Delivering a positive impact. Leading by example.

USPS Blue Earth

USPS BlueEarth logo

USPS BlueEarth is a branded suite of customer services and product initiatives that provide sustainability solutions and innovations to our customers, including government agencies and businesses.

  • USPS BlueEarth Carbon Accounting

    This service enables business customers to measure and manage carbon impacts across their supply chains. This proprietary service follows the most widely accepted accounting methods to calculate shipping or mailing items’ greenhouse gas emissions based on their characteristics, such as product type, size, weight, processing, distribution and transportation. This no-fee service provides reports that detail GHG emissions associated with the Postal Service’s entire delivery process. Foundation has determined the USPS BlueEarth Carbon Accounting Statement is consistent with carbon neutrality criteria for eligibility in the Carbonfree Shipping program. USPS business customers interested in offsetting emissions can purchase carbon credits using official calculation results from the USPS BlueEarth Carbon Accounting Statement. Learn more here.

  • USPS BlueEarth Federal Recycling Programs

    We help make it easy for federal agencies and their employees to properly dispose of items like empty ink cartridges and unwanted small electronics. It’s easy to manage, free to federal agencies, supplements existing sustainability programs, and measurable results are available through online reports.

    Are you a federal employee?

    Help reduce your impact on the environment by recycling your unwanted personal property. Employees may be able to earn cash back on items like smartphones, tablets and other small electronics.

    Here’s how it works.

  • USPS BlueEarth Secure Destruction

    This service is a cost-effective, secure and convenient way to manage mail containing personal protected information. It’s designed specifically for business mailers who use the Intelligent Mail barcode. This technology enables the Postal Service to identify, intercept and securely shred letter-size pieces of undeliverable-as-addressed First-Class Mail with personal protected information that would otherwise be returned to the sender.

    See how it works

    For more information on Secure Destruction, visit PostalPro.

Direct mailers

How green is your campaign? By using the right strategies and resources, you can create direct mail that effectively delivers your message and has a minimal impact on the environment.

Green ideas for mailers:

  • Regularly update and improve your mailing lists to limit duplication and waste.
  • Use research to effectively target your customers. Folks who live in apartment buildings, for example, probably don’t need lawn services.
  • Allow customers to opt out of your mailings to ensure you’re not sending them unwanted mail.
  • Reduce your return-to-sender mail volumes and avoid the carbon impacts of mail by using the USPS BlueEarth Secure Destruction program. Here’s more information.
  • Use recycled materials for the mailings you create.
  • When sourcing paper, make sure it comes from forests managed with practices certified by independent, third-party organizations such as the Sustainable Forestry Initiative and the Forest Stewardship Council.
  • Design your mailings with a reduced impact to the environment by printing with water-based inks, on uncoated paper stocks, and sending windowless envelopes.
  • Print on both sides of the paper to save resources and reduce mailing costs.
  • Encourage your customers to recycle the mailing once they’ve read it, and tell them how you made your mailing as green as possible.