Table A3-54
Standard Mail Reaction to Mail Piece by Addressee
(Percentage of Pieces)
Postal Fiscal Years 1987, 2008 and 2009
(Diary Data)
BL_A _NAME_ _LABEL_ C1Y1 C1Y2 C2Y1 C2Y2 C3Y1 C3Y2 C4Y1 C4Y2
Specific member(s) of HH PCT_ROW Percent of Row Frequency 44.71534 47.21678 6.276949 6.241006 38.77753 43.35518 10.81789 12.02982
Occupant, resident, postal patron PCT_ROW Percent of Row Frequency 37.34478 39.61835 5.398691 6.127682 37.28199 41.25335 10.40398 13.11431
DK/RF PCT_ROW Percent of Row Frequency 4.220965 4.133371 0.633582 0.475131 3.063274 3.27537 1.899484 2.881559
 
 
Type of Address Read Immediately Set Aside Found Useful Will Respond  
 
1987 2008 2009 1987 2008 2009 1987 2008 2009 1987 2008 2009  
Addressed to specific household members 44.9 44.7 47.2 8.7 6.3 6.2 40.1 38.8 43.4 14.4 10.8 12.0  
Addressed to occupant/resident 35.7 37.3 39.6 7.1 5.4 6.1 40.3 37.3 41.3 14.9 10.4 13.1  
NOTE: Percentages represent row percentages within each shape category;
these do not sum to 100 due to the inclusion of multiple questions in this table.