DISTRICT MANAGERS, CUSTOMER SERVICE AND SALES
SUBJECT: Licensing Program Opportunities - 50 State Quarters@ Greetings from America Products
This year the United States Postal Service and the United States Mint signed an agreement to
jointly develop and market a number of retail products that feature two of America's most popular items-the 50 State Quarters@ and the Greetings From America stamps.
Each year customers will be able to purchase products packaged in a special portfolio or the state
card collection, featuring five state quarters and five corresponding state stamps. The United States Postal Service will sell these products through a subscription program by calling 1-800-STAMP-24
or as individual annual products through www.usps.com/shop.
As each item becomes available, your state will have an opportunity to showcase our products and services, increase revenue and highlight this fun and educational program with a special ceremony
or event. The United States Mint coordinates the 50 State Quarters@ Program unveiling events with
each state's governor's office. The program began in 1999, issuing five quarters per year, and will
end in 2008. As future unveiling dates are announced, your local Public Affairs and Communications (PAC) representatives will notify you.
I have asked our Public Affairs and Communications field representatives to work closely with you to
help create and implement state events to promote this program. This publicity kit will help your employees hold a successful event. Our Public Affairs and Communications representatives will also assist you
in maximizing media opportunities and leveraging our message with employees and customers.
Thank you for your efforts.
Azeezaly S. Jaffer, Vice President
Public Affairs and Communications
Anita Bizzotto, Chief Marketing Officer
Vice Presidents, Area Operations
Public Affairs and Communications Managers
475 L'ENFANT Plaza SW
WASHINGTON DC 20260