© 2011 USPS
On June 1, 2012, in Orlando, Florida, the Postal Service™ will issue Mail a Smile commemorative stamps (Forever® priced at 45 cents) in five designs in a pressure-sensitive adhesive (PSA) pane of 20 stamps (Item 470000) and a $15.95 Premium Stamped Postal Card Booklet of 20 (Item 470066).
The stamps will go on sale nationwide June 1, 2012.
With these stamps, the U.S. Postal Service® presents the second of two issuances featuring beloved Disney•Pixar characters. Following up on Send a Hello, which was issued in 2011, Mail a Smile includes five different designs that spotlight Flik and Dot from A Bug’s Life (1998); Bob Parr (Mr. Incredible) and Dashiell “Dash” Parr from The Incredibles (2004), with “Dash” also shown running in the background; Nemo and Squirt from Finding Nemo (2003); Woody, Bullseye, and Jessie from Toy Story 2 (1999); and Boo, Mike Wazowski, and James P. “Sulley” Sullivan from Monsters, Inc. (2001). The back of the stamp pane shows blue-pencil sketches of characters from these movies interspersed among text that exhorts readers to “mail a smile” to a loved one. Art director William J. Gicker worked with Disney•Pixar to design the stamp art.
Stamp distribution offices (SDOs) and stamp distribution centers (SDCs) will receive their standard automatic distribution quantity for a PSA pane stamp. Distributions are rounded up to the nearest master carton size of 40,000 stamps.
SDOs/SDCs will make a subsequent automatic distribution to Post Offices of a quantity to cover approximately 45 days of sales. Distribution quantities for the automatic distribution will be posted, by finance number and unit ID, on the Asset Management SDC webpage at http://blue.usps.gov/purchase/assetmgnt/am_sdchome.htm. SDOs/SDCs must not distribute this commemorative sheet to Post Offices before May 18, 2012.
Post Offices requiring additional quantities of Item 470000 must requisition them from their designated SDO/SDC after the first day of issue using PS Form 17, Stamp Requisition/Stamp Return.
Customers have 60 days to obtain the first day of issue postmark by mail. They may purchase new stamps at their local Post Office™, at The Postal Store® website at www.usps.com/shop, or by calling 800-STAMP-24. They should affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:
Mail a Smile Stamp
Main Office — Orlando
10401 Post Office Drive
Orlando, FL 32862-9998
After applying the first day of issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark. All orders must be postmarked by August 1, 2012.
Only the following pictorial postmark is permitted for the Mail a Smile stamp. The word “Station” or the abbreviation “STA” is required somewhere in the design, because it will be a temporary station.
To finalize the Mail a Smile stamp pictorial postmark art, insert the date, city, state, and ZIP Code™ of the physical location of your event adjacent to the stamp image. Overall dimensions of the pictorial postmark must not exceed 4 inches horizontally by 2 inches vertically. Collectors prefer the dimensions 3 1/2 inches by 1 inch.
The Postal Service must make all special postmarks known to collectors through advance publicity in the Postal Bulletin. Therefore, all special dedication cancellations must be reported to Stamp Services 4 weeks before the events using PS Form 413, Pictorial Postmark Announcement/Report. To get a copy of the form, go to http://blue.usps.gov/formmgmt/forms/ps413.pdf.
The Postal Service also offers first day covers for new stamp issues and Postal Service stationery items postmarked with the official first day of issue cancellation. Each item has an individual catalog number and is offered in the quarterly USA Philatelic Catalog, online at www.usps.com/shop, or by calling 800-782-6724. Customers may request a free catalog by calling 800-782-6724 or writing to:
U.S. Postal Service
Catalog Request
PO Box 219014
Kansas City, MO 64121-9014
There are ten philatelic products available for this stamp issue:
n 470063*, First Day Cover Set of 5, $4.45.
n 470066, Postcards (20) 4 of each design, $15.95.
n 470067*, First Day of Sale Set of 5, $4.45.
n 470068*, Digital Color Postmark Set of 5, $8.00.
n 470084, Uncut Press Sheets, $36.00.
n 470091*, Ceremony Program (random single), $6.95.
n 470092*, Stamp Deck Card, $0.95.
n 470094*, Stamp Deck Card w/DCP (random single), $1.95.
n 470097*, Panel, $9.95.
n 470099, Cancellation Keepsake (Random DCP w/Pane), $10.95.
Items with an asterisk (*) will use the 128 barcode from Stamp Fulfillment Services. All other philatelic products will continue to use barcode series A, with the exception of the Yearbook and the Guide Book.
Issue:
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Mail a Smile
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Item Number:
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470000
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Denomination & Type of Issue:
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First-Class Forever Commemorative
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Format:
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Pane of 20 (5 designs)
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Series:
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N/A
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Issue Date & City:
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June 1, 2012, Orlando, FL 32862
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Art Director:
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William J. Gicker, USPS
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Engraver:
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WRE
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Modeler:
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Avery Dennison, Designed and Engineered Solutions
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Manufacturing Process:
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Gravure
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Printer:
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Avery Dennison (AVR)
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Printed at:
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AVR, Clinton, SC
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Press Type:
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Dia Nippon Kiko (DNK)
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Stamps per Pane:
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20
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Print Quantity:
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125 million stamps
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Paper Type:
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Nonphosphored, Type III, Blocktagged
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Adhesive Type:
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Pressure-sensitive
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Processed at:
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AVR, Clinton, SC
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Colors:
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Front:
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Yellow, Magenta, Cyan, Black
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Back:
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PMS 7470 (BP Blue)
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Stamp Orientation:
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Square
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Image Area (w x h):
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1.085 x 1.085 in./27.56 x 27.56 mm
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Overall Size (w x h):
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1.225 x 1.225 in./31.12 x 31.12 mm
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Full Pane Size (w x h):
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7.75 x 7.00 in./196.85 x 177.80 mm
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Plate Size:
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80 stamps per revolution
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Plate Numbers:
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“V” followed by four (4) single digits
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Marginal Markings:
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Front:
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Header: “Mail a SMILE” • Plate numbers in upper left and lower right hand corners of stamp pane
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Back:
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Header: “Mail a SMILE” • Sketches of characters from the movies featured on the back of pane
• © 2011 USPS • USPS logo
• © Disney/Pixar • Disney/Pixar logo • Plate position diagram • Barcode (470000) in lower right hand corner of pane • Verso text on back of pane • Promotional text • Proprietary notice
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Issue:
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Mail a Smile
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Item Number:
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470066
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Denomination & Type of Issue:
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32-cent Stamped Postal Cards
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Format:
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$15.95 Premium Stamped Postal Card Booklet of 20 (5 designs)
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Series:
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N/A
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Issue Date & City:
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June 1, 2012, Orlando, FL 32862
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Designer:
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William J. Gicker, USPS
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Art Director:
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William J. Gicker, USPS
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Typographer:
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William J. Gicker, USPS
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Modeler:
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Donald Woo
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Manufacturing Process:
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Offset
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Printer:
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Banknote Corporation of America, Inc./SSP
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Printed at:
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Browns Summit, NC
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Press Type:
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Roland, 300
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Print Quantity:
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25,000 booklets
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Paper Type:
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Phosphor Tagged, Block
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Colors:
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Black, Cyan, Magenta, Yellow,
PMS 5473 (Teal)
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Stamp Orientation:
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Horizontal
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Booklet Size (w x h):
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6.69 x 4.13 in./169.93 x 107.95 mm
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Plate Size:
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18 cards per revolution
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Plate Numbers:
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N/A
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Marginal Markings:
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N/A
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Front:
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Header: “20 PREMIUM STAMPED CARDS” • FOREVER® POSTAGE PAID • Price: “$15.95” • Picture of movie characters • FEATURING FIVE DISNEY-PIXAR FAVORITES at the bottom • MAIL A SMILE postmark
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Back:
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© 2012 USPS • Silhouette of MAIL A SMILE postmark • Narrative • UPC code (04700661) • USPS logo • Item number (470066) • Price: “15.95
• AIC 092 • © Disney/Pixar • Disney/ Pixar Materials • Made in the USA
• Includes 20 postcards with pre-printed Forever® postage! • Pictures of the four designs, other movie characters, and post card addressed to Buzz Lightyear from Woody
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— Stamp Services,
Government Relations and Public Policy, 5-3-12
