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FIELD INFORMATION KIT

Postal Service and Hershey's Pumpkin Decorating Contests

Frequently Asked Questions

1) Q. Why is the Postal Service joining with Hershey's?

A. The United States Postal Service® and Hershey's are two of America's oldest and most respected brands. It makes sense for these traditional and family-oriented companies to coordinate efforts to reach out into the community. This initiative combines the trusted familiarity of both the Postal Service and Hershey's in an atmosphere of family fun, while reinforcing the value of both brands.

2) Q. What is the purpose of having a pumpkin decorating contest?

A. Hosting a pumpkin decorating contest in retail lobbies or other Postal Service-sponsored locations is simply a fun, creative way to bring customers to us so we have an opportunity to let them know about our suite of quick, easy, and convenient online services.

3) Q. What do we get out of this event?

A. The Postal Service is a respected member of local communities around the country. Programs such as this increase community goodwill and can be used to build customer awareness and use of new and traditional Postal Service programs, products, and services.

4) Q. Why can't certain states participate in the national contest?

A. New Jersey, North Dakota, Tennessee, Vermont, Puerto Rico, and the District of Columbia cannot participate in the national contest because those locations prohibit sweepstakes of all kinds.

How to Use NetPost Premium Postcards to Enter Local Winners Into Hershey's National Contest and Into the Running for Headquarters Grand Prize

For the purposes of this contest, we request that you use the instructions below even if you are a registered user for usps.com services.

1. Go to www.usps.com/premiumpostcard. Click Sign In.

2. Under "New User," click on Sign Up.

3. Enter a username. We suggest "firstnameZIPCode" (e.g., "John20260" for the username).

4. Enter passcode. We suggest "YourZIP+4" for the passcode (e.g., "202603100").

5. Be sure to include your source code or Business ConnectTM code in the "source code" entry box during registration. This will ensure that you receive your five free postcard credits in the new Premium Postcard account.

6. Confirm your registration by clicking continue, then click on trusted business partner link. You are now on the Premium Postcard site.

7. Scroll down to the "Upload Your Own Image" box and click on Browse.

8. Locate the digital image of the winning pumpkin on your computer - it will be a JPG image (e.g., winner.jpg or 22151.jpg).

9. Confirm this is the winning entry and the correct image and click Next.

10. Leave the message text box blank and click Next.

11. Click on Add an Address and enter your Post Office's address. Click on Continue and Add Another and enter your Area Office address. Click Continue and Add Another and enter the Headquarters address (see below). Click Continue.

SWEETEN UP YOUR PUMPKIN
USPS HEADQUARTERS
475 L'ENFANT PLZ SW RM 1127
WASHINGTON DC 20260-1019

12. Check the box next to each of these addresses in your address book.

13. Review your postcard (you should have three recipients) and then click Send.

14. Click Repeat this card if you would like to send more cards to your office. Follow steps 9, 10, 12, and 13. You can repeat step 14 if you want even more cards.

When the Premium Postcard addressed to your Post Office arrives, use the postcard to prepare your winner's entry into the Hershey's national contest (excluding areas where this is prohibited). Enclose the postcard and the signed release form in an envelope and mail to:

HERSHEYS SWEETEN UP YOUR PUMPKIN CONTEST
PO BOX 4154
GRAND RAPIDS MN 55730-4154

Extra cards can be posted in your office to promote Premium Postcards as a fun, easy way to share picture postcards with family, friends, or business clients.


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Pumpkin Decorating Tips - Using Hershey's Candy

Twizzlers Pull-n-Peel

This candy can be used to make hair: apply in a bunch, individual strands, or even braided; use around facial features to create smile lines; twirl and glue for cheeks and eyes; or cut into smaller pieces for eyelashes, eyebrows, mustaches, or other facial hair.

Hershey's Milk Chocolate Bars

Break into pieces for eyebrows or mustaches, or stand up for spiked hair.

Kit Kat Bars

Break into pieces for scars or spiked hair.

Miniature Reese's Peanut Butter Cups

Use wrapped or unwrapped to add a bit of hair - right- side up or upside down. This candy makes great pumpkin eyes.

Reese's Pieces

This candy can be used for eyes or beauty marks.

Good & Plenty

Use for eyelashes, toenails, lips, and, of course, teeth: vampire or crooked for sweet pumpkin smiles. Group the Good & Plenty around a miniature Reese's Peanut Butter Cup for a flower.

Whoppers

The perfect candy to create curls or eyeballs, or grouped to form lips or polka dots.

Bubble Yum

Unwrap the gum and use single pieces or several. Roll, press, and sculpt the gum like clay to create cheeks, noses, eyes, tails, ears, or hair. Press in lines and other details using a piece of Twizzlers Pull-n-Peel for lip lines and wrinkles.

Hershey's Kisses or Hugs

This candy can be used wrapped or unwrapped to add a bit of hair. Cut off the top and layer with Reese's Pieces for eyes.

York Peppermint Patties

These can be used for eyes or mouths, or cut in half for ears.

Dips

This candy is perfect for ears and eyelids.

Note: The candy is glued onto the pumpkin.

For Halloween party tips & games go to http://www.hersheys.com/trickortreats/sweepstakes/sweepstakes.asp#content.

 

 

 

 

 


 

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