Table A2-26
First-Class Mail -- Cards Received by Households -- Household's
Percentage of Total Mail Received at Each Category
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)		 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2
HOLIDAY CARD COUNT Frequency Count 0.266841 0.216326 HOLIDAY CARD COUNT Frequency Count 0 0 HOLIDAY CARD COUNT Frequency Count 0.002374 0.001684 HOLIDAY CARD COUNT Frequency Count 0 0
Other greeting cards COUNT Frequency Count 0.46827 0.402369 Other greeting cards COUNT Frequency Count 0 0 Other greeting cards COUNT Frequency Count 0.004165 0.003132 Other greeting cards COUNT Frequency Count 0 0
Invitations COUNT Frequency Count 0.754085 1.17912 Invitations COUNT Frequency Count 0 0 Invitations COUNT Frequency Count 0.006708 0.009178 Invitations COUNT Frequency Count 0 0
LETTER COUNT Frequency Count 0.63619 0.677575 LETTER COUNT Frequency Count 0 0 LETTER COUNT Frequency Count 0.005659 0.005274 LETTER COUNT Frequency Count 0 0
ANNOUNCEMENTS COUNT Frequency Count 0.030071 0.159773 ANNOUNCEMENTS COUNT Frequency Count 0 0 ANNOUNCEMENTS COUNT Frequency Count 0.000267 0.001244 ANNOUNCEMENTS COUNT Frequency Count 0 0
OTHER PERSONAL COUNT Frequency Count 0.269148 0.133333 OTHER PERSONAL COUNT Frequency Count 0 0.006426 OTHER PERSONAL COUNT Frequency Count 0.002394 0.001038 OTHER PERSONAL COUNT Frequency Count 0 5E-05
Content Total Nonpresort Cards Total Presort Cards Announcement/meeting COUNT Frequency Count 0 0.418121 Announcement/meeting COUNT Frequency Count 2.023622 1.602343 Announcement/meeting COUNT Frequency Count 0 0.003255 Announcement/meeting COUNT Frequency Count 0.018001 0.012472
Request for donation COUNT Frequency Count 0 0.047611 Request for donation COUNT Frequency Count 0.116933 0.22298 Request for donation COUNT Frequency Count 0 0.000371 Request for donation COUNT Frequency Count 0.00104 0.001736
1987 2008 2009 1987 2008 2009 Confirmation of donation COUNT Frequency Count 0 0.061937 Confirmation of donation COUNT Frequency Count 0.057476 0.031132 Confirmation of donation COUNT Frequency Count 0 0.000482 Confirmation of donation COUNT Frequency Count 0.000511 0.000242
Personal:             Bill/invoice/premium COUNT Frequency Count 0 0.016471 Bill/invoice/premium COUNT Frequency Count 0.306752 0.182292 Bill/invoice/premium COUNT Frequency Count 0 0.000128 Bill/invoice/premium COUNT Frequency Count 0.002729 0.001419
Holiday card 1.3 0.3 0.2 0.0 0.0 0.0 Other social/charitable/political/nonprofit COUNT Frequency Count 0 0.209469 Other social/charitable/political/nonprofit COUNT Frequency Count 22.25256 21.34203 Other social/charitable/political/nonprofit COUNT Frequency Count 0 0.00163 Other social/charitable/political/nonprofit COUNT Frequency Count 0.197944 0.166123
Other greeting cards 1.5 0.5 0.4 0.0 0.0 0.0 Advertising Only COUNT Frequency Count 0.069527 1.57157 Advertising Only COUNT Frequency Count 2.891864 3.122898 Advertising Only COUNT Frequency Count 0.000618 0.012233 Advertising Only COUNT Frequency Count 0.025724 0.024308
Invitations 2.3 0.8 1.2 0.0 0.0 0.0 NOTICE OF ORDER COUNT Frequency Count 0.063968 0.559673 NOTICE OF ORDER COUNT Frequency Count 2.629132 2.060419 NOTICE OF ORDER COUNT Frequency Count 0.000569 0.004356 NOTICE OF ORDER COUNT Frequency Count 0.023387 0.016038
Letter 5.3 0.6 0.7 0.0 0.0 0.0 Bill/invoice/premium 1 COUNT Frequency Count 0.020587 0.366861 Bill/invoice/premium 1 COUNT Frequency Count 0.383672 0.26679 Bill/invoice/premium 1 COUNT Frequency Count 0.000183 0.002856 Bill/invoice/premium 1 COUNT Frequency Count 0.003413 0.002077
Announcements 0.3 0.0 0.2 0.0 0.0 0.0 FINANCIAL STATEMENT COUNT Frequency Count 0 0 FINANCIAL STATEMENT COUNT Frequency Count 0.037821 0.097502 FINANCIAL STATEMENT COUNT Frequency Count 0 0 FINANCIAL STATEMENT COUNT Frequency Count 0.000336 0.000759
Other personal 1.7 0.3 0.1 0.0 0.0 0.0 PAYMENT COUNT Frequency Count 0 0.0444 PAYMENT COUNT Frequency Count 0.322956 0.334522 PAYMENT COUNT Frequency Count 0 0.000346 PAYMENT COUNT Frequency Count 0.002873 0.002604
   Total Personal 12.4 2.4 2.8 0.0 0.0 0.0 REBATE COUNT Frequency Count 0 0.019491 REBATE COUNT Frequency Count 0.516078 0.488742 REBATE COUNT Frequency Count 0 0.000152 REBATE COUNT Frequency Count 0.004591 0.003804
Business or Nonfederal Government:             GREETING CARD COUNT Frequency Count 0 0.262475 GREETING CARD COUNT Frequency Count 2.808899 2.277952 GREETING CARD COUNT Frequency Count 0 0.002043 GREETING CARD COUNT Frequency Count 0.024986 0.017731
Advertising only 16.8 0.1 1.6 38.0 2.9 3.1 Invitation or announcement COUNT Frequency Count 0.065423 0.493586 Invitation or announcement COUNT Frequency Count 0.740651 0.722275 Invitation or announcement COUNT Frequency Count 0.000582 0.003842 Invitation or announcement COUNT Frequency Count 0.006588 0.005622
Notice of order 6.1 0.1 0.6 2.2 2.6 2.1 Other business or government COUNT Frequency Count 0.037253 0.026385 Other business or government COUNT Frequency Count 0 0.019491 Other business or government COUNT Frequency Count 0.000331 0.000205 Other business or government COUNT Frequency Count 0 0.000152
Bill/invoice/premium 1 5.7 0.0 0.4 25.0 0.4 0.3 Don't know/No answer COUNT Frequency Count 0.016327 0.142502 Don't know/No answer COUNT Frequency Count 0.815696 0.512028 Don't know/No answer COUNT Frequency Count 0.000145 0.001109 Don't know/No answer COUNT Frequency Count 0.007256 0.003986
Financial statement 0.2 0.0 0.0 0.2 0.0 0.1        
Payment 0.1 0.0 0.0 0.1 0.3 0.3        
Rebate 0.1 0.0 0.0 0.4 0.5 0.5        
Greeting card 1.0 0.0 0.3 0.1 2.8 2.3        
Invitation or announcement 8.2 0.1 0.5 4.2 0.7 0.7        
Other business or government 4.2 0.0 0.0 5.2 0.0 0.0        
   Total Business or Nonfederal 42.4 0.3 3.3 75.4 10.3 9.4        
   Government        
Social/Charitable/Political/Nonprofit:                    
Announcement/meeting 4.9 0.0 0.4 1.1 2.0 1.6        
Request for donation 0.3 0.0 0.0 0.1 0.1 0.2        
Confirmation of donation 0.4 0.0 0.1 0.0 0.1 0.0        
Bill/invoice/premium 0.1 0.0 0.0 0.0 0.3 0.2        
Other social/charitable/political/nonprofit 1.4 0.0 0.2 0.0 22.3 21.3        
   Total Social/Charitable/Political/Nonprofit 7.1 0.0 0.8 1.3 24.8 23.4        
Don't Know/No answer 0.7 0.0 0.1 1.7 0.8 0.5        
   Total Mail Recieved by Household 62.6 2.7 7.0 78.4 35.9 33.3        
   Pieces Per Household Per Week 0.3 0.0 0.1 0.1 0.3 0.3        
Base: RPW Total, First-Class Cards.           
1 Includes credit card statement/bill.