Stamp Services

Stamp Announcement 21-8: Garden Beauty

FDOI: Garden Beauty stamp.

On February 23, 2021, in Bloomfield, IN, the United States Postal Service® will issue the Garden Beauty stamps (Forever® priced at the First-Class Mail® rate) in 10 designs, in a pressure-sensitive adhesive (PSA) booklet of 20 stamps (Item 683100). These stamps will go on sale nationwide February 23, 2021, and must not be sold or canceled before the first-day-of-issue.

Garden Beauty stamps celebrate America‘s love of flowers and gardens with 10 new stamp designs in a booklet of 20. Each stamp features a close-up photograph of one of the following flowers:

n A pink flowering dogwood;

n A rose-pink and white tulip;

n An Allium or ornamental onion;

n A pink and white Asiatic lily;

n A magenta dahlia;

n A yellow and pink American lotus;

n A pink moth orchid with mottled petals;

n A pink and white sacred lotus;

n An orange and yellow tulip; and

n A yellow moth orchid with a pink center.

Art director Ethel Kessler designed the stamps with existing photographs by Allen Rokach.

Availability to Post Offices: Item 683100, Garden Beauty (Forever Priced at the First-Class Mail Rate) PSA Double-sided Booklet of 20 Stamps

Stamp Fulfillment Services will not make an automatic push distribution to Post Offices. Post Offices may begin ordering stamps before the first-day-of-issue through SFS Web at sfsweb.usps.gov.

How to Order the First-Day-of-Issue Postmark

Customers have 120 days to obtain the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office™ or at The Postal Store® website at usps.com/shop. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

FDOI – Garden Beauty Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900

After applying the first-day-of-issue postmark, the Postal Service™ will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by June 23, 2021.

How to Order First-Day Covers

The Postal Service also offers first-day covers for new stamp issues and Postal Service stationery items postmarked with the official first-day-of-issue cancellation. Each item has an individual catalog number and is offered in the USA Philatelic catalog and online at usps.com/shop. Customers may register to receive a free USA Philatelic catalog online at usps.com/philatelic.

Locally produced items are not authorized. Only merchandise that has been approved and assigned an item number by Headquarters Retail Marketing may be produced and sold.

 

Issue:

Garden Beauty Stamps

Item Number:

683100

Denomination &
Type of Issue:

First-Class Mail Forever

Format:

Double-sided Booklet of 20 (10 designs)

Series:

N/A

Issue Date & City:

February 23, 2021, Bloomfield, IN 47424

Art Director:

Ethel Kessler, Bethesda, MD

Designer:

Ethel Kessler, Bethesda, MD

Existing Photos:

Allen Rokach, Rokach Photography

Modeler:

Sandra Lane/Michelle Finn

Manufacturing Process:

Offset

Printer:

Banknote Corporation of America

Press Type:

Alprinta 74

Stamps per Booklet:

20

Print Quantity:

600,000,000 stamps

Paper Type:

Phosphor Tagged Paper, Block Tag

Adhesive Type:

Pressure-sensitive

Stamp Orientation:

Horizontal

Image Area (w x h):

1.05 x 0.77 in./26.670 x 19.558 mm

Stamp Size (w x h):

1.19 x 0.91 in./20.226 x 23.114 mm

Full Booklet Size (w x h):

2.375 x 5.743 in./60.325 x 145.872 mm

Colors:

Cyan, Magenta, Yellow, Black

Plate Size:

800 stamps per revolution

Plate Number:

“B” followed by four (4) single digits

Marginal Markings:

Header: GARDEN BEAUTY • Twenty First-Class Forever Stamps • USPS logo • Barcode • Plate number in peel strip area • ©2020 USPS in peel strip area • Promotional text in peel strip area