© 2024 USPS
On March 13, 2025, in Springfield, MO, the United States Postal Service® will issue the Freshwater Fishing Lures stamps (Forever® priced at the First-Class Mail® rate), in five designs, in a pressure-sensitive adhesive (PSA) pane of 20 stamps (Item 486500). These stamps will go on sale nationwide March 13, 2025, and must not be sold or canceled before the first-day-of-issue. The Freshwater Fishing Lures commemorative pane of 20 stamps must not be split and the stamps must not be sold individually.
This issuance celebrates the beauty and ingenuity of some of America’s most successful freshwater fishing lures. The colorful pane of 20 Forever® stamps features five close-up photographs of five different, popular fishing lure designs: crankbait, popper, spoon, spinner, and wakebait. Art director Greg Breeding designed the stamps using original photographs by Sarah Cramer Shields.
Stamp Fulfillment Services will make an automatic push distribution to Post Offices of a quantity to cover approximately 30 days of sales. Distribution quantities for the automatic push distribution are available by logging on to SFS Web at sfsweb.usps.gov/sfsweb. Post Offices may begin ordering stamps before the first-day-of-issue through SFS Web; offices must check the amount they will receive on their automatic push distribution.
Customers have 120 days to obtain the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office® or at The Postal Store® website at usps.com/shop. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:
FDOI – Freshwater Fishing Lures Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900
After applying the first-day-of-issue postmark, the Postal Service™ will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by July 13, 2025.
The Postal Service also offers first-day covers for new stamp issues and Postal Service stationery items postmarked with the official first-day-of-issue cancellation. Each item has an individual catalog number and is offered in the USA Philatelic catalog and online at usps.com/shop. Customers may register to receive a free USA Philatelic catalog online at usps.com/philatelic.
Locally produced items are not authorized. Only merchandise that has been approved and assigned an item number by Headquarters Retail Marketing may be produced and sold.
Issue:
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Freshwater Fishing Lures Stamps
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Item Number:
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486500
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Denomination &
Type of Issue:
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First-Class Mail Forever
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Format:
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Pane of 20 (5 designs)
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Series:
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N/A
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Issue Date & City:
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March 13, 2025, Springfield, MO 65801
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Art Director:
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Greg Breeding, Charlottesville VA
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Designer:
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Greg Breeding, Charlottesville VA
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Photographer:
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Sarah Cramer Shields, Charlottesville, VA
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Modeler:
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Joseph Sheeran
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Manufacturing Process:
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Offset
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Printer:
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Ashton Potter (USA) Ltd. (APU)
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Press Type:
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Muller A76
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Stamps per Pane:
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20
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Print Quantity:
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15,000,000
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Paper Type:
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Nonphosphored Type III, Block Tag
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Adhesive Type:
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Pressure-sensitive
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Stamp Orientation:
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Horizontal
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Image Area 1 (w x h):
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1.420 x 0.8400 in. / 36.0680 x 21.3360 mm.
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Stamp Size 1 (w x h):
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1.560 x 0.9800 in. / 39.6240 x 24.8920 mm.
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Image Area 2 (w x h):
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1.710 x 0.8400 in. / 43.4340 x 21.3360 mm.
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Stamp Size 2 (w x h):
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1.850 x 0.9800 in. / 46.9900 x 24.8920 mm.
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Full Pane Size (w x h):
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9.450 x 5.5000 in. / 240.030 x 139.7000 mm.
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Colors:
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Cyan, Magenta, Yellow, Black
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Plate Size:
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160 stamps per revolution
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Plate Number:
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“P” followed by four (4) single digits
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Marginal Markings:
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Front:
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Header: FRESHWATER FISHING LURES • Plate number in bottom two corners
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Back:
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© 2024 USPS • USPS logo • Two barcodes (486500) • Plate position diagram (8) • Promotional text
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— Stamp Services,
Marketing, 2-6-25
