WHAT:
The U.S. Postal Servicededicates the new Archie Stamp and offers an Archie pictorial postmark. Customers purchasing the Sunday Funnies stamp pane will receive an Archie comic book. (Comic book supplies are limited and will be available on a first come first serve basis after the stamp dedication.)

WHO:
Nancy Silberkleit, Co-CEO Archie Comics
Debra Jones, USPS Westchester District Marketing Manager
Robert McCarthy, Rye Acting Postmaster

WHEN:
July 21, 2010, 11 a.m.

WHERE:
Rye Post Office, 41 Purdy Ave., Rye, NY 10580

BACKGROUND:
The Sunday Funnies stamp pane honors Archie, Beetle Bailey, Dennis the Menace, Garfield and Calvin and Hobbes.

Offering an idealized portrait of American adolescence, Archie existed only in comic-book form before debuting in newspapers in 1946. A typical small-town teenager with a knack for goofing things up, 17-year-old Archie Andrews is often torn between haughty brunette Veronica Lodge and sweet, blonde Betty Cooper.

The Archie Comics line of comic books is one of the most successful, longest running brands in the history of the comic industry. Archie Comics have sold 1.5 billion comics and are published in a dozen different foreign languages and distributed all over the world. Archie Comics has spawned characters whose popularity has spilled over into other media and who have become part of popular culture. Sabrina the Teenage Witch and Josie and The Pussycats are just some of the many legendary franchises that are part of the Archie Comics Library.

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Please Note: For broadcast quality video and audio, photo stills and other media resources, visit the USPS Newsroom at www.usps.com/news.

A self-supporting government enterprise, the U.S. Postal Service is the only delivery service that reaches every address in the nation, 150 million residences, businesses and Post Office Boxes. The Postal Service receives no direct support from taxpayers. With 36,000 retail locations and the most frequently visited website in the federal government, the Postal Service relies on the sale of postage, products and services to pay for operating expenses. Named the Most Trusted Government Agency five consecutive years and the sixth Most Trusted Business in the nation by the Ponemon Institute, the Postal Service has annual revenue of more than $68 billion and delivers nearly half the world’s mail. If it were a private sector company, the U.S. Postal Service would rank 28th in the 2009 Fortune 500.