Stamp Announcement 12-23: Cherry Blossom Centennial

Stamp Announcement 12-23: Cherry Blossom Centennial

On March 24, 2012, in Washington, DC, the Postal Ser­vice™ will issue a Cherry Blossom Centennial (Forever® priced at 45 cents) commemorative se-tenant pair stamp, in two designs in a pressure-sensitive adhesive (PSA) pane of 20 stamps (Item 468200).

In 2012, the U.S. Postal Service® commemorates the centennial of the gift of more than 3,000 cherry blossom trees from the city of Tokyo to the city of Washington, DC. Two se-tenant stamps picture cherry trees in full bloom around the Tidal Basin. In the stamp on the left, trees arch over two girls dressed in bright kimonos and a family on a stroll with the Washington Monument in the background. On the second stamp, the Jefferson Memorial forms the backdrop for tourists taking in the sights under a canopy of pink blooms. Working with art director Phil Jordan, artist Paul Rogers created the stamp art.

The stamp will go on sale nationwide March 24, 2012.

Distribution: Item 468200, Cherry Blossom Centennial (Forever priced at 45 cents) Commemorative PSA Pane of 20 Stamps

Stamp distribution offices (SDOs) and stamp distribu­tion centers (SDCs) will receive their standard automatic distribution quantity for a PSA pane stamp. Distributions are rounded up to the nearest master carton size of 40,000 stamps.

Initial Supply to Post Offices

SDOs/SDCs will make a subsequent automatic distribu­tion to Post Offices of a quantity to cover approximately 45 days of sales. Distribution quantities for the automatic dis­tribution will be posted, by finance number and unit ID, on the Asset Management SDC webpage at SDOs/SDCs must not distribute this commemorative sheet to Post Offices before March 9, 2012.

Additional Supply

Post Offices requiring additional quantities of Item 468200 must requisition them from their designated SDO/SDC after the first day of issue using PS Form 17, Stamp Requisition/Stamp Return.

Sales Policy

All Post Offices should maintain a sufficient inventory level of this item until the stamp is officially withdrawn from sale. If supplies run low, Post Offices must reorder addi­tional quantities using their normal ordering procedures.

How to Order the First Day of Issue Postmark

Customers have 60 days to obtain the first day of issue postmark by mail. They may purchase new stamps at their local Post Office™, at The Postal Store® website at, or by calling 800-STAMP-24. They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

Cherry Blossom Centennial Stamp
Special Cancellations
PO Box 92282
Washington, DC 20090-2282

After applying the first day of issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark. All orders must be postmarked by May 24, 2012.

How to Order First Day Covers

The Postal Service also offers first day covers for new stamp issues and Postal Service stationery items post­marked with the official first day of issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic Catalog, online at or by calling 800-782-6724. Customers may request a free catalog by calling 800-782-6724 or writing to:

U.S. Postal Service
Catalog Request
PO Box 219014
Kansas City, MO 64121-9014

Philatelic Products

There are five philatelic products available for this stamp issue:

n 468263*, First Day Cover Set of 2, $1.78.

n 468268*, Digital Color Postmark Set of 2, $3.20.

n 468291*, Ceremony Program (random single), $6.95.

n 468294, Notecards, $13.95.

n 468299*, Cancellation Keepsake (DCP Set of 2 w/Pane), $12.95.

Items with an asterisk (*) will use the 128 barcode from Stamp Fulfillment Services. All other philatelic products will continue to use barcode series A, with the exception of the Yearbook and the Guide Book.



Cherry Blossom Centennial

Item Number:


Denomination & Type of Issue:

First-Class Mail® Forever Commemorative


Pane of 20 (2 designs)



Issue Date & City:

March 24, 2012, Washington, DC 20066


Phil Jordan, Falls Church, VA

Art Director:

Phil Jordan, Falls Church, VA


Phil Jordan, Falls Church, VA


Paul Rogers, Pasadena, CA


Joseph Sheeran

Manufacturing Process:

Offset/Microprint “USPS”




Ashton Potter (USA) Ltd. (APU)

Printed at:

Williamsville, NY

Press Type:

Mueller, A76

Stamps per Pane:


Print Quantity:

100 million stamps

Paper Type:

Nonphosphored Type III

Adhesive Type:


Processed at:

Ashton Potter (USA) Ltd. (APU)

Stamp Orientation:


Image Area (w x h):

1.42 x 0.84 in./36.07 x 21.34 mm

Overall Size (w x h):

1.56 x 0.98 in./39.62 x 24.89 mm

Full Pane Size (w x h):

7.24 x 6.42 in./183.90 x 163.07 mm


Black, Cyan, Magenta, Yellow, PMS 293 (C Blue)

Plate Size:

240 stamps per revolution

Plate Numbers:

“P” followed by five (5) single digits

Marginal Markings:



Header: “CHERRY BLOSSOM CENTENNIAL” Plate numbers in four corners of pane


Header: “CHERRY BLOSSOM CENTENNIAL” Verso text © 2011 USPS Plate position diagram USPS logo Barcode (468200) in lower left and upper right corners of pane Promotional text at bottom of pane