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Link to "1-9.1 Independent and Dependent Demand" Link to contents for "1 USPS Supplying Practices Process Step 1: Identify Needs"      Link to "1-9.3 Usage and Product Trends"

1-9.2 Internal and External Factors

It is not possible to recognize all the demand drivers or their effect on demand; below are some of the major factors:

  • External factors:
    • Market and economic conditions (e.g., strikes, recessions, new advances in technology, or present and future expectations of land value and interest rates).
    • Competitor actions (e.g., new products or services).
    • Regulations (e.g., EPA).
    • Seasonality (e.g., weather and holidays).
    • Trends (e.g., market and consumer).
  • Internal factors:
    • Maintenance concepts.
    • Pricing strategies.
    • Product change or innovation.
    • Changes in usage factors.
    • Promotions and advertising for products or services.



Link to "1-9.1 Independent and Dependent Demand" Link to contents for "1 USPS Supplying Practices Process Step 1: Identify Needs"      Link to "1-9.3 Usage and Product Trends"
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