Azeezaly S. Jaffer
Vice President, Public Affairs and Communications

September 2001

DISTRICT MANAGERS and POSTMASTERS

SUBJECT: National Stamp Collecting Month (Stamp Collecting: Your Passport for the World)

Philately or stamp collecting is one of the most popular hobbies in the world. National Stamp Collecting Month in October is a great time to spark interest in the U.S. Postal Service's stamp program, promote stamp collecting, and generate new collectors.

The next person entering your Postal facility may be a serious collector who buys every stamp we produce or a casual collector who keeps only the special commemorative stamp editions that have personal appeal.

Now is the time to plan special stamp collecting events in your community for October. Take advantage of National Stamp Collecting Month to inspire people, especially school children, to take up the hobby. This year's theme-Stamp Collecting: Your Passport to the World-shows how stamps can lead to an exciting world of discovery, exploration, and adventure.

The National Stamp Collecting Month campaign launches nationally as the "That's All Folks!" stamp is issued on October 1 in Beverly Hills, California. The publicity kit included in this Postal Bulletin offers a step-by-step guide for creating local National Stamp Collecting Month events and activities. The kit includes the following:

  • Suggestions to generate publicity.
  • Fill-in news releases for National Stamp Collecting Month events.
  • A letter to the editor that you can send to your local newspapers to promote your National Stamp Collecting Month ceremonies and events.
  • Sample media advisory, public service announcement, and thank-you notes.
  • A speech to give during local community events.
  • Public Affairs and Communications and Government Relations contacts.

Your support of this year's campaign is vital to its success. Please use this publicity kit to develop and plan your local events, and keep your area Public Affairs and Communications manager informed of your activities.

Azeezaly S. Jaffer
Vice President, Public Affairs and Communications

475 L'Enfant Plaza SW
Washington DC 20260-3100

P.S. Thank you for your support of this year's National Stamp Collecting Month Program