Courtesy Reply Mail (CRM) consists of preaddressed postcards or envelopes that the mailer provides to customers, both to expedite their responses and to provide more accurate delivery. It differs from BRM in that no fees are required and the respondent is responsible for applying the correct postage before mailing back the card or envelope.
The mailer prepares CRM with the correct address and barcode to take advantage of automated USPS processing. It is a good choice when you wish to direct replies of payments to an address that is different from your usual mailing address, such as a customer service center or a payment processing location.
The Postal Service provides the mailer, at no charge, the facing identification mark (FIM) and the appropriate barcode that the mailer prints on CRM pieces.
Exhibit 7-1a provides layout guidelines for a CRM envelope, and Exhibit 7-1b provides a CRM checklist.
Exhibit 7-1a
Courtesy Reply Mail Layout Guidelines
Exhibit 7-1b
Courtesy Reply Mail Checklist
This checklist is provided to assist mailers with designing Courtesy Reply Mail.
