 0.013532
Announcement/meeting 1.8 1.7 2.7 0.5 0.8 0.7 0.9 1.0 1.1 Yes - pre-stamped or postage paid Bill/invoice/premium PCT_COL Percent of Column Frequency 0.282128 0.083502 TOTAL REPLY MAIL Bill/invoice/premium PCT_COL Percent of Column Frequency 0.444934 0.455772 Yes - pre-stamped or postage paid Bill/invoice/premium COUNT Frequency Count 0.001833 0.000441 TOTAL REPLY MAIL Bill/invoice/premium COUNT Frequency Count 0.013752 0.012615
Request for donation 4.4 5.7 4.9 1.2 2.4 2.1 1.8 3.1 2.6 Yes - pre-stamped or postage paid Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 1.380906 1.394664 TOTAL REPLY MAIL Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.47336 0.549755 Yes - pre-stamped or postage paid Other social/charitable/political/nonprofit COUNT Frequency Count 0.008973 0.007367 TOTAL REPLY MAIL Other social/charitable/political/nonprofit COUNT Frequency Count 0.014631 0.015217
Confirmation of donation 0.5 0.7 1.0 0.2 0.5 0.4 0.3 0.5 0.5 Yes - pre-stamped or postage paid ADVERTISING ONLY PCT_COL Percent of Column Frequency 25.69233 14.9523 TOTAL REPLY MAIL ADVERTISING ONLY PCT_COL Percent of Column Frequency 7.730591 4.878721 Yes - pre-stamped or postage paid ADVERTISING ONLY COUNT Frequency Count 0.166951 0.07898 TOTAL REPLY MAIL ADVERTISING ONLY COUNT Frequency Count 0.238943 0.135037
Bill/invoice/premium 0.4 0.3 0.1 0.9 0.5 0.5 0.8 0.4 0.5 Yes - pre-stamped or postage paid NOTICE OF ORDER PCT_COL Percent of Column Frequency 3.579818 2.353757 TOTAL REPLY MAIL NOTICE OF ORDER PCT_COL Percent of Column Frequency 1.704457 1.139321 Yes - pre-stamped or postage paid NOTICE OF ORDER COUNT Frequency Count 0.023262 0.012433 TOTAL REPLY MAIL NOTICE OF ORDER COUNT Frequency Count 0.052683 0.031535
Other social/charitable/political/nonprofit 3.2 1.4 1.4 0.8 0.2 0.4 1.3 0.5 0.5 Yes - pre-stamped or postage paid Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 23.39446 25.54742 TOTAL REPLY MAIL Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 72.12158 74.49807 Yes - pre-stamped or postage paid Bill/invoice/premium 1 COUNT Frequency Count 0.152019 0.134945 TOTAL REPLY MAIL Bill/invoice/premium 1 COUNT Frequency Count 2.229186 2.062009
Total Social/Charitable/Political/Nonprofit 10.2 9.7 10.0 3.6 4.4 4.1 4.9 5.5 5.2 Yes - pre-stamped or postage paid FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 6.259129 5.775697 TOTAL REPLY MAIL FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 3.620946 3.533571 Yes - pre-stamped or postage paid FINANCIAL STATEMENT COUNT Frequency Count 0.040672 0.030508 TOTAL REPLY MAIL FINANCIAL STATEMENT COUNT Frequency Count 0.111919 0.097805
Total Received by Households 100.0 100.0 96.6 100.0 100.0 99.6 100.0 100.0 99.0 Yes - pre-stamped or postage paid PAYMENT PCT_COL Percent of Column Frequency 0.235239 0.326099 TOTAL REPLY MAIL PAYMENT PCT_COL Percent of Column Frequency 0.284509 0.317981 Yes - pre-stamped or postage paid PAYMENT COUNT Frequency Count 0.001529 0.001723 TOTAL REPLY MAIL PAYMENT COUNT Frequency Count 0.008794 0.008801
Pieces Per Household Per Week 0.5 0.6 0.5 2.1 2.4 2.3 2.7 3.1 2.8 Yes - pre-stamped or postage paid REBATE PCT_COL Percent of Column Frequency 0.071073 0.037969 TOTAL REPLY MAIL REBATE PCT_COL Percent of Column Frequency 0.060472 0.062381 Yes - pre-stamped or postage paid REBATE COUNT Frequency Count 0.000462 0.000201 TOTAL REPLY MAIL REBATE COUNT Frequency Count 0.001869 0.001727
1 Includes credit card statement/bill. Yes - pre-stamped or postage paid GREETING CARD PCT_COL Percent of Column Frequency 0.996616 0.777525 TOTAL REPLY MAIL GREETING CARD PCT_COL Percent of Column Frequency 0.303178 0.242519 Yes - pre-stamped or postage paid GREETING CARD COUNT Frequency Count 0.006476 0.004107 TOTAL REPLY MAIL GREETING CARD COUNT Frequency Count 0.009371 0.006713
Note: Totals may not sum due to rounding. Yes - pre-stamped or postage paid INVITATION PCT_COL Percent of Column Frequency 6.620812 2.979302 TOTAL REPLY MAIL INVITATION PCT_COL Percent of Column Frequency 2.302723 1.109786 Yes - pre-stamped or postage paid INVITATION COUNT Frequency Count 0.043023 0.015737 TOTAL REPLY MAIL INVITATION COUNT Frequency Count 0.071174 0.030717
Yes - pre-stamped or postage paid CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 18.85352 27.25877 TOTAL REPLY MAIL CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 4.005813 5.217482 Yes - pre-stamped or postage paid CD/DVD/VIDEO GAME COUNT Frequency Count 0.122512 0.143985 TOTAL REPLY MAIL CD/DVD/VIDEO GAME COUNT Frequency Count 0.123815 0.144413
Yes - pre-stamped or postage paid Other business or nonfederal government PCT_COL Percent of Column Frequency 4.604501 6.601551 TOTAL REPLY MAIL Other business or nonfederal government PCT_COL Percent of Column Frequency 2.341076 2.837341 Yes - pre-stamped or postage paid Other business or nonfederal government COUNT Frequency Count 0.02992 0.03487 TOTAL REPLY MAIL Other business or nonfederal government COUNT Frequency Count 0.07236 0.078534
Yes - needs a stamp   PCT_COL Percent of Column Frequency     Yes - needs a stamp   COUNT Frequency Count 0 0.024556 OTHER   COUNT Frequency Count 0 0.37792
Yes - needs a stamp Announcement/meeting PCT_COL Percent of Column Frequency 0.847614 0.708335   Yes - needs a stamp Announcement/meeting COUNT Frequency Count 0.020691 0.015864 OTHER Announcement/meeting COUNT Frequency Count 0.241334 0.196926
Yes - needs a stamp Request for donation PCT_COL Percent of Column Frequency 2.351409 2.103971   Yes - needs a stamp Request for donation COUNT Frequency Count 0.057399 0.047122 OTHER Request for donation COUNT Frequency Count 0.029837 0.028365
Yes - needs a stamp Confirmation of donation PCT_COL Percent of Column Frequency 0.496113 0.365351   Yes - needs a stamp Confirmation of donation COUNT Frequency Count 0.01211 0.008183 OTHER Confirmation of donation COUNT Frequency Count 0.037846 0.031482
Yes - needs a stamp Bill/invoice/premium PCT_COL Percent of Column Frequency 0.488272 0.543571   Yes - needs a stamp Bill/invoice/premium COUNT Frequency Count 0.011919 0.012174 OTHER Bill/invoice/premium COUNT Frequency Count 0.015909 0.017507
Yes - needs a stamp Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.231772 0.350486   Yes - needs a stamp Other social/charitable/political/nonprofit COUNT Frequency Count 0.005658 0.00785 OTHER Other social/charitable/political/nonprofit COUNT Frequency Count 0.097295 0.09399
Yes - needs a stamp ADVERTISING ONLY PCT_COL Percent of Column Frequency 2.949196 2.5029   Yes - needs a stamp ADVERTISING ONLY COUNT Frequency Count 0.071992 0.056056 OTHER ADVERTISING ONLY COUNT Frequency Count 1.120796 0.956057
Yes - needs a stamp NOTICE OF ORDER PCT_COL Percent of Column Frequency 1.205238 0.852901   Yes - needs a stamp NOTICE OF ORDER COUNT Frequency Count 0.029421 0.019102 OTHER NOTICE OF ORDER COUNT Frequency Count 0.412341 0.388459
Yes - needs a stamp Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 85.09268 86.04292   Yes - needs a stamp Bill/invoice/premium 1 COUNT Frequency Count 2.077166 1.927063 OTHER Bill/invoice/premium 1 COUNT Frequency Count 0.842764 0.854693
Yes - needs a stamp FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 2.918665 3.004772   Yes - needs a stamp FINANCIAL STATEMENT COUNT Frequency Count 0.071246 0.067296 OTHER FINANCIAL STATEMENT COUNT Frequency Count 0.968244 0.99617
Yes - needs a stamp PAYMENT PCT_COL Percent of Column Frequency 0.297624 0.316066   Yes - needs a stamp PAYMENT COUNT Frequency Count 0.007265 0.007079 OTHER PAYMENT COUNT Frequency Count 0.209222 0.217341
Yes - needs a stamp REBATE PCT_COL Percent of Column Frequency 0.05765 0.068138   Yes - needs a stamp REBATE COUNT Frequency Count 0.001407 0.001526 OTHER REBATE COUNT Frequency Count 0.024781 0.027062
Yes - needs a stamp GREETING CARD PCT_COL Percent of Column Frequency 0.118586 0.116339   Yes - needs a stamp GREETING CARD COUNT Frequency Count 0.002895 0.002606 OTHER GREETING CARD COUNT Frequency Count 0.056262 0.058198
Yes - needs a stamp INVITATION PCT_COL Percent of Column Frequency 1.153252 0.668866   Yes - needs a stamp INVITATION COUNT Frequency Count 0.028152 0.01498 OTHER INVITATION COUNT Frequency Count 0.404073 0.286603
Yes - needs a stamp CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.053369 0.019115   Yes - needs a stamp CD/DVD/VIDEO GAME COUNT Frequency Count 0.001303 0.000428 OTHER CD/DVD/VIDEO GAME COUNT Frequency Count 0.008952 0.009292
Yes - needs a stamp Other business or nonfederal government PCT_COL Percent of Column Frequency 1.738555 1.949564   Yes - needs a stamp Other business or nonfederal government COUNT Frequency Count 0.042439 0.043663 OTHER Other business or nonfederal government COUNT Frequency Count 0.447765 0.440957
No return envelope or card included   PCT_COL Percent of Column Frequency     No return envelope or card included   COUNT Frequency Count 0 0.096489  
No return envelope or card included Announcement/meeting PCT_COL Percent of Column Frequency 4.878095 4.209072   No return envelope or card included Announcement/meeting COUNT Frequency Count 0.226069 0.186335  
No return envelope or card included Request for donation PCT_COL Percent of Column Frequency 0.522327 0.564853   No return envelope or card included Request for donation COUNT Frequency Count 0.024207 0.025006  
No return envelope or card included Confirmation of donation PCT_COL Percent of Column Frequency 0.778613 0.676092   No return envelope or card included Confirmation of donation COUNT Frequency Count 0.036084 0.02993  
No return envelope or card included Bill/invoice/premium PCT_COL Percent of Column Frequency 0.319322 0.362513   No return envelope or card included Bill/invoice/premium COUNT Frequency Count 0.014799 0.016048  
No return envelope or card included Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 1.833517 1.955514   No return envelope or card included Other social/charitable/political/nonprofit COUNT Frequency Count 0.084972 0.08657  
No return envelope or card included ADVERTISING ONLY PCT_COL Percent of Column Frequency 23.18182 21.09013   No return envelope or card included ADVERTISING ONLY COUNT Frequency Count 1.074333 0.933656  
No return envelope or card included NOTICE OF ORDER PCT_COL Percent of Column Frequency 8.537529 8.470959   No return envelope or card included NOTICE OF ORDER COUNT Frequency Count 0.395661 0.375008  
No return envelope or card included Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 16.04693 17.17408   No return envelope or card included Bill/invoice/premium 1 COUNT Frequency Count 0.743675 0.760293  
No return envelope or card included FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 20.5603 21.99711   No return envelope or card included FINANCIAL STATEMENT COUNT Frequency Count 0.952842 0.973808  
No return envelope or card included PAYMENT PCT_COL Percent of Column Frequency 4.463145 4.766734   No return envelope or card included PAYMENT COUNT Frequency Count 0.206839 0.211022  
No return envelope or card included REBATE PCT_COL Percent of Column Frequency 0.516629 0.60282   No return envelope or card included REBATE COUNT Frequency Count 0.023943 0.026687  
No return envelope or card included GREETING CARD PCT_COL Percent of Column Frequency 1.135966 1.234187   No return envelope or card included GREETING CARD COUNT Frequency Count 0.052645 0.054637  
No return envelope or card included INVITATION PCT_COL Percent of Column Frequency 8.386985 6.231242   No return envelope or card included INVITATION COUNT Frequency Count 0.388684 0.275856  
No return envelope or card included CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.171174 0.160384   No return envelope or card included CD/DVD/VIDEO GAME COUNT Frequency Count 0.007933 0.0071  
No return envelope or card included Other business or nonfederal government PCT_COL Percent of Column Frequency 8.667644 9.034876   No return envelope or card included Other business or nonfederal government COUNT Frequency Count 0.401691 0.399972  
DK/RF   PCT_COL Percent of Column Frequency     DK/RF   COUNT Frequency Count 0 0.281431  
DK/RF Announcement/meeting PCT_COL Percent of Column Frequency 5.392949 4.33272   DK/RF Announcement/meeting COUNT Frequency Count 0.015265 0.010591  
DK/RF Request for donation PCT_COL Percent of Column Frequency 1.989272 1.374294   DK/RF Request for donation COUNT Frequency Count 0.005631 0.003359  
DK/RF Confirmation of donation PCT_COL Percent of Column Frequency 0.622709 0.634701   DK/RF Confirmation of donation COUNT Frequency Count 0.001763 0.001551  
DK/RF Bill/invoice/premium PCT_COL Percent of Column Frequency 0.392331 0.596772   DK/RF Bill/invoice/premium COUNT Frequency Count 0.00111 0.001459  
DK/RF Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 4.353813 3.035415   DK/RF Other social/charitable/political/nonprofit COUNT Frequency Count 0.012323 0.00742  
DK/RF ADVERTISING ONLY PCT_COL Percent of Column Frequency 16.41554 9.164289   DK/RF ADVERTISING ONLY COUNT Frequency Count 0.046463 0.022401  
DK/RF NOTICE OF ORDER PCT_COL Percent of Column Frequency 5.893047 5.502666   DK/RF NOTICE OF ORDER COUNT Frequency Count 0.01668 0.013451  
DK/RF Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 35.00808 38.61832   DK/RF Bill/invoice/premium 1 COUNT Frequency Count 0.099089 0.0944  
DK/RF FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 5.44177 9.148033   DK/RF FINANCIAL STATEMENT COUNT Frequency Count 0.015403 0.022362  
DK/RF PAYMENT PCT_COL Percent of Column Frequency 0.84188 2.584722   DK/RF PAYMENT COUNT Frequency Count 0.002383 0.006318  
DK/RF REBATE PCT_COL Percent of Column Frequency 0.296051 0.153548   DK/RF REBATE COUNT Frequency Count 0.000838 0.000375  
DK/RF GREETING CARD PCT_COL Percent of Column Frequency 1.278079 1.45685   DK/RF GREETING CARD COUNT Frequency Count 0.003618 0.003561  
DK/RF INVITATION PCT_COL Percent of Column Frequency 5.436725 4.396761   DK/RF INVITATION COUNT Frequency Count 0.015388 0.010748  
DK/RF CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.359962 0.896662   DK/RF CD/DVD/VIDEO GAME COUNT Frequency Count 0.001019 0.002192  
DK/RF Other business or nonfederal government PCT_COL Percent of Column Frequency 16.27779 16.76647   DK/RF Other business or nonfederal government COUNT Frequency Count 0.046074 0.040984