Table A3-8
Standard Mail1 Shape by Addressee
(Percentage of Pieces)
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)
BL_A BL_B _NAME_ _LABEL_ COL1 COL2
Specific member(s) of HH Letter Size Envelope PCT_ROW Percent of Row Frequency 88.82772 88.20159
Specific member(s) of HH Larger Envelope PCT_ROW Percent of Row Frequency 91.69187 90.2499
Specific member(s) of HH Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 73.98085 78.30149
Specific member(s) of HH Catalog (not in envelope) PCT_ROW Percent of Row Frequency 94.85422 95.55637
Specific member(s) of HH Detached label card PCT_ROW Percent of Row Frequency 10.6381 14.94827
Specific member(s) of HH Postcard PCT_ROW Percent of Row Frequency 69.11103 74.18132
Shape Specific Household Member Occupant/Resident No Answer Total Specific member(s) of HH Flyers/Circulars PCT_ROW Percent of Row Frequency 62.81538 61.90672
Specific member(s) of HH Magazines/Newsletters PCT_ROW Percent of Row Frequency 50.67072 48.00277
1987 2008 2009 1987 2008 2009 1987 2008 2009 1987 2008 2009 Occupant, resident, postal patron Letter Size Envelope PCT_ROW Percent of Row Frequency 7.120205 7.836689
Letter size envelope 89.5 88.8 88.2 8.6 7.1 7.8 1.9 4.1 4.0 100.0 100.0 100.0 Occupant, resident, postal patron Larger Envelope PCT_ROW Percent of Row Frequency 7.512912 8.696306
Larger envelope 87.2 91.7 90.2 11.1 7.5 8.7 1.7 0.8 1.1 100.0 100.0 100.0 Occupant, resident, postal patron Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 8.437431 7.896625
Detached label card 5.5 10.6 14.9 94.4 89.2 84.9 0.1 0.1 0.1 100.0 100.0 100.0 Occupant, resident, postal patron Catalog (not in envelope) PCT_ROW Percent of Row Frequency 4.475114 4.047114
Postcard 65.4 69.1 74.2 34.4 30.8 24.8 0.2 0.1 1.0 100.0 100.0 100.0 Occupant, resident, postal patron Detached label card PCT_ROW Percent of Row Frequency 89.22574 84.9312
Catalog (not in envelope) 84.0 94.9 95.6 15.6 4.5 4.0 0.4 0.7 0.4 100.0 100.0 100.0 Occupant, resident, postal patron Postcard PCT_ROW Percent of Row Frequency 30.80846 24.81151
Flyers/Circulars 47.8 62.8 61.9 51.5 36.7 37.6 0.7 0.5 0.5 100.0 100.0 100.0 Occupant, resident, postal patron Flyers/Circulars PCT_ROW Percent of Row Frequency 36.72746 37.63073
Magazines/Newsletters 37.6 50.7 48.0 58.5 48.6 51.2 3.9 0.7 0.8 100.0 100.0 100.0 Occupant, resident, postal patron Magazines/Newsletters PCT_ROW Percent of Row Frequency 48.58323 51.1596
Note: Percents are row percentages within each Shape category.  DK/RF Letter Size Envelope PCT_ROW Percent of Row Frequency 4.052071 3.961725
1 Prior to 2007 Standard mail volumes were inflated by about 3 billion pieces due to a double count of Detached  Address Labels in the Carrier Cost System (CCS).  Also, volumes through 2007 were understated by about 2 to 3 billion pieces in the CCS.  These CCS volumes are used as a control for survey results. DK/RF Larger Envelope PCT_ROW Percent of Row Frequency 0.795213 1.053798
DK/RF Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 17.58172 13.80188
DK/RF Catalog (not in envelope) PCT_ROW Percent of Row Frequency 0.670666 0.396514
DK/RF Detached label card PCT_ROW Percent of Row Frequency 0.136162 0.120522
DK/RF Postcard PCT_ROW Percent of Row Frequency 0.080508 1.00717
DK/RF Flyers/Circulars PCT_ROW Percent of Row Frequency 0.457165 0.462553
DK/RF Magazines/Newsletters PCT_ROW Percent of Row Frequency 0.746041 0.83763