STAMP ANNOUNCEMENT 06-46

With Love and Kisses Stamp

The Postal ServiceTM will issue a 39-cent With Love and Kisses special stamp in one design in a pressure-sensitive adhesive (PSA) convertible booklet of 20 (Item 676700), on January 13, 2007, in Hershey, Pennsylvania. The stamp, designed by Derry Noyes of Washington, DC, also goes on sale nationwide January 13, 2007.

The stamp features a silver Hershey's Kisses chocolate on a deep red background. The shape of the Kisses chocolate mirrors the form of the passionate red heart that rises behind it. Written on the heart is "Love" while "Kisses" appears on the plume that extends from the top of the chocolate treat. The stamp also commemorates the 100th anniversary of Hershey's Kisses in 2007.

How to Order First Day of Issue Postmark

Customers have 60 days to obtain the first day of issue postmark by mail. They may purchase new stamps at their local Post OfficeTM, by telephone at 800-STAMP-24, and at The Postal Store Web site at www.usps.com/shop.

They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

WITH LOVE AND KISSES STAMP
POSTMASTER
FIRST DAY OF ISSUE CANCELLATION
50 N LINDEN ROAD
HERSHEY PA 17033-9998

After applying the first day of issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark. All orders must be postmarked by March 13, 2007.

How to Order First Day Covers

Stamp Fulfillment Services also offers first day covers for new stamp issues and Postal Service stationery items postmarked with the official first day of issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic catalog. Customers may request a free catalog by calling 800-STAMP-24 or writing to:

INFORMATION FULFILLMENT
DEPT 6270
US POSTAL SERVICE
PO BOX 219014
KANSAS CITY MO 64121-9014

Philatelic Products

There are five philatelic products available for this stamp issue.

• Item 676740: Booklet Pane of 20 - $7.80.

• Item 676761: First Day Cover - $.0.77.

• Item 676765: DCP CNC Cover - $1.50.

• Item 676793: First Day Cover Keepsake - $8.57.

• Item 676799: Digital Color Postmark Keepsake - $9.30.

Distribution: Item 676700, 39-cent With Love and Kisses, PSA Convertible Booklet of 20

Stamp distribution offices (SDOs) will receive approximately 25 percent of their standard automatic distribution quantity for a PSA booklet. Distributions are rounded up to the nearest master carton size (4,000 booklets).

Initial Supply to Post Offices

SDOs will make a subsequent automatic distribution to Post Offices of one-quarter their standard automatic booklet distribution quantity using PS Form 17, Stamp Requisition/Stamp Return. SDOs must not distribute these booklets to Post Offices before January 4, 2007.

Additional Supply

Post Offices requiring additional booklets must requisition Item 676700 from their designated SDO using PS Form 17. SDOs requiring additional booklets must order them from the appropriate accountable paper depository (APD) using PS Form 17.

For fulfilling supplemental orders from SDOs, the Memphis and New York APDs will each receive 440,000 additional booklets; the San Francisco and Chicago APDs will each receive 400,000 additional booklets; and the Denver APD will receive 140,000 additional booklets.

Sales Policy

All Post Offices must acquire and maintain a supply of each new commemorative stamp as long as customer demand exists, until inventory is depleted, or until the stamp is officially withdrawn from sale. If supplies run low, Post Offices must reorder additional quantities using their normal ordering procedures.

— Stamp Services,
Government Relations, 12-7-06