Table A2-21
First-Class Mail -- Total Envelopes by Industry
(Percentage of Total Envelopes )
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)
A24ROW _NAME_ _LABEL_ COL1 COL2 A24ROW _NAME_ _LABEL_ COL1 COL2
  COUNT Frequency Count 9.850976 6.617766   COUNT Frequency Count 1.328389 0.81263
CREDIT CARD COUNT Frequency Count 5.702639 7.456101 CREDIT CARD COUNT Frequency Count 0.768992 0.915574
BANK COUNT Frequency Count 7.666429 8.385525 BANK COUNT Frequency Count 1.033806 1.029703
SECURITIES COUNT Frequency Count 2.433857 2.716514 SECURITIES COUNT Frequency Count 0.328202 0.333575
Industry 1987 2008 2009 MONEY MARKET COUNT Frequency Count 0.259766 0.323869 MONEY MARKET COUNT Frequency Count 0.035029 0.03977
INSURANCE COUNT Frequency Count 6.283196 6.749369 INSURANCE COUNT Frequency Count 0.847279 0.828791
Financial:       MORTGAGE COUNT Frequency Count 0.850257 0.976209 MORTGAGE COUNT Frequency Count 0.114656 0.119874
Credit card 2.7 5.7 7.5 Other Financial COUNT Frequency Count 0.419707 0.38822 Other Financial COUNT Frequency Count 0.056597 0.047672
Bank 5.7 7.7 8.4 SUPERMARKETS COUNT Frequency Count 0.069246 0.071996 SUPERMARKETS COUNT Frequency Count 0.009338 0.008841
Securities 1.5 2.4 2.7 Department Store COUNT Frequency Count 1.439026 0.448165 Department Store COUNT Frequency Count 0.19405 0.055032
Money Market 0.1 0.3 0.3 MAIL ORDER COUNT Frequency Count 0.461362 0.430774 MAIL ORDER COUNT Frequency Count 0.062214 0.052897
Insurance 3.6 6.3 6.7 Other Store COUNT Frequency Count 0.92947 0.56981 Other Store COUNT Frequency Count 0.125338 0.06997
Mortgage 0.5 0.9 1.0 PUBLISHER COUNT Frequency Count 0.736338 0.778316 PUBLISHER COUNT Frequency Count 0.099294 0.095573
Other financial 0.4 0.4 0.4 Land Promotion COUNT Frequency Count 0.070029 0.028073 Land Promotion COUNT Frequency Count 0.009443 0.003447
   Total Financial 14.5 23.6 27.0 ONLINE AUCTION COUNT Frequency Count 0.039197 0.082544 ONLINE AUCTION COUNT Frequency Count 0.005286 0.010136
Merchants:       Other Merchants COUNT Frequency Count 0.776038 1.007334 Other Merchants COUNT Frequency Count 0.104648 0.123696
Supermarkets N/A 0.1 0.1 TELEPHONE COUNT Frequency Count 2.869523 2.854005 TELEPHONE COUNT Frequency Count 0.386951 0.350458
Department store 1.8 1.4 0.4 OTHER UTILITY COUNT Frequency Count 3.287599 3.514321 OTHER UTILITY COUNT Frequency Count 0.443328 0.431542
Mail order 0.7 0.5 0.4 MEDICAL COUNT Frequency Count 3.520328 4.296457 MEDICAL COUNT Frequency Count 0.474711 0.527584
Other store 0.9 0.9 0.6 OTHER PROFESSIONAL COUNT Frequency Count 0.76658 0.830001 OTHER PROFESSIONAL COUNT Frequency Count 0.103372 0.10192
Publisher 1.6 0.7 0.8 Leisure service COUNT Frequency Count 0.540184 0.550025 Leisure service COUNT Frequency Count 0.072843 0.06754
Land Promotion 0.2 0.1 0.0 CABLE TV COUNT Frequency Count 1.194559 1.327699 CABLE TV COUNT Frequency Count 0.161084 0.163035
Online auction N/A 0.0 0.1 COMPUTER COUNT Frequency Count 0.144948 0.137633 COMPUTER COUNT Frequency Count 0.019546 0.016901
Restaurant 0.0 0.0 0.0 Other services COUNT Frequency Count 0.886467 1.013374 Other services COUNT Frequency Count 0.119539 0.124437
Consumer packaged goods/manufacturers 0.2 0.6 0.6 Consumer packaged goods/manufacturers COUNT Frequency Count 0.618673 0.589612 Consumer packaged goods/manufacturers COUNT Frequency Count 0.083427 0.072402
Auto dealers 0.2 0.3 0.3 Federal government COUNT Frequency Count 1.47635 1.567605 Federal government COUNT Frequency Count 0.199084 0.192494
Service stations 0.0 0.1 0.1 Nonfederal government COUNT Frequency Count 2.078392 2.446106 Nonfederal government COUNT Frequency Count 0.280268 0.30037
Other merchants 0.3 0.8 1.0 Social/Charitable/Political/Nonprofit COUNT Frequency Count 3.524377 3.516601 Social/Charitable/Political/Nonprofit COUNT Frequency Count 0.475257 0.431822
   Total Merchants 5.9 5.4 4.3 RESTAURANT COUNT Frequency Count 0.016974 0.011362 RESTAURANT COUNT Frequency Count 0.002289 0.001395
Services:       AUTO DEALERS COUNT Frequency Count 0.280168 0.277425 AUTO DEALERS COUNT Frequency Count 0.03778 0.034066
Telephone 2.0 2.9 2.9 Service stations COUNT Frequency Count 0.065757 0.064236 Service stations COUNT Frequency Count 0.008867 0.007888
Other Utility 2.4 3.3 3.5 CRAFTSMAN COUNT Frequency Count 0.085495 0.113462 CRAFTSMAN COUNT Frequency Count 0.011529 0.013933
Medical 2.4 3.5 4.3 Netflix and Blockbuster COUNT Frequency Count 0.851379 1.165041 Netflix and Blockbuster COUNT Frequency Count 0.114807 0.143062
Other professional 0.4 0.8 0.8 Don't know/No answer COUNT Frequency Count 0.27472 0.934581 Don't know/No answer COUNT Frequency Count 0.037046 0.114762
Leisure service 0.7 0.5 0.6    
Cable TV 0.6 1.2 1.3    
Computer 0.1 0.1 0.1    
Craftsman 0.1 0.1 0.1    
Netflix and Blockbuster N/A 0.9 1.2    
Other Services 0.6 0.9 1.0    
   Total Services 9.2 14.1 15.8    
Federal government N/A 1.5 1.6    
Nonfederal government 1.7 2.1 2.4    
Social/charitable/political/nonprofit 2.9 3.5 3.5    
Don't know/No answer 0.5 0.3 0.9    
   Total Envelopes Received by Households from Non-Households 34.6 50.6 55.6    
   Pieces Per Household Per Week 6.4 6.8 6.8    
Base: RPW Total, First-Class Envelopes.