The Postal Service™ launched its redesign of USPS.com® in July. The redesign included separating the eCommerce (transactional) website from the Corporate (About.usps.com) website. This change provides customers easy access to our most popular tools such as Track and Confirm, Schedule a Pickup, Calculate a Price, and Lookup a ZIP Code through “Quick Tools”, which are available from all eCommerce pages. The new website also includes a global navigation and a new “look and feel” to further improve the customer experience.
In addition, in October, USPS.com launched a new multilingual option in Spanish and Chinese to provide customers the ability to view pages and FAQs in their selected language. The Hold Mail, Redelivery, and PO Locator applications were redesigned to be more user friendly, and the “My Account” feature was enhanced to allow customers to review their global activity history.
The USPS® Mobile iPhone 3.0 application will be available soon and offers new features and enhancements for customers.
The following materials were developed to communicate the USPS.com and USPS Mobile new features and enhancements and give you a sneak peak into what’s coming in early 2012 and beyond:
n Standup Talk for All Employees.
n Standup Talk for Retail and Delivery Employees.
n Briefing Sheet.
n Frequently Asked Questions (FAQs).
Announcing More New Applications and Features on USPS.com and USPS Mobile!
Did you know that USPS.com and USPS Mobile have more new and enhanced features and applications?
USPS.com now offers:
n A redesigned PO Locator Application that offers customers the ability to search numerous location types and services according to the location type.
n Click-N-Ship® labels integrated into Activity History.
Also, USPS Mobile will launch the new iPhone app.
The new app offers:
n A new barcode scanner function (via the iPhone camera) for shipping labels (available on iPhone 3GS, iPhone 4, and iPad 2 only).
n Next-day pickup scheduling capability.
n A new order supplies tool.
n Updated PO Locator filters.
n A price calculation function with online pricing.
Customers can just scan the barcode on their shipping labels with the iPhone camera. The app recognizes the shipment and stores the label number so there is no need for customers to input label numbers.
These other convenient tools are also still available on the app:
n Lookup a ZIP Code.
n Track & Confirm tool.
n Find USPS Locations.
These new applications and features follow the successful launch of the website redesign in July, which provided the framework for these improvements, and the October launch of the new multilingual option (Spanish and Chinese), and the redesign of the Hold Mail, Redelivery, and Carrier Pickup™ applications.
And that’s not all — more website enhancements are coming in early 2012!
Announcing More New Applications and Features on USPS.com and USPS Mobile!
n The PO Locator Application has been redesigned to offer customers the ability to search numerous location types and services according to the location type selected.
n Click-N-Ship labels are now integrated into Activity History.
The USPS Mobile iPhone app is coming soon and will include:
n A new barcode scanner function (via the iPhone camera) for shipping labels (available on iPhone 3GS, iPhone 4, and iPad 2 only).
n Next-day pickup scheduling capability.
n A new order supplies tool.
n Updated PO Locator filters.
n A price calculation function with online pricing.
The new scanner function allows customers to scan the barcode on their shipping labels with the iPhone camera. The app recognizes the shipment and stores the label number so there is no need to input the numbers.
These other convenient tools are also still available on the app:
n Lookup a ZIP Code.
n Track & Confirm tool.
n Find USPS Locations.
These new features and enhancements make using USPS services easier and more convenient for our customers.
Tell your customers about these enhancements. Ask if they have used our online or mobile services. If not, encourage them to do so. The holidays are a busy time — these new features make it easier for customers to do business with us.
And there’s more to come! Stay tuned for more website and mobile enhancements coming next year!
The Postal Service launched the USPS.com website redesign in July. The redesign included:
n A separate eCommerce site for transactional pages.
n An “About USPS.com” or Corporate site to house corporate information.
n A new “look and feel” with global navigation for ease of use and improved customer experience.
n “Quick Tools” modal containing the most popular applications such as Track & Confirm, PO Locator, Calculate a Price, and Lookup a ZIP Code available on all pages.
The website redesign was the first step in a series of features and enhancements to help increase revenue and improve the customer’s online experience.
In October, the following new features and enhancements were released:
n New multilingual option to view USPS.com in Spanish and Chinese.
n Click-N-Ship label integration into Activity History.
n Redesign of Hold Mail Application.
n Redesign of Redelivery Application.
n Redesign of Carrier Pickup Application.
n Redesign of PO Locator Application.
The applications noted above were improved (to include integration with Activity History, Address Book, and the Product Tracking System) to simplify the online request process for customers by pre-populating fields.
The USPS Mobile iPhone 3.0 application will be available soon and offers these new features:
n Next Day Pickup scheduling.
n Get Supplies — the ability to order free shipping supplies.
n A scanner — through iPhone camera — which scans and stores all USPS barcodes and QR Codes. Customers no longer need to enter the multi-digit label numbers to check the status of their shipments.
n Online pricing with the Calculate A Price feature.
Coming in 2012:
n New Online Premium Forwarding Service® (PFS®).
n Redesign of The Postal Store®.
n Redesign of Personalized Stamped Envelopes.
n Click-N-Ship Application Redesign.
n More USPS Mobile app enhancements.
Q. Why was the website redesigned?
A. The website was redesigned in July to help customers do business with us more easily. There is a transactional site — USPS.com, and a Corporate site —About.usps.com — where customers can easily find information about the Postal Service. The redesign also included improved navigation that helps customers take action — whether they want to ship, send mail, manage their mail, or shop. “Quick Tools” appear on every page of the transactional site to keep the most popular functions on USPS.com at customers’ fingertips. There’s also an updated look and feel and a streamlined account signup.
Q. What are “Quick Tools?”
A. “Quick Tools” are the most frequently used applications on USPS.com, which allow you to perform specific tasks such as Track and Confirm, Find a Post Office, Calculate a Price, and Look Up ZIP Code.
Q. What additional languages are offered on USPS.com?
A. USPS.com now has an option to view pages in Spanish and Simplified Chinese. More languages will be offered in the future.
Q. How do I select a language?
A. To select a language, hover over the drop-down language selection in the grey header in the top far left of the page. Each time you visit USPS.com, the drop-down selection in the header will default to “English”. Select your preferred language to see the page displayed in that language. You can change your language for that page and USPS browsing session by performing the same action.
Q. What pages of the USPS.com website are available to be viewed in Spanish and Chinese?
A. All Product/Service description pages as well as all FAQs, many advertisements, and applications like Look Up a ZIP Code and Track and Confirm are available in Spanish and Chinese. Other applications and content will be translated in future releases.
Q. What is the enhanced “My Account”?
A. USPS.com is using a new eCommerce platform that will improve the customer’s online experience. It provides customers the ability to view their global activity history.
Q. Were there any changes made to the Hold Mail application?
A. The main change to Hold Mail is the ability for customers to submit their request up to 30 days prior to the “start” date instead of the current 14 days. Also, the Hold Mail application will be integrated with Address Book and Activity History making the process easier to complete through pre-population of fields.
Q. What is new for Redelivery?
A. The Redelivery application was redesigned and is integrated with Customer Registration, Activity History, and the Product Tracking System to simplify the request process for customers by pre-populating fields.
Q. What changes were made to Carrier Pickup?
A. The Carrier Pickup application was redesigned and is now integrated with Address Book and Activity History. This will simplify the process for customers by pre-population of fields.
Q. What changed about the PO Locator?
A. The application is now in-house instead of being offered by a third-party. Also, PO Locator offers search capability to numerous location types and to more services.
Q. What is Premium Forwarding Service?
A. Premium Forwarding Service is a service where customers request their local Post Office collect their mail and reship it to another location once a week using the convenience of Priority Mail.
Q. Will customers be able to enroll online for Premium Forwarding Service?
A. Yes. Customers will soon be able to complete Premium Forwarding Service enrollment online — without going to the Post Office. Customers will also be able to modify or cancel their request from their desktop.
Q. What is changing about The Postal Store?
A. The Postal Store will be redesigned with a new “look and feel” to improve the customer experience. The new store will offer the ability for cross-selling and upselling and will lay the groundwork for future enhancements.
Q. What are the planned changes for Personalized Stamped Envelopes?
A. The Personalized Stamped Envelopes application will be redesigned to allow customers to add multiple orders to the same shopping cart, and to view an image of their envelope throughout the entire process. Customers will also be able to enter special characters (without calling the 1-800 line) and use Address Book to select the return address.
Q. What are the new features that will be offered with the USPS Mobile iPhone App?
A. The app will offer the following new features:
n A new barcode scanner function (via the camera) for shipping labels (available on iPhone 3GS, iPhone 4, and iPad 2 only).
n Next-day pickup scheduling capability.
n A new order supplies tool.
n Updated PO Locator filters.
n A price calculation function with online pricing.
To learn more about these changes, go to www.usps.com/newwebsite.htm
— Digital Access,
Channel Access, 11-17-11
