usps.com week — March 27–31, 2006
• Work with Public Affairs and Communications to contact consumer and small business reporters in your
local area and offer to demonstrate the suite of
"Quick, Easy, Convenient" services featured on
usps.com for both consumers and small business
• Work with Public Affairs and Communications to contact the technology reporters from your local newspapers and television stations to see if they would be
interested in seeing the advanced technology featured on our Web site.
• Contact the Small Business Administration office in
your area and offer to provide a demonstration of the
suite of "Quick, Easy, Convenient" services featured
• Have an event in your lobby. Provide refreshments
and have demonstrations on how easy it is for customers to use usps.com. Explain how using our online service will save them time because they can go
online instead of coming to the Post Office.
Invitations to planned events are available on Message Maker.
• Contact local colleges and universities to suggest a
demonstration of our online services - our electronic
initiatives should be very useful for their administration, small business center, and students.
• Invite regular customers to a special presentation of
usps.com and all that it has to offer. Postmasters or
retail supervisors generally know the customers who
come into the Post Office on a regular basis.
• Take advantage of the advertising materials available
through Message Maker to support local events. You
can access them in coordination with local marketing
and retail managers. The materials available in Message Maker include direct mail, print ads, event invitations, and Take Ones.