Table A2-7
First-Class Mail -- Industry Usage of Reply Envelopes
(Percentage of Pieces From Each Industry That Contain Reply Mail)
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)		 PUR_E A24ROW _NAME_ _LABEL_ COL1 COL2 PUR_E A28ROW _NAME_ _LABEL_ COL1 COL2 PUR_E _NAME_ _LABEL_ COL1 COL2 PUR_E _NAME_ _LABEL_ COL1 COL2
  PCT_ROW Percent of Row Frequency     PCT_ROW Percent of Row Frequency     PCT_COL Percent of Column Frequency     COUNT Frequency Count 1.41907 0.857419
  CREDIT CARD PCT_ROW Percent of Row Frequency     Total Financial PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid PCT_COL Percent of Column Frequency 8.114196 6.960751 Yes - pre-stamped or postage paid COUNT Frequency Count 0.649809 0.547165
  BANK PCT_ROW Percent of Row Frequency     Total Merchants PCT_ROW Percent of Row Frequency   Yes - needs a stamp PCT_COL Percent of Column Frequency 30.48169 28.80411 Yes - needs a stamp COUNT Frequency Count 2.441063 2.26421
  SECURITIES PCT_ROW Percent of Row Frequency     Total Services PCT_ROW Percent of Row Frequency   No return envelope or card included PCT_COL Percent of Column Frequency 57.8697 57.54524 No return envelope or card included COUNT Frequency Count 4.634376 4.52347
Industry Business Reply Courtesy Reply No Reply Mail Don't Know/
No Answer		   MONEY MARKET PCT_ROW Percent of Row Frequency     SOCIAL PCT_ROW Percent of Row Frequency   DK/RF PCT_COL Percent of Column Frequency 3.534406 6.689898 DK/RF COUNT Frequency Count 0.283046 0.525874
  INSURANCE PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid   PCT_ROW Percent of Row Frequency      
1987 2008 2009 1987 2008 2009 1987 2008 2009 1987 2008 2009   MORTGAGE PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid Total Financial PCT_ROW Percent of Row Frequency 7.588496 4.806618    
Financial:                           Other Financial PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid Total Merchants PCT_ROW Percent of Row Frequency 6.556745 5.7368    
Credit Card 13.0 13.6 5.5 59.2 60.1 63.0 20.9 24.2 26.9 7.0 2.1 4.7   SUPERMARKETS PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid Total Services PCT_ROW Percent of Row Frequency 9.781892 10.22261    
Bank 5.3 4.6 3.3 11.1 16.3 14.0 75.3 77.5 77.7 8.3 1.7 5.0   Department Store PCT_ROW Percent of Row Frequency   Yes - pre-stamped or postage paid SOCIAL PCT_ROW Percent of Row Frequency 10.67051 10.05925    
Securities 18.2 7.8 6.0 10.4 8.5 6.0 64.8 82.5 83.2 6.7 1.2 4.8   MAIL ORDER PCT_ROW Percent of Row Frequency   Yes - needs a stamp   PCT_ROW Percent of Row Frequency      
Money Market 24.2 9.3 6.2 15.2 11.8 10.6 54.4 77.9 78.8 6.2 1.0 4.3   Other Store PCT_ROW Percent of Row Frequency   Yes - needs a stamp Total Financial PCT_ROW Percent of Row Frequency 27.79295 29.11355    
Insurance 10.2 6.9 5.3 29.6 22.8 22.4 50.6 66.1 65.6 9.5 4.2 6.8   PUBLISHER PCT_ROW Percent of Row Frequency   Yes - needs a stamp Total Merchants PCT_ROW Percent of Row Frequency 30.63986 19.55242    
Mortgage 8.9 3.1 4.8 9.0 28.0 30.5 72.6 67.1 62.5 9.6 1.8 2.2   Land Promotion PCT_ROW Percent of Row Frequency   Yes - needs a stamp Total Services PCT_ROW Percent of Row Frequency 42.74471 40.3181    
Total Financial 9.7 7.6 4.8 24.4 27.8 29.1 57.6 62.2 60.9 8.2 2.4 5.2   ONLINE AUCTION PCT_ROW Percent of Row Frequency   Yes - needs a stamp SOCIAL PCT_ROW Percent of Row Frequency 18.09205 17.02999    
Merchants:                           Other Merchants PCT_ROW Percent of Row Frequency   No return envelope or card included   PCT_ROW Percent of Row Frequency      
Supermarkets N/A 4.2 1.0 N/A 16.3 6.4 N/A 78.3 89.9 N/A 1.2 2.7   TELEPHONE PCT_ROW Percent of Row Frequency   No return envelope or card included Total Financial PCT_ROW Percent of Row Frequency 62.20567 60.85469    
Department Store 5.4 3.7 4.7 54.4 55.8 30.3 33.4 36.1 59.5 6.9 4.4 5.5   OTHER UTILITY PCT_ROW Percent of Row Frequency   No return envelope or card included Total Merchants PCT_ROW Percent of Row Frequency 59.49978 70.06192    
Mail Order 15.1 13.1 8.1 30.4 31.9 31.5 46.8 52.0 53.2 7.7 3.0 7.2   MEDICAL PCT_ROW Percent of Row Frequency   No return envelope or card included Total Services PCT_ROW Percent of Row Frequency 44.23546 44.49193    
Other Store 3.0 3.1 1.1 18.4 21.3 9.2 73.1 73.0 87.2 5.5 2.6 2.5   OTHER PROFESSIONAL PCT_ROW Percent of Row Frequency   No return envelope or card included SOCIAL PCT_ROW Percent of Row Frequency 65.04202 64.53936    
Publisher 15.1 17.2 19.7 44.4 49.3 45.0 32.2 31.5 29.4 8.2 1.9 5.9   Leisure service PCT_ROW Percent of Row Frequency   DK/RF   PCT_ROW Percent of Row Frequency      
Land Promotion 6.2 11.5 0.0 5.7 5.3 8.5 78.0 80.6 91.5 10.2 2.6 0.0   CABLE TV PCT_ROW Percent of Row Frequency   DK/RF Total Financial PCT_ROW Percent of Row Frequency 2.412884 5.225142    
Online auction N/A 19.7 0.7 N/A 8.5 16.3 N/A 60.5 75.3 N/A 11.3 7.6   COMPUTER PCT_ROW Percent of Row Frequency   DK/RF Total Merchants PCT_ROW Percent of Row Frequency 3.303618 4.648861    
Restaurant 12.3 0.0 0.0 0.0 1.5 0.0 74.8 95.7 96.8 12.9 2.8 3.2   Other services PCT_ROW Percent of Row Frequency   DK/RF Total Services PCT_ROW Percent of Row Frequency 3.237937 4.967363    
Consumer packaged goods/manufacturers 8.8 7.1 6.9 5.0 15.7 4.9 67.0 74.8 83.5 19.3 2.4 4.7   Consumer packaged goods/manufacturers PCT_ROW Percent of Row Frequency   DK/RF SOCIAL PCT_ROW Percent of Row Frequency 6.195424 8.371391    
Auto dealers 3.5 4.0 1.2 2.6 2.4 2.4 86.9 91.6 93.2 7.0 1.9 3.3   Federal government PCT_ROW Percent of Row Frequency        
Service stations 0.7 3.5 1.6 11.6 9.5 2.8 84.2 86.3 93.8 3.6 0.7 1.7   Nonfederal government PCT_ROW Percent of Row Frequency        
Total Merchants 8.8 6.6 5.7 35.2 30.6 19.6 47.8 59.5 70.1 8.1 3.3 4.6   Social/Charitable/Political/Nonprofit PCT_ROW Percent of Row Frequency        
Services:                           RESTAURANT PCT_ROW Percent of Row Frequency        
Telephone 5.1 4.0 4.3 67.7 67.2 64.6 17.1 23.9 24.9 10.0 4.9 6.2   AUTO DEALERS PCT_ROW Percent of Row Frequency        
Other utility 3.3 5.1 4.2 60.0 64.3 63.8 28.7 27.0 27.4 8.0 3.6 4.6   Service stations PCT_ROW Percent of Row Frequency        
Medical 4.3 5.0 5.0 38.2 36.0 35.6 49.6 56.5 54.3 8.0 2.5 5.1   CRAFTSMAN PCT_ROW Percent of Row Frequency        
Other professional 6.0 4.0 2.5 10.9 10.1 10.4 72.3 81.8 80.6 10.8 4.1 6.5   Netflix and Blockbuster PCT_ROW Percent of Row Frequency        
Leisure service 5.8 4.3 4.3 9.7 5.7 5.9 75.0 86.0 84.8 9.5 4.0 5.0   Don't know/No answer PCT_ROW Percent of Row Frequency        
Cable TV 2.2 4.4 2.9 63.3 69.0 64.0 24.8 22.8 28.9 9.7 3.8 4.2 Yes - pre-stamped or postage paid   PCT_ROW Percent of Row Frequency        
Computer 4.0 5.4 3.0 6.6 40.8 32.1 80.1 52.8 58.7 9.3 1.0 6.2 Yes - pre-stamped or postage paid CREDIT CARD PCT_ROW Percent of Row Frequency 13.57645 5.487716      
Craftsman 2.7 3.3 5.0 14.2 7.5 5.4 66.4 87.6 85.5 16.7 1.5 4.1 Yes - pre-stamped or postage paid BANK PCT_ROW Percent of Row Frequency 4.555346 3.286881      
Netflix and Blockbuster N/A 94.4 94.8 N/A 1.1 0.5 N/A 3.6 3.0 N/A 0.9 1.7 Yes - pre-stamped or postage paid SECURITIES PCT_ROW Percent of Row Frequency 7.845674 6.030178      
Total Services 4.4 9.8 10.2 45.9 42.7 40.3 40.5 44.2 44.5 9.2 3.2 5.0 Yes - pre-stamped or postage paid MONEY MARKET PCT_ROW Percent of Row Frequency 9.344827 6.241184      
Federal government N/A 6.4 7.6 N/A 7.4 10.6 N/A 84.7 75.2 N/A 1.5 6.6 Yes - pre-stamped or postage paid INSURANCE PCT_ROW Percent of Row Frequency 6.898396 5.288927      
Nonfederal government 4.2 4.5 6.3 13.3 22.6 15.7 74.9 71.3 71.4 7.6 1.7 6.6 Yes - pre-stamped or postage paid MORTGAGE PCT_ROW Percent of Row Frequency 3.141606 4.809307      
Social/Charitable/Political/Nonprofit 9.1 10.7 10.1 13.0 18.1 17.0 64.3 65.0 64.5 13.7 6.2 8.4 Yes - pre-stamped or postage paid Other Financial PCT_ROW Percent of Row Frequency 5.135609 6.111827      
Total Nonhousehold Mail Received 7.7 8.1 7.0 30.5 30.5 28.8 52.3 57.9 57.5 9.6 3.5 6.7 Yes - pre-stamped or postage paid SUPERMARKETS PCT_ROW Percent of Row Frequency 4.165203 0.982157      
Pieces per household per week 0.5 0.6 0.5 2.1 2.4 2.3 3.6 4.6 4.5 0.7 0.3 0.5 Yes - pre-stamped or postage paid Department Store PCT_ROW Percent of Row Frequency 3.740821 4.657966      
Note: Percents are row percentages within each Industry classification.  Yes - pre-stamped or postage paid MAIL ORDER PCT_ROW Percent of Row Frequency 13.05035 8.101675      
Yes - pre-stamped or postage paid Other Store PCT_ROW Percent of Row Frequency 3.148081 1.110341      
Yes - pre-stamped or postage paid PUBLISHER PCT_ROW Percent of Row Frequency 17.22581 19.6855      
Yes - pre-stamped or postage paid Land Promotion PCT_ROW Percent of Row Frequency 11.50971 0      
Yes - pre-stamped or postage paid ONLINE AUCTION PCT_ROW Percent of Row Frequency 19.66404 0.72177      
Yes - pre-stamped or postage paid Other Merchants PCT_ROW Percent of Row Frequency 3.456003 2.381408      
Yes - pre-stamped or postage paid TELEPHONE PCT_ROW Percent of Row Frequency 3.993104 4.315819      
Yes - pre-stamped or postage paid OTHER UTILITY PCT_ROW Percent of Row Frequency 5.122932 4.227896      
Yes - pre-stamped or postage paid MEDICAL PCT_ROW Percent of Row Frequency 4.952667 5.024059      
Yes - pre-stamped or postage paid OTHER PROFESSIONAL PCT_ROW Percent of Row Frequency 4.041707 2.506274      
Yes - pre-stamped or postage paid Leisure service PCT_ROW Percent of Row Frequency 4.319812 4.342054      
Yes - pre-stamped or postage paid CABLE TV PCT_ROW Percent of Row Frequency 4.391281 2.936823      
Yes - pre-stamped or postage paid COMPUTER PCT_ROW Percent of Row Frequency 5.38401 2.966975      
Yes - pre-stamped or postage paid Other services PCT_ROW Percent of Row Frequency 11.64876 8.832101      
Yes - pre-stamped or postage paid Consumer packaged goods/manufacturers PCT_ROW Percent of Row Frequency 7.067896 6.871822      
Yes - pre-stamped or postage paid Federal government PCT_ROW Percent of Row Frequency 6.365047 7.627773      
Yes - pre-stamped or postage paid Nonfederal government PCT_ROW Percent of Row Frequency 4.45034 6.293127      
Yes - pre-stamped or postage paid Social/Charitable/Political/Nonprofit PCT_ROW Percent of Row Frequency 10.67051 10.05925      
Yes - pre-stamped or postage paid RESTAURANT PCT_ROW Percent of Row Frequency 0 0      
Yes - pre-stamped or postage paid AUTO DEALERS PCT_ROW Percent of Row Frequency 4.037153 1.157375      
Yes - pre-stamped or postage paid Service stations PCT_ROW Percent of Row Frequency 3.499045 1.638447      
Yes - pre-stamped or postage paid CRAFTSMAN PCT_ROW Percent of Row Frequency 3.327534 4.98695      
Yes - pre-stamped or postage paid Netflix and Blockbuster PCT_ROW Percent of Row Frequency 94.43695 94.84261      
Yes - pre-stamped or postage paid Don't know/No answer PCT_ROW Percent of Row Frequency 2.296146 1.195488      
Yes - needs a stamp   PCT_ROW Percent of Row Frequency        
Yes - needs a stamp CREDIT CARD PCT_ROW Percent of Row Frequency 60.10804 62.96196      
Yes - needs a stamp BANK PCT_ROW Percent of Row Frequency 16.26164 13.95241      
Yes - needs a stamp SECURITIES PCT_ROW Percent of Row Frequency 8.454667 6.024073      
Yes - needs a stamp MONEY MARKET PCT_ROW Percent of Row Frequency 11.75188 10.58369      
Yes - needs a stamp INSURANCE PCT_ROW Percent of Row Frequency 22.75635 22.36793      
Yes - needs a stamp MORTGAGE PCT_ROW Percent of Row Frequency 27.98216 30.48217      
Yes - needs a stamp Other Financial PCT_ROW Percent of Row Frequency 15.57333 10.09664      
Yes - needs a stamp SUPERMARKETS PCT_ROW Percent of Row Frequency 16.29412 6.373176      
Yes - needs a stamp Department Store PCT_ROW Percent of Row Frequency 55.78004 30.33513      
Yes - needs a stamp MAIL ORDER PCT_ROW Percent of Row Frequency 31.94671 31.52251      
Yes - needs a stamp Other Store PCT_ROW Percent of Row Frequency 21.26673 9.197028      
Yes - needs a stamp PUBLISHER PCT_ROW Percent of Row Frequency 49.30778 44.95017      
Yes - needs a stamp Land Promotion PCT_ROW Percent of Row Frequency 5.308328 8.49246      
Yes - needs a stamp ONLINE AUCTION PCT_ROW Percent of Row Frequency 8.548123 16.30705      
Yes - needs a stamp Other Merchants PCT_ROW Percent of Row Frequency 4.548771 8.226027      
Yes - needs a stamp TELEPHONE PCT_ROW Percent of Row Frequency 67.18812 64.57849      
Yes - needs a stamp OTHER UTILITY PCT_ROW Percent of Row Frequency 64.25168 63.80314      
Yes - needs a stamp MEDICAL PCT_ROW Percent of Row Frequency 36.0251 35.5992      
Yes - needs a stamp OTHER PROFESSIONAL PCT_ROW Percent of Row Frequency 10.05082 10.44462      
Yes - needs a stamp Leisure service PCT_ROW Percent of Row Frequency 5.696265 5.931958      
Yes - needs a stamp CABLE TV PCT_ROW Percent of Row Frequency 69.02437 64.00606      
Yes - needs a stamp COMPUTER PCT_ROW Percent of Row Frequency 40.76277 32.07516      
Yes - needs a stamp Other services PCT_ROW Percent of Row Frequency 17.87772 17.20234      
Yes - needs a stamp Consumer packaged goods/manufacturers PCT_ROW Percent of Row Frequency 15.72615 4.945271      
Yes - needs a stamp Federal government PCT_ROW Percent of Row Frequency 7.419135 10.55355      
Yes - needs a stamp Nonfederal government PCT_ROW Percent of Row Frequency 22.59838 15.73181      
Yes - needs a stamp Social/Charitable/Political/Nonprofit PCT_ROW Percent of Row Frequency 18.09205 17.02999      
Yes - needs a stamp RESTAURANT PCT_ROW Percent of Row Frequency 1.487238 0      
Yes - needs a stamp AUTO DEALERS PCT_ROW Percent of Row Frequency 2.433965 2.403248      
Yes - needs a stamp Service stations PCT_ROW Percent of Row Frequency 9.457882 2.808934      
Yes - needs a stamp CRAFTSMAN PCT_ROW Percent of Row Frequency 7.530747 5.363847      
Yes - needs a stamp Netflix and Blockbuster PCT_ROW Percent of Row Frequency 1.111817 0.48897      
Yes - needs a stamp Don't know/No answer PCT_ROW Percent of Row Frequency 2.616483 2.333509      
No return envelope or card included   PCT_ROW Percent of Row Frequency        
No return envelope or card included CREDIT CARD PCT_ROW Percent of Row Frequency 24.24335 26.88921      
No return envelope or card included BANK PCT_ROW Percent of Row Frequency 77.51264 77.74071      
No return envelope or card included SECURITIES PCT_ROW Percent of Row Frequency 82.51465 83.19489      
No return envelope or card included MONEY MARKET PCT_ROW Percent of Row Frequency 77.93839 78.83133      
No return envelope or card included INSURANCE PCT_ROW Percent of Row Frequency 66.11661 65.59177      
No return envelope or card included MORTGAGE PCT_ROW Percent of Row Frequency 67.11277 62.46461      
No return envelope or card included Other Financial PCT_ROW Percent of Row Frequency 77.03566 77.14176      
No return envelope or card included SUPERMARKETS PCT_ROW Percent of Row Frequency 78.34529 89.92329      
No return envelope or card included Department Store PCT_ROW Percent of Row Frequency 36.06574 59.51913      
No return envelope or card included MAIL ORDER PCT_ROW Percent of Row Frequency 52.00432 53.21095      
No return envelope or card included Other Store PCT_ROW Percent of Row Frequency 73.03419 87.19756      
No return envelope or card included PUBLISHER PCT_ROW Percent of Row Frequency 31.54586 29.43432      
No return envelope or card included Land Promotion PCT_ROW Percent of Row Frequency 80.61552 91.50754      
No return envelope or card included ONLINE AUCTION PCT_ROW Percent of Row Frequency 60.52176 75.34177      
No return envelope or card included Other Merchants PCT_ROW Percent of Row Frequency 87.16431 84.26548      
No return envelope or card included TELEPHONE PCT_ROW Percent of Row Frequency 23.90145 24.85849      
No return envelope or card included OTHER UTILITY PCT_ROW Percent of Row Frequency 27.00963 27.36261      
No return envelope or card included MEDICAL PCT_ROW Percent of Row Frequency 56.50176 54.30707      
No return envelope or card included OTHER PROFESSIONAL PCT_ROW Percent of Row Frequency 81.83996 80.57042      
No return envelope or card included Leisure service PCT_ROW Percent of Row Frequency 86.01356 84.77201      
No return envelope or card included CABLE TV PCT_ROW Percent of Row Frequency 22.77386 28.9011      
No return envelope or card included COMPUTER PCT_ROW Percent of Row Frequency 52.80333 58.72282      
No return envelope or card included Other services PCT_ROW Percent of Row Frequency 69.07588 68.06699      
No return envelope or card included Consumer packaged goods/manufacturers PCT_ROW Percent of Row Frequency 74.80009 83.47188      
No return envelope or card included Federal government PCT_ROW Percent of Row Frequency 84.70414 75.23702      
No return envelope or card included Nonfederal government PCT_ROW Percent of Row Frequency 71.27129 71.40348      
No return envelope or card included Social/Charitable/Political/Nonprofit PCT_ROW Percent of Row Frequency 65.04202 64.53936      
No return envelope or card included RESTAURANT PCT_ROW Percent of Row Frequency 95.7095 96.75233      
No return envelope or card included AUTO DEALERS PCT_ROW Percent of Row Frequency 91.62354 93.17898      
No return envelope or card included Service stations PCT_ROW Percent of Row Frequency 86.32162 93.80322      
No return envelope or card included CRAFTSMAN PCT_ROW Percent of Row Frequency 87.64696 85.52071      
No return envelope or card included Netflix and Blockbuster PCT_ROW Percent of Row Frequency 3.581707 2.956629      
No return envelope or card included Don't know/No answer PCT_ROW Percent of Row Frequency 15.0317 10.19997      
DK/RF   PCT_ROW Percent of Row Frequency        
DK/RF CREDIT CARD PCT_ROW Percent of Row Frequency 2.072163 4.66111      
DK/RF BANK PCT_ROW Percent of Row Frequency 1.670371 5.020003      
DK/RF SECURITIES PCT_ROW Percent of Row Frequency 1.185013 4.750857      
DK/RF MONEY MARKET PCT_ROW Percent of Row Frequency 0.964894 4.343793      
DK/RF INSURANCE PCT_ROW Percent of Row Frequency 4.228637 6.751372      
DK/RF MORTGAGE PCT_ROW Percent of Row Frequency 1.763456 2.24392      
DK/RF Other Financial PCT_ROW Percent of Row Frequency 2.255399 6.649776      
DK/RF SUPERMARKETS PCT_ROW Percent of Row Frequency 1.19539 2.72138      
DK/RF Department Store PCT_ROW Percent of Row Frequency 4.4134 5.487766      
DK/RF MAIL ORDER PCT_ROW Percent of Row Frequency 2.99862 7.164856      
DK/RF Other Store PCT_ROW Percent of Row Frequency 2.551001 2.495067      
DK/RF PUBLISHER PCT_ROW Percent of Row Frequency 1.920549 5.930003      
DK/RF Land Promotion PCT_ROW Percent of Row Frequency 2.566446 0      
DK/RF ONLINE AUCTION PCT_ROW Percent of Row Frequency 11.26607 7.62941      
DK/RF Other Merchants PCT_ROW Percent of Row Frequency 4.830913 5.127087      
DK/RF TELEPHONE PCT_ROW Percent of Row Frequency 4.917326 6.2472      
DK/RF OTHER UTILITY PCT_ROW Percent of Row Frequency 3.615755 4.606358      
DK/RF MEDICAL PCT_ROW Percent of Row Frequency 2.520468 5.069676      
DK/RF OTHER PROFESSIONAL PCT_ROW Percent of Row Frequency 4.067516 6.47868      
DK/RF Leisure service PCT_ROW Percent of Row Frequency 3.970367 4.95398      
DK/RF CABLE TV PCT_ROW Percent of Row Frequency 3.810487 4.15601      
DK/RF COMPUTER PCT_ROW Percent of Row Frequency 1.049886 6.235045      
DK/RF Other services PCT_ROW Percent of Row Frequency 1.397637 5.898564      
DK/RF Consumer packaged goods/manufacturers PCT_ROW Percent of Row Frequency 2.405859 4.711027      
DK/RF Federal government PCT_ROW Percent of Row Frequency 1.51168 6.58165      
DK/RF Nonfederal government PCT_ROW Percent of Row Frequency 1.679988 6.571592      
DK/RF Social/Charitable/Political/Nonprofit PCT_ROW Percent of Row Frequency 6.195424 8.371391      
DK/RF RESTAURANT PCT_ROW Percent of Row Frequency 2.803264 3.24767      
DK/RF AUTO DEALERS PCT_ROW Percent of Row Frequency 1.905341 3.260399      
DK/RF Service stations PCT_ROW Percent of Row Frequency 0.72145 1.7494      
DK/RF CRAFTSMAN PCT_ROW Percent of Row Frequency 1.49476 4.128498      
DK/RF Netflix and Blockbuster PCT_ROW Percent of Row Frequency 0.869522 1.711788      
DK/RF Don't know/No answer PCT_ROW Percent of Row Frequency 80.05567 86.27103