Two days of passport fairs in Tampa, FL, and Atlanta, GA, proved to be a big success.
Tampa, FL, recently hosted a passport fair that processed 801 passport applications and 395 passport photos. Customers came early to get a number and place in line. The revenue generated during the one-day event was $32,799, increasing Tampa’s passport revenue total to $633,000 year-to-date.
And the Atlanta District recently held passport fairs at 16 metropolitan Atlanta locations. Nearly $48,000 in revenue came from the 1,596 passport applications and about $14,000 from passport photos, generating a total of $62,000.
Atlanta District Marketing Manager Mike Barfield said, “We ran a Direct Mail campaign using MessageMaker 3 postcards and it definitely helped us achieve the fairs’ great results.”
The combined revenue generated from the two Southeast Area sites was roughly $94,000.
