EDDM Retail Highlights

n Only Standard Mail® flats accepted.

n Mailings destined for the local delivery area.

n Per piece weight limit of 3.3 ounces.

n 5,000 maximum mailpieces, per mailer, per day, per unit.

n An online tool https://smp.usps.gov — is available to search carrier-route information and find resi­dences (or residences and businesses) to target for mailings.

n When customers sign up online at www.usps.com/promotions/everydoordirectmailretail.htm for EDDM Retail, they are provided with a universal indicia (see figure below) that can be printed out from a personal computer. (Customers who already have permits will be allowed to use them.)

 

PRSRT STD

ECRWSS

U.S.POSTAGE

PAID

EDDM Retail