Pembroke Pines FL — The U.S. Postal Service’s South Florida District is offering free seminars to help small businesses save money on their mailings. It’s part of a “grow your business days” initiative promoting Every Door Direct Mail (EDDM) in South Florida and across the nation.
EDDM lets a business market to every address in the neighborhoods near the business without the need for names or street addresses. The business saves the cost of renting a mailing list and does not require a postage permit to mail. That means no annual fee! Just bring mail bundles to the Post Office that services the area you want to reach, and letter carriers will deliver these mailpieces during regular delivery. And the postage is only 14.2 cents per piece!
“EDDM is designed to give smaller businesses an easy, low-cost method to get marketing mail to a local audience,” says USPS Grow Your Business Days Coordinator Lillian Castro.
Nearly any business can take advantage of EDDM’s marketing power, according to Castro who says retailers including auto dealers, restaurants and pizzerias, pharmacies, clothing stores, furniture dealers, flower shops, coffee shops, and bakeries would benefit. Not to mention service-based businesses such as attorneys, health care professionals, dry cleaners, home improvement companies, and real estate firms.
EDDM Requirements:
- Mail must be dropped at the Post Office that services the carrier routes being targeted.
- 5,000 maximum mailpieces per mailer per day.
- Per-piece weight up to 3.3 ounces.
- Standard Mail flats only.
If your business is ready to save on mailing costs, visit usps.com/everydoordirectmail to register for a free seminar scheduled below:
VEDADO PARK COMMUNITY CENTER, 3710 Paseo Andalusia, West Palm Beach FL
Event Date: Friday, May 6, 10:30 AM
TROPICAL REEF POSTAL STORE, 1950 NE 6 Street, Pompano Beach FL
Event Date: Saturday, May 7, 10:00 AM
HOMESTEAD MAIN POST OFFICE, 739 Washington Avenue, Homestead FL
Event Date: Wednesday, May 11, 10:00 AM
BROWARD COUNTY MAIN LIBRARY, 100 S Andrews Avenue, Fort Lauderdale FL
Event Date: Friday, May 13, 11:00 AM
PROMENADE POST OFFICE, 3690 W 18 Avenue, Hialeah FL
Event Date: Wednesday, May 18, 10:00 AM
MIAMI GENERAL MAIL FACILITY, 2200 NW 72 Avenue, Miami FL
Event Date: Friday, June 10, 9:00 AM
MIAMI GARDENS BRANCH, 6193 NW 183 Street, Hialeah FL
Event Date: Wednesday, June 15, 10:00 AM
# # #
Please Note: For broadcast quality video and audio, photo stills and other media resources, visit the USPS Newsroom at www.usps.com/communications/newsroom/welcome.htm.
A self-supporting government enterprise, the U.S. Postal Service is the only delivery service that reaches every address in the nation, 150 million residences, businesses and Post Office Boxes. The Postal Service receives no tax dollars for operating expenses, and relies on the sale of postage, products and services to fund its operations. With 32,000 retail locations and the most frequently visited website in the federal government, usps.com, the Postal Service has annual revenue of more than $67 billion and delivers nearly 40 percent of the world’s mail. If it were a private sector company, the U.S. Postal Service would rank 29th in the 2010 Fortune 500. Black Enterprise and Hispanic Business magazines ranked the Postal Service as a leader in workforce diversity. The Postal Service has been named the Most Trusted Government Agency six consecutive years and the sixth Most Trusted Business in the nation by the Ponemon Institute.
