Grow Your Business Days Message and Talking Points

n The Postal Service is increasing its efforts to con­nect with smaller companies and local merchants to alert them to offerings that make it easier and less expensive to do business with us.

n The Postal Service is holding GYBD events to show small businesses how to use Postal Service products and services to grow their businesses.

n GYBD events are being held now through summer 2012 at Post Offices throughout the country.

n In the past, GYBD have been highly successful for Post Offices in selling Advertising Mail and Pre­mium Postcards and in helping eBay shippers dis­cover the benefits of shipping with the U.S. Postal Service.

n Postmasters and other Postal Service employees will provide hands-on instruction in the use of an online interactive tool, https://smp.usps.gov, which helps mailers research “residences” or “residences and businesses” in the neighbor­hoods near their businesses.

n Businesses can see if there are GYBD events scheduled in their areas by visiting www.usps.com/everydoordirectmail.

n Besides EDDM, GYBD events are being planned for other topics.