Stamp Announcement 07-38: Gerald R. Ford

Gerald R. Ford 41-cent stamp

On August 31, 2007, in Grand Rapids, Michigan and Rancho Mirage, California, the Postal Service™ will issue a 41-cent, Gerald R. Ford commemorative stamp in one design in a pressure-sensitive adhesive (PSA) pane of 20 (Item 571000). The stamp, designed by Ethel Kessler of Bethesda, Maryland, goes on sale nationwide August 31, 2007.

The stamp art is a portrait of President Ford painted by award-winning artist Michael J. Deas of Brooklyn Heights, New York.

How to Order First Day of Issue Postmark

Customers have 60 days to obtain the first day of issue postmark by mail. They may purchase new stamps at their local Post Office™, at The Postal Store® Web site at, or by calling 800-STAMP-24. They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:




Gerald R. Ford

Item Number:


Denomination &
Type of Issue:

41-cent Commemorative


Pane of 20 (1 design)



Issue Date:

August 31, 2007


Grand Rapids, MI
Rancho Mirage, CA


Ethel Kessler, Bethesda, MD

Art Director:

Ethel Kessler, Bethesda, MD


Ethel Kessler, Bethesda, MD


Michael J. Deas,
Brooklyn Heights, NY




Joseph Sheeran

Manufacturing Process:

Offset, Microprinting, “USPS”


Ashton Potter (USA) Ltd. (APU)

Printed at:

Williamsville, NY

Press Type:

Mueller Martini, A 76

Stamps per Pane:


Print Quantity:

80 million stamps

Paper Type:

Nonphosphored, Type III

Adhesive Type:


Processed at:

Ashton Potter (USA) Ltd.


Black, Cyan, Magenta, Yellow,
PMS 871C (Gold)

Stamp Orientation:


Image Area (w x h):

0.84 x 1.42 in./21.336 x 36.068 mm

Overall Size (w x h):

0.98 x 1.56 in./24.892 x 39.624 mm

Full Pane Size (w x h):

5.95 x 7.24 in./151.13 x 183.896 mm

Plate Size:

240 stamps per revolution

Plate Numbers:

“P” followed by five (5) single digits

Marginal Markings:


Stamp Side:

© 2007 USPS • Plate position
diagram • Price • Plate numbers
in four corners of pane

Back Side:

4 barcodes “571000”
• USPS logo

After applying the first day of issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark. All orders must be postmarked by October 30, 2007.

How to Order First Day Covers

Stamp Fulfillment Services also offers first day covers for new stamp issues and Postal Service stationery items post­marked with the official first day of issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic catalog. Customers may request a free catalog by calling 800-STAMP-24 or writing to:

DEPT 6270
PO BOX 219014
KANSAS CITY MO 64121-9014

Philatelic Products

There are five philatelic products available for this stamp issue:

Distribution: Item 571000, 41-cent Gerald R. Ford PSA Pane of 20 Stamps

Stamp distribution offices (SDOs) will receive approxi­mately 80 to 85 percent of their full standard automatic dis­tribution quantity for a PSA sheet stamp. Distributions are rounded up to the nearest master carton size (40,000 stamps).

Initial Supply to Post Offices

SDOs will make a subsequent automatic distribution to Post Offices of one-half their full standard automatic distri­bution quantity using PS Form 17, Stamp Requisition/Stamp Return. SDOs must not distribute stamps to Post Offices before August 24, 2007.

Additional Supply

Post Offices requiring additional stamps must requisi­tion Item 571000 from their designated SDO using PS Form 17. SDOs requiring additional stamps must order them from the appropriate accountable paper depository (APD) using PS Form 17.

For fulfilling supplemental orders from SDOs, the Chicago APD will receive 3,600,000 additional stamps; the San Francisco APD will receive 3,200,000 additional stamps; the New York and Memphis APDs will each receive 2,800,000 additional stamps; and the Denver APD will receive 960,000 additional stamps.

Sales Policy

All Post Offices must acquire and maintain a supply of each new commemorative stamp as long as customer demand exists, until inventory is depleted, or until the stamp is officially withdrawn from sale. If supplies run low, Post Offices must reorder additional quantities using their normal ordering procedures.