CINCINNATI, OH — The U.S. Postal Service recognized Procter & Gamble (P&G), headquartered in Cincinnati, Ohio, during the National Postal Forum in Nashville, Tennessee. P&G received a Mail Innovation Award for the company’s support of the success of mail and its commitment to a successful business relationship with the Postal Service.

Proctor and Gamble was one of 18 companies recognized this year by the Postal Service at the National Postal Forum (NPF), which, for more than 40 years, has been recognized as the premier educational trade show for the mailing industry.

“We are pleased to recognize and honor Proctor and Gamble for its innovation, creativity and leadership,” Dr. Joshua D. Colin, vice president of the Eastern Area, who nominated Proctor and Gamble for the award. “By working closely with the Postal Service to develop strategic business solutions, P&G has produced winning results, which supports the mailing industry.”

The Mail Innovation Award, presented annually at NPF, recognizes Postal Service customers who have demonstrated creativity by finding new ways to use the mail to drive significant business results and mail growth. They have taken calculated risks by using the mail in new and innovative ways to help achieve their business objectives with successful, quantifiable results. They are committed to producing winning results for their customers and the mailing industry.

Proctor and Gamble’s Retail Marketing Services (RMS) worked closely with the Postal Service to develop internal enhancements, which integrated with 3rd party software to allow rate shopping and enhanced tracking features to be customized for each “job.” The RMS worked extensively with key USPS personnel including Sales, Pricing, Transportation, Operations Integration, Technical Integration and Business Service Network to address various needs which would vary from project to project. The end result was an agreement which enabled the RMS Group to achieve desired results, savings as well as tracking, for significant impact against bottom line expenses.

Proctor and Gamble is a global consumer goods company that uses Postal Service programs and technology to fine-tune its operations to offer a best-in-class product at the best cost for its customers. Widely recognized as one of the world’s premier marketers of approximately 80 brands worldwide, P&G is a giant in the industry. It took a combination of postal knowledge and innovative thinking to achieve this level of success in the industry.

# # #

Please Note: For broadcast quality video and audio, photo stills and other media resources, visit the USPS Newsroom at about.usps.com/news/welcome.htm.

For reporters interested in speaking with a regional Postal Service public relations professional, please go to about.usps.com/news/media-contacts/usps-local-media-contacts.pdf.

Follow us on twitter.com/USPS and like us at facebook.com/USPS. For more information about the Postal Service, go to usps.com and usps.com/postalfacts.